Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

The Effective School Principals


Published on

  • Be the first to comment

  • Be the first to like this

The Effective School Principals

  1. 1. Parents* are mobile We’re here to help you catch a Nomad!*Teachers, too!
  2. 2.  Mobile parents don’t just drop off their kids. They Respond to text messaging. Take action on their smart phone. Are connected to what is happening. (if you send them a text message.)Even if they’re busy
  3. 3. Your administrative messageis in their pocket: Segment them into groups Use a survey or polling Reminders Appointments Team newsWhat do they want?
  4. 4. Mobile phones are moreimportant to people thantheir TVs. It’s the kids that are everyone’s priority.Reach your teachers, too
  5. 5. Inside your school Choose keywords to create groups: “Text MYKIDS to 72727” Develop two-way conversation--fast! Train in one hour.Implementation
  6. 6. Schools. Hospitals.Associations.Team-building with text: Parents or Teachers Top Staffers Members or Executive Team Emergency Response Team Operations Management“She’s safe!”
  7. 7. Messagingcosts less.Mobile messages get 10 times theresponse rateof traditional flyers
  8. 8. STEP 1: Promote Keyword Add it to all school messaging Support your local events Send flyers or coupons Create contests The team needs new uniforms! Use text-2-keyword in fund-raising, community-building and more.Example:TEXT: LEAGUEBALL to 72727
  9. 9. STEP 2: Parents Engage and are entered into a Database Contact your customer list with quick reminders, promotions and couponsBuild an asset: Contact list
  10. 10. STEP 3: Schedule Event Reminders Schedule all promotions in advance. Increase efficiency by posting to Facebook and Twitter in the same way.Promote events
  11. 11. CatchaNOMAD collects the data. Creates the list. builds an asset. Improves communications. Automatically.Reach everyone’s hand--simultaneously.
  12. 12. TEXT NOMAD TO 72727Let’s get started! Or text, or call for more info. (760) 593-7597Increase your effectiveness today