Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
The Sharing Economy
and Sweden
Claire Ingram
Stockholm School of Economics
What is the Sharing Economy?
Rachel Botsman:
“a system that activates the untapped value of all
kinds of assets through mo...
Or the “peer-to-peer exchange of tangible and intangible
slack (or potentially slack) resources, including
information, in...
More selling than sharing in Sweden
TNS för Nordea, 31 augusti – 9 september 2015
Second-handsales
SharingandExchanging
What’s driving it?
• Internet access (especially mobile)
• Lower barriers to entry
• Ease of financial transactions
• Impr...
Economy, environment of note
TNS för Nordea, 31 augusti – 9 september 2015
Internet access
Statistics from Internet World Statistics, 2015
Mobile internet
Statistics from Google, 2015 & Svenskarna och Internet 2015
How does it work?
• Reduces
transaction costs
(incl. cost of
“finding” a match)
http://sloanreview.mit.edu/article/strateg...
Uber AirBnB
Global – but also local
Some examples
Asset Examples Global Swedish
Tangible
Transportation
Property
Food
Uber
BlaBlaCar
Didi Kuaidi
AirBnB
Skjuts...
And “sharing” is big business…
http://www.web-strategist.com/blog/2015/06/04/the-collaborative-sharing-economy-has-created...
COLLABORATIVE ECONOMY FRAMEWORK V0.1
LEARNING
p2p learning open courses & moocs
PRODUCTION
co-design / co-innovationdigita...
http://mashable.com/2013/02/13/robohand/
$60,000
$150
Available for free
download on
$45
Also a force for good
It could even finance itself!
Form Benefits for funders
Donation-
based
Donation Intangible benefits.
Reward-based
Donatio...
Crowdfunding growth 2012-2015
34bn USD (est.)
What are the projections?
By 2025, global crowdfunding could reach 90 to
96 bn USD
1.8 times today’s global VC industry)
G...
Livengood & Ingram 2015
Policy concerns
• Over-regulation
• Flexible job market
• Improved efficiency
• Safety concerns
• Two-tier labour market
•...
Labour market challenges
• More efficient / sustainable use of resources BUT
not really creating many jobs
• Those it does...
Regulatory & Economic challenges
• Lots of peer-to-peer contracts – need capacity to
deal with these
• What about taxation...
https://www.skatteverket.se/download/18.361dc8c15312eff6fd41b7/1458026837182/Kartl%C3%A4ggning+och+analys+av+delningsekono...
What’s next?
High Pace of Technological
Development and Adop on
Low Pace of Technological
Development and Adop on
Global
E...
Graphic from: http://www.i-scoop.eu/internet-of-things/
Claire Ingram
Stockholm School of Economics
claire.ingram@hhs.se
@Claire_EBI
slides.claireingram.se
The Sharing Economy: Embracing Change with Caution
The Sharing Economy: Embracing Change with Caution
The Sharing Economy: Embracing Change with Caution
The Sharing Economy: Embracing Change with Caution
The Sharing Economy: Embracing Change with Caution
The Sharing Economy: Embracing Change with Caution
Upcoming SlideShare
Loading in …5
×
Upcoming SlideShare
Value Creation beyond GDP and the Sharing Economy
Next
Download to read offline and view in fullscreen.

2

Share

Download to read offline

The Sharing Economy: Embracing Change with Caution

Download to read offline

This presentation was given for Skatteverket (The Swedish Tax Authority) in April 2016. Entreprenörskapsforum commissioned the original report behind this presentation, available at sharing.claireingram.se.

Related Books

Free with a 30 day trial from Scribd

See all

Related Audiobooks

Free with a 30 day trial from Scribd

See all

The Sharing Economy: Embracing Change with Caution

  1. 1. The Sharing Economy and Sweden Claire Ingram Stockholm School of Economics
  2. 2. What is the Sharing Economy? Rachel Botsman: “a system that activates the untapped value of all kinds of assets through models and marketplaces that enable greater efficiency and access”
  3. 3. Or the “peer-to-peer exchange of tangible and intangible slack (or potentially slack) resources, including information, in both global and local contexts”. (Felländer, Ingram & Teigland, 2015)
  4. 4. More selling than sharing in Sweden TNS för Nordea, 31 augusti – 9 september 2015 Second-handsales SharingandExchanging
  5. 5. What’s driving it? • Internet access (especially mobile) • Lower barriers to entry • Ease of financial transactions • Improvements in analytics • Financial crisis • Low wages and job insecurity • Necessity • But also a desire to lead a more sustainable life
  6. 6. Economy, environment of note TNS för Nordea, 31 augusti – 9 september 2015
  7. 7. Internet access Statistics from Internet World Statistics, 2015
  8. 8. Mobile internet Statistics from Google, 2015 & Svenskarna och Internet 2015
  9. 9. How does it work? • Reduces transaction costs (incl. cost of “finding” a match) http://sloanreview.mit.edu/article/strategic-decisions-for-multisided-platforms/ • Bargaining costs • Policing and enforcement costs
  10. 10. Uber AirBnB
  11. 11. Global – but also local
  12. 12. Some examples Asset Examples Global Swedish Tangible Transportation Property Food Uber BlaBlaCar Didi Kuaidi AirBnB Skjutsgruppen SunFleet Hoffice Workaround.io Intangible: Financial Crowdfunding P2P lending Kickstarter Indiegogo LendingClub Prosper GoFundMe FundedByMe Crowdcube ToBorrow Intangible: Services Professional Personal Innocentive Mechanical Turk Upwork TaskRabbit eWork Vint TaskRunner
  13. 13. And “sharing” is big business… http://www.web-strategist.com/blog/2015/06/04/the-collaborative-sharing-economy-has-created-17-billion-dollar-companies-and-10-unicorns/ 26 bn USD today 335bn USD in 2025
  14. 14. COLLABORATIVE ECONOMY FRAMEWORK V0.1 LEARNING p2p learning open courses & moocs PRODUCTION co-design / co-innovationdigital peer production distributed fabrication (makers) FINANCE p2p funding p2p payments p2p insurance compl. currencies GOVERNANCE SWARM participatory organizations participatory government blockchain / DAO CONSUMPTION redistribution local food systemsproduct-service on-demand services
  15. 15. http://mashable.com/2013/02/13/robohand/ $60,000 $150 Available for free download on $45 Also a force for good
  16. 16. It could even finance itself! Form Benefits for funders Donation- based Donation Intangible benefits. Reward-based Donation or pre- purchase Rewards in addition to intangible benefits. Equity-based Investment Return on investment if company does well. Rewards sometimes also offered and intangible benefits may motivate too. Debt-based Loan Repayment of loan with interest. Alternatively intangible benefits if loan given interest-free.Ingram & Teigland 2013
  17. 17. Crowdfunding growth 2012-2015 34bn USD (est.)
  18. 18. What are the projections? By 2025, global crowdfunding could reach 90 to 96 bn USD 1.8 times today’s global VC industry) Growth potential greatest in emerging markets? 50bn USD in China by 2025?
  19. 19. Livengood & Ingram 2015
  20. 20. Policy concerns • Over-regulation • Flexible job market • Improved efficiency • Safety concerns • Two-tier labour market • Race to the bottom • Artificial Monopoly
  21. 21. Labour market challenges • More efficient / sustainable use of resources BUT not really creating many jobs • Those it does create are often insecure and poorly paid • What is employment?
  22. 22. Regulatory & Economic challenges • Lots of peer-to-peer contracts – need capacity to deal with these • What about taxation, security, IP and privacy? • Is it a race to the bottom? • What are the implications of ”zero marginal cost”? • Reduced consumer spending – effect on growth? • Creation of monopolies • How do we measure it?
  23. 23. https://www.skatteverket.se/download/18.361dc8c15312eff6fd41b7/1458026837182/Kartl%C3%A4ggning+och+analys+av+delningsekonomins+p%C3%A5verka n+p%C3%A5+skattesystemet+delrapport.pdf
  24. 24. What’s next? High Pace of Technological Development and Adop on Low Pace of Technological Development and Adop on Global Economic Growth Global Economic Recession “Business as Usual” “Shadow Economy” “Internet of Space” “Freelance Economy”
  25. 25. Graphic from: http://www.i-scoop.eu/internet-of-things/
  26. 26. Claire Ingram Stockholm School of Economics claire.ingram@hhs.se @Claire_EBI slides.claireingram.se
  • AndrewEllis30

    Oct. 6, 2019
  • guyaderhugo

    Apr. 7, 2016

This presentation was given for Skatteverket (The Swedish Tax Authority) in April 2016. Entreprenörskapsforum commissioned the original report behind this presentation, available at sharing.claireingram.se.

Views

Total views

468

On Slideshare

0

From embeds

0

Number of embeds

22

Actions

Downloads

8

Shares

0

Comments

0

Likes

2

×