Canada (Flora&Claire)

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Canada (Flora&Claire)

  1. 1. Canada
  2. 2. About CANADA <ul><li>Second largest country in the world. </li></ul><ul><li>Two main languages: English, French. </li></ul><ul><li>International country </li></ul>
  3. 3. Development <ul><li>The government built the Canadian Tourism Commission (CTC) in 1995 to promote Canada: </li></ul><ul><li>Sustain a vibrant and profitable Canadian tourism industry </li></ul><ul><li>Market Canada as a desirable tourist destination </li></ul><ul><li>Provide information about Canadian tourism to the private sector and to the governments of Canada, the provinces and territories. </li></ul>
  4. 4. Strategic Goal <ul><li>Market Canada as a four season destination. </li></ul><ul><li>Conduct research. </li></ul><ul><li>Foster the development of market-ready products that meet consumers’ needs. </li></ul>
  5. 5. Festivals & Events Canadian Tulip Festival Niagara Icewine Festival January 15-24, 2010 May 7-24, 2010
  6. 6. Upcoming Event <ul><li>2010 Vancouver Olympic Games </li></ul>
  7. 7. Attraction
  8. 8. Main Market <ul><li>Australia </li></ul><ul><li>China </li></ul><ul><li>France </li></ul><ul><li>Germany </li></ul><ul><li>Japan </li></ul><ul><li>Mexico </li></ul><ul><li>South Korea </li></ul><ul><li>UK </li></ul><ul><li>U.S. </li></ul>
  9. 9. A Mission Statement <ul><li>Deliver world-class culture and leisure experience </li></ul><ul><li>Preserving and sharing Canada’s clean, safe and natural environments. </li></ul><ul><li>The industry will be guided by the values of respect, integrity and empathy. </li></ul>
  10. 10. A Mission Statement <ul><li>Advertise and market Canada in 12 countries around the world; </li></ul><ul><li>Conduct industry research and studies; </li></ul><ul><li>Promote product and industry development. </li></ul>
  11. 11. Reference <ul><li>http:// www.tourism.gov.on.ca </li></ul><ul><li>http://www.officialtourism.ca/ </li></ul><ul><li>http://explore.canada.travel/ca_en/ctc/ke/homepage5d21.html </li></ul><ul><li>http://explore.canada.travel/ca_en/ctc/ke/things_to_do1f29.html </li></ul><ul><li>http://explore.canada.travel/ca_en/ctc/ke/aboutf082.html </li></ul>

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