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customer development in 10 days
Xtre                                               Mkt                                                     ing            ...
Do you feel your company doesn’tgrow due to local market is limited                    or it’s dulled?
Everyday It’s harder to stick out of your competitors?
Dont you know if yourideas can reach anactual market?
Seeking for growthopportunities?
We can help you
Xtre                                                   Mke                                                          ting  ...
XtreMketing process can work evenbefore the product or service gets done
XtreMketing has been tested incompanies of every size
Xtremketing Process
These are the requirements we need in order to start our pilot                              program.Setup  Execution  Re...
Setup  Execution  Results                                                          Situation              •    Where  ar...
Situation analysis: How well are we using digital media now?                                                              ...
Tactics: Which activities do we perform and to whom are they assigned?                                    Search Engine   ...
Tactics: Which activities do we perform and to whom are they assigned?                                                    ...
Tactics: Which activities do we perform and to whom are they assigned?                                                    ...
Results delivery: what did we get from this?Setup  Execution  Results                              Production           ...
Start todaySend us your:•  name•  phone number•  Type of business•  Brief descripcion about   your product / serviceTo inf...
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XtreMketing1.0

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Customer development / market validation in 10 days. Discover new markets for your current Product / Service, find real needs of your current market and verify if you product /service could reach real market even if your product is just an idea and not yet ready.

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XtreMketing1.0

  1. 1. customer development in 10 days
  2. 2. Xtre Mkt ing XtreMktingHave you ever thought that your products orservices may be consumedcustomer development in 10 days in other latitudes?
  3. 3. Do you feel your company doesn’tgrow due to local market is limited or it’s dulled?
  4. 4. Everyday It’s harder to stick out of your competitors?
  5. 5. Dont you know if yourideas can reach anactual market?
  6. 6. Seeking for growthopportunities?
  7. 7. We can help you
  8. 8. Xtre Mke ting Customer development in 10 days Based on Lean startup methodology •  Launching  /  expansion  feasibility In 10 days you get: •  Market  sizing  approach •  Identify  potential  customers  worldwide •  Idenfify  competitors  /  partners
  9. 9. XtreMketing process can work evenbefore the product or service gets done
  10. 10. XtreMketing has been tested incompanies of every size
  11. 11. Xtremketing Process
  12. 12. These are the requirements we need in order to start our pilot program.Setup  Execution  Results Campaign Goals What are you expecting to get by running this pilot?, e.g. “figure out if is there potential market for SaaS product” Target market Which customers are you serving or are you pretending to serve? What solution do they need?. Here you provide us a detailed profile of your customer This inital target market may change over time. Resources Define resources in terms of investment to run this test.
  13. 13. Setup  Execution  Results Situation •  Where  are  we  now? Customers   analysis •  Competitors •  Partners Tactics Goal setting •  Activities  to  do •  Monitoring •  Objectives •  Control •  KPIs •  Governance  and   •  Metrics resourcing  of   digital  channels Strategy •  Objectives •  KPIs •  Metrics
  14. 14. Situation analysis: How well are we using digital media now? Day 3 Day 2 Day 1Setup  Execution  Results Audience and Competitor Online partner SWOT: Own digital customer analysis benchmarking analysis marketing review Goal setting: Which objectives and KPIs should we use? Goal setting and Managing digital Budget setting Google analytics evaluation marketing Strategy: How can we achive our goals? comunicate Engagement / Integrated Segmentation & targeting the Value content comunication proposition strategy strategy Tactics: Which activities do we perform and to whom are they assigned?
  15. 15. Tactics: Which activities do we perform and to whom are they assigned? Search Engine Convertion Rate Content MarketingSetup  Execution  Results Optimisation Optimisation Landing page Social Media Marketing E-contact strategy optimisation Day 4 Search Engine A/B & multivariate Social CRM Marketing testing REACH ACT & CONVERT ENGAGE Acquisition strategy Achieve interaction Retention and to build awareness and lead / sale growth strategy to conversion build and fan relationships to encourage repeat visits and sales Production Day 10 Results delivery: what did we get from this?
  16. 16. Tactics: Which activities do we perform and to whom are they assigned? Convertion Rate Content MarketingSetup  Execution  Results Social Media Marketing Estimation Advertising A/B Search Engine testing Day 4 Marketing Landing page multivariate testing REACH ACT & CONVERT ENGAGE Acquisition strategy Achieve interaction Undestanding of to build awareness and customer customer acquisition and interaction and convertion rate needs estimations Validation Day 10 Results delivery: what did we get from this?
  17. 17. Tactics: Which activities do we perform and to whom are they assigned? Convertion Rate Content MarketingSetup  Execution  Results Social Media Marketing Estimation Advertising A/B Search Engine testing Day 4 Marketing Landing page multivariate testing REACH ACT & CONVERT ENGAGE Acquisition strategy Achieve interaction Undestanding of to build awareness and customer customer acquisition and interaction and convertion rate needs estimations Validation Day 10 Where  is  your  money  going? get from this? Results delivery: what did we
  18. 18. Results delivery: what did we get from this?Setup  Execution  Results Production Customer acquistion optimization, Conversation rate optimization, Search Engine Optimization, Customer Engagement, Retention and grow strategy, qualified leads Validation Customer acquistion estimation, Conversation rate estimation, Launching feasibility data, potential customers
  19. 19. Start todaySend us your:•  name•  phone number•  Type of business•  Brief descripcion about your product / serviceTo info@XtreMketing.comWe are looking forward to help you

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