PROCESS Design Form and ActionINTERNAL EXTERNALINVESTIGATION /DISCOVERY INFLUENCES / STIMULI
What / The Dreamcome up with a working processand methodology I can usewherever I go.art and design inspired by localcommunities.
Why / The Dreamto use the transformativequalities of art and designto help make a better world
WritingWhat makes good, socially What is Design? Elements of “good” design: On the flip side, Typesimpactful design? of design that are not-so- What Have I Learned? Innovative good (self-defined) useful aesthetic understandable Design that is ignorant of context. That only serves to solve one problem with blindness to its conse- unobstrusive quences. honest Design that is a wasteful use of resources. Design long-lasting that is excessive. detailed environmentally friendly Design that is only seen from one point of view. less, but better Design that is Temporary, that has short-term ben- efits but does not have long-term impact.There’s nothing wrong My growing list of Design Democratic and Social De- A New Design Philosophy Iwith pure aesthetic de- Values: sign: Social Design takes Design Principles and appliessign. Design as having the power to transform. them to the social sphere. Design has large social potential. It’s taking responsible Design beyond the sphere of Design is well-considered and forward-thinking. It consumer-driven needs, and re-evaluating it in termsBut I find that design fills a need before the need is even identified. All Good Design should be inherent- of humanistic needs of a larger ecological system.is more meaningful when Design as moving beyond satisfying a small group of individuals. Design should be shared for the ly Social. The Role of the designer is changing in today’s world. We cannot design in independence and be theit can form connections public good. Democratic Design. sole auteurs of our work. We should invite others to How can we make design more avail- the conversation, seek to engage and allow for theand can engage the wider able and use Design as a means for stream of real feedback from communities in our work.world. positive change?A New Design Philosophy II What is social design? Design as a Collabora- Design as an Enterprise, an in- dustry.Design that engages human communication tion: a design process that contributes to improving hu-individuals coming together around a design idea man well-being and livelihood What if you could use the luxury well-designedWe are no longer living in distinctly separate items as impetus for public education or activismparts of the world. We should take advantage of Taking Good design further: Involve Community partners from the beginning and for a cause?our shared knowledge and use our combined skills designers and creative professionals are part of Keep them involvedto come up with ideas to better serve humanity. the global ecosystem. We have a responsibility to Keeping with the traditional view of Designed Ob- share our knowledge and use our skills to cause allow for variables and Unexpected responses jects for a small target audience. Keep makingOur progress and innovation can only be driven by real change in the world through good design. well-designed things, but use profits to benefitthese collaborative processes, stimulating ways of social programming. Is this a model for the bestthinking, and diverse stream of ideas. it may not be “finished” or pretty. In pursuit of a change for the better. of both worlds? Social Design with traditional values?Traditionally, clients who have the funds are the you may not have total control over the outcomerecipients of well-designed solutions. Today, wewant to make design more accessible, not just to asmall percentile.
ResearchIdentifying the Problem: Ways of Gathering Data: Phases: Research and Immersion:Context within the system Research and Immersion awareness and Info-Gathering: Observation, Ideation and Rapid PrototypingIdentifying the Solution: Play, Sharing with the CommunityConvergent or Divergent Solutions? On Site, Measuring Success through Re- Effective measures:Solving for Pattern Artifacts, Interviews, sponse, making edits -- Attention & Shock,Identifying the Context: Surveys, Empower the community, Give them Efficient Interaction,Needs, Grievances, Assets, Devi- the Ownershipances Focus Groups Keep in Touch Afterwards Food, Give-Aways//Take-AwaysIdeation and Rapid Proto- Invisible but crucial parts Social Design Skillsets: How do you measure Im-typing of Any Design Process: Empathy: Active Listening and Observation pact?Use Gathered Data from Immersion Implement Good Design, but don’t overtake commu- Systems ThinkingPhase to inform creative makings. nity with “Outsider” design. Best to engage Commu-Communicate, and Build Creative Problem Solving Designing within the budget nity from beginnging and design together, in sync with the tone of the community Amount of Community Own- Evaluating Results for sucess Community Outreach ership Event Planning and Organizing Paradigm shift after Building Human Relationships Creative Problem Solving with room for Collabora- project? tionAuthentic Feedback: Assets: Key to Longevity: eventsA Progressive and contin-uous cycle: Use your Local Resources Getting a community part- great for creating aware- ner as a liason and as a ness, and for gather-Encouraging interactions and tak- Design that starts from the community, self initi-ing into account community re- ated, from Within long-term follow-up per- ing information. However,sponses Design inspired by local vernacular styles or re- son. they are not a long-term sources are even more connected to the local cul- solution.Constant check-ins with community ture and economypartners to evaluate Design
Understand Assume a beginner’s mindset and don’t bring assumptions Experiment The next step: stop discussing, start building Taking a stab at a concrete implementation, doesn’t nec have Empathy is the foundation of all human-centered design. Extreme users: The next step: stop discussing, start building anything to do with final solutions! You have to understand the people for whom you are designing! Great studies of amplified behavior and needs. Taking a stab at a concrete implementation, doesn’t nec have Watching, listening, interpreting intagible meaning in order to Determining what kind of extreme users depends on what facet anything to do with final solutions! In early stages, keep your prototypes rough and rapid uncover insights. Insights --> innovative solutions. of your design problem you want to solve! Move quickly, learn and investigate The best solutions come out of the best insights into human be- In early stages, keep your prototypes rough and rapid havior. Ask What? How? Why? (Observation, understanding, interpreta- Move quickly, learn and investigate Tip: Helps to focus- what do you hope to test with the user? What Important: human-centered mindset and seeing with a “fresh tion) Makes you look deeper sorts of behavior do you expect? set of eyes”, engaging with people directly to reveal what they Tip: Helps to focus- what do you hope to test with the user? What Even better: User-driven prototypes themselves don’t know! User Empathy Map: sorts of behavior do you expect? A balance between how much info you provide and how much Engage to find: needs, the right users, emotions driving behav- 4 quadrants: What they Say, What they Do, What they Think, Even better: User-driven prototypes you ask your user to create. iors What they Feel? (Feelings and emotions must be inferred) A balance between how much info you provide and how much So important to experience the design space yourself! you ask your user to create. Testing with Users: refine solution and your understanding Find or replicate the experiences to immerse yourself to better Use this map to help you identify needs and insights. Observe and capture the feedback! understand the context of what you’re designing Testing with Users: refine solution and your understanding Test in a situation with the best chance for meaningful feedback! Observe and capture the feedback! Test in a situation with the best chance for meaningful feedback! Feedback Capture grid: +ves, changes, q’s, ideas “community art” Baltimore Office of Promotion and the Arts somehow that aren’t following the conventional path as laid out as sarah Doherty Open Walls Baltimore, discussed as a community revitalization artistic success.” “art is this really powerful tool to change the way Ideate from: http://www.urbanitebaltimore.com/baltimore/art-the- effort that people see the world and the way that people interact with public-space/Content?oid=1472391 the world.” Figures: Marion von Osten, German artist, e-flux journal, Asking the right question are key Karen Stults, MICA Office of Community Engagement: “In Search of the Postcapitalist Self,” “the Commons” How might we...? “We’re about creating support, visibility for, and increasing the Fletcher Mackey, “[Artists] really want their work to find meaning Begin with POV insights. Small actionable questions that retain reative Community: The Art of Cultural Development impact of arts/design-based community engagement. Art is one with other people.” your unique perspective. Urban Interventions: Personal Projects in Public Spaces Leisure and Everyday Lifeà “creatives”— science and tech, artists tool. Design is one tool.” Baltimore Love Project, Michael Owen and Scott Burkholder The Rise of the Creative Class And How It’s Transforming Work, and designers—can encourage economic development that drives MACA three biggest issues facing Baltimore: a flawed education system, Use creative brainstorming techniques urban revitalization. CAP drugs and crime, corruption. Kalima Young, Baltimore Art + Justice “art is what we’re listening to, what we’re observing, what we’re community art and the intersections of art and social justice Rebecca Nagle, Boundary Block Project allowing to influence us in our entertainment and our environ- Arts organizations, such as the Creative Alliance at the Patterson, “What are viable ways for artists who care about their work and ment.” have community building as part of their mission. care about the world to have some kind of an influence and to “Art, in all its forms, can show the world for what it is, its good and make a living?” its bad. But more significantly, art is the place where we have the Contemporary Museum “there’s many, many ways to recast art in the service of democracy opportunity to demonstrate our hope, of what the world could belike if certain things were a certain way. And that’s intriguing and -- Data Capture: Sections of the city?very powerful.” can this develop into a research project about the positive impact 10/19 East-West connections?Bret McCabe, wrote this article! that art and design can have on a community? Art is one tool, design is one tool. Jen Goold: Long skinny parks as dividers and dead zones, instead of knittingKey quote from article: cDP is the perfect gateway for this as well. Get outside of your desk, your classroom! two disparate neighborhoods together?“However, MICA remains the local institution with the most Paradigm of what I know… The info you find will not be there, looking at a map.recognizable history of student and faculty community engage- Do speak to the key players! EA was one great start, now do oth- Talk about Comm. Interaction-go out and hang out in the places A city of layers.ment as well as a pedagogical investment in the expanding role ers! :D you want to design for! It’s true. Being in Bmore can be magical. It’s too much ambiguity and nu-of community arts as a discipline, yet it still wrestles with how to And get involved! A Neighborhood toolkit? Hm ance? To an outsider.define, discuss, implement, and evaluate these strategies. That’s What’s effective already in Baltimore? Explore the discomfort.not a criticism, more the recognition of the situation’s complexity: Signage and wayfinding? Recommendations for implementation…People come into this art/urban intersection from many direc- Look into policed areastions.” History of old trolley tracks-“Social justice organizations, urban planners, and funding organi- A project that’s locally sourced but can have national acclaim…like Became unified and changed. But not good accessibility.zations are used to thinking in measurable statistics while artists Open Walls? Major transportation always divides people…the flow from richlook at their work through aesthetics—two different languages.” How to get people involved. Hm. areas to rich areas, rather than going in between the nbhs.--I do come from a very idealistic slice. Gotta keep that in mind!Oh, and I care too much. Hm.Katrina Keane:Work with local vernacular, ie elephant goddessà water sanitation?
New Methodology IDEATE ANALYZE/ PROTOTYPE DISCOVER EVALUATE IMPLEMENT
Test Often, Fail Early IDEATE ANALYZE/ DISCOVER PROTOTYPE EVALUATE EVALUAT IMPLEMENT
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Case Studies the river, activated by Waterﬁre,Cloud Gate,Cloud Gate. How sometimes, a large- Waterfire, of Providence. becomes a marker Sol Lewitt, “Structures” Candy Chang, B.I.D. KIT Saw this-one of Sol Lewitt’s sculpturesChicago I loved walking downac-scale public sculpture can be fun andtivate the space. Providence (transformed the Can parts of Bmore through an act) personify/embody (NYC) or Any Location being constructed sans author. He’s writ- Any Location ten down instructions for anyone to bethis-it ﬁt in well with the huge tourist spirit of the city? able to perfectly recreate the sculpturepopulation in Chicago. Distorting the tall he had in mind to make himself.buildings around it gave you a view of Interesting set of rules. And how easilyeverything. And you couldn’t help but this is enabled and continues to live.PlaceMakingmarvel at yourself as you stare into it. It’ssomething everyone can enjoy, withoutlooking too much into it. Self-Sustaining SystemEvent or Sculpture aslandmark and identity Intervention is constantly constructable and lives on in the hands of the people
Possible InterventionMobile NetworkA series of pedestrian hubs. Thesebright spots would be a mobile, easilyconstructable intervention.