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Amazing but true

  1. 1. Amazing but true! Get OVER 20 traffic and income streams -- FREE!
  2. 2. Table of Contents1. Gonna get along without ya now. The words no CEO ever wants to hear... and what you must doto make sure you never do.
  3. 3. Amazing but true! Get OVER 20 traffic and income streams -- FREE!Gonna get along without ya now. The words no CEO everwants to hear... and what you must do to make sure younever Dr. Jeffrey LantAuthors program note. In 1952 Teresa Brewer sang a peppy little ditty called "Gonna get alongwithout ya now." It was bubble gum music, all bobby socks and pony tails. Sweet sixteen though itwas, its lyrics perfect for the soda shop, there was yet a salient point here that none of us can everforget. We are all expendable, replaceable, just a movable part in any organization. It is a soberingthought for any person, but its vital every CEO of every organization not only understand thisessential truth, but build his administration on it and rule accordingly.Before reading the rest of this article, go to any search engine and find this tale of comeuppancewarbled by Ms. Brewer. Carefully read its lyrics, including this unforgettable couplet:"Got along without ya before I met ya Gonna get along without ya now."What a CEO is and what a CEO must do... crucial aspects of the job you never learn at HarvardBusiness School.For the last almost 20 years now, I have been a CEO, specifically CEO of, whichbegan its life in 1994 as an Internet hosting company, expanding since then into providing completeWeb traffic and online services, tools for every kind of business organization. Let me be perfectlycandid with you; the daily education Ive had over the past two decades has been not only practical,exhaustive and timely, but hands-on and never-ending, as must inevitably be any training andinstruction about e-matters.The necessary training has included, but was never just limited to matters fiduciary, legal, productdevelopment, marketing, and sales. But the most important instruction of all has been what Ivelearned about handling people; in this case the other partners, employees, our unique onlinemonitors, and, always, our customers worldwide for together these far-flung people constitute thevital essence of our business... as such people will constitute the vital essence of yours. Just how youhandle them will determine not only the degree of success delivered by your administration butwhether you will be allowed to keep your lofty position at all.My fathers insight.My father, Donald Marshall Lant, spent almost all his life in business managerial positions. As aresult he came to develop a keen understanding of why some executives rise, whilst others stumble,fall, and pass as a matter of course into oblivion.As sharp as a tack at age 86, he is still adamant on a significant point he insisted my siblings and Iunderstand, a principle not only for business success but also for living the best lived life: "Learn tomanage people," he insisted, "and you can achieve anything." Right as rain here as elsewhere, hereminded us (particularly at such moments when we seemed to have forgotten) of this crucial adage;at these times he also taught us clear, practical and field-tested admonitions, tactics, and the wisdomthat only comes from experience.Now, here, I am enriching you with as many of these people management insights as the spaceallows.1) Know their names. Copyright Vijian Narayanasamy - 2012 3 of 6
  4. 4. Amazing but true! Get OVER 20 traffic and income streams -- FREE!The first rule for successful CEOs is to know the names of the people, ALL the people, who are partof your patrimony. People like to know that you, Poobah of the Western Isles, know them.... andtheir names.Hint: Make up flash cards with the names of people associated with the enterprise you head. This isa superb way to turn "scrap" time into stronger relations with your people. 2) Use them.This ought to be self evident to every CEO; yet how many of you wonder whether your CEO knowsyou even exist, much less your name?3) Know their families.Family and all its elements are most important to the people most important to you. Make it a pointto get the names of spouse and children. And when youve congratulated their proud mama or papa,send this intelligence to them, so that they understand just how valued their parent is and howessential their services to you.4) Contact them when theyre ill.This is a biggie. When those connected with your enterprise fall ill, each wonders whether this willadversely affect their relationship with you and their job. By calling and visiting you reassure themat a difficult time. And, remember, while sending flowers and a fruit basket is nice; they want tohear from YOU!5) Pop up at their work stations... and never come empty-handed.Do you know every nook and cranny, every department and project of the company you head? If notmaster the elements of your enterprise by stopping by the various work stations which constitute theparts of your empire. And never, ever go empty- handed. Bring gifts, gift certificates, checks.Remember, you are the deliverer of the loaves and fishes. Act like it.6) Share your (particularly edible) gifts and treats.CEOs by virtue of their high office gets lots of presents. Share these with some of the hard workingfolks in your business. They will never forget the gesture, your kindness and thoughtfulness. Theseare the memories that theyll remember forever... and the person who made it happen -- you.7) Praise and congratulate... and (get the drift?) never come empty-handed.No one is better placed in your organization to give plaudits and kudos than you are. Thus becauseyou can, you must. Within your company you are, like the sovereign of England in hers, theFountain of Honor. It is an evocative image, an image of liberality, giving, and above all theempathy that should epitomize your administration.8) Make impromptu invitations.No particular plans for lunch today? Great! Select two or three of the essential people in yourorganization and invite them to share tuna fish sandwiches with you. Make it clear its a chance toget better acquainted and to share their views and informed opinions with you. Youll soon growaddicted to these "come as you are" events, making friend after friend, supporter after supporter.9) Deliver promotions, raises and bonuses personally.When the news is good, make yourself its Mercury. When was the last time you saw your CEOdeliver even the best of news? Exactly. Thats why when you get to the top of the corporate tree,youll perform this task yourself... and gladly. Copyright Vijian Narayanasamy - 2012 4 of 6
  5. 5. Amazing but true! Get OVER 20 traffic and income streams -- FREE!10) Implement at least one of these recommendations every day you wish to remain CEO, oradvance from your present position. Dont miss a single day or opportunity. If you do that, TeresaBrewer will have a very different song to sing, for they cant get along without you now. BoomBoom Boom Boom. Copyright Vijian Narayanasamy - 2012 5 of 6
  6. 6. Amazing but true! Get OVER 20 traffic and income streams -- FREE!ResourceAbout the Author Harvard-educated Dr. Jeffrey Lant is CEO of Worldprofit, Inc., providing a widerange of online services for small and-home based businesses. Services include home businesstraining, affiliate marketing training, earn-at-home programs, traffic tools, advertising, webcasting,hosting, design, WordPress Blogs and more. Find out why Worldprofit is considered the # 1 onlineHome Business Training program by getting a free Associate Membership today.Republished with authors permission by Vijian Narayanasamy Copyright Vijian Narayanasamy - 2012 6 of 6