HCID 2012 Mike Towber

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Mike Towber, Poke London

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HCID 2012 Mike Towber

  1. 1. Interrupting CowSeveral Great Things About Disruption
  2. 2. Who in the hell? Mike Towber UX Lead, Poke London
  3. 3. Listening to
  4. 4. Recently read
  5. 5. Orange, Skype, Lonely Planet, BBC Worldwide, Manchester City FC, Virgin Racing, Topshop,Alexander McQueen, Mulberry, French Connection, History Channel, &c.
  6. 6. Theres nothingsurprising in this talk ...and Im probably wrong about bits.
  7. 7. The gist: Ruts are bad.Disruption prevents ruts.Or How I Learned To Stop Worrying And Love Chaos
  8. 8. The part where I pretend I understand maths
  9. 9. OK, but how?!
  10. 10. 1. Have lots of conversations2. Stop documenting3. Use new tools4. Read5. Educate
  11. 11. Have lots of conversationsIts difficult, disruptive... and the single best use of your time
  12. 12. Stop documentingDeath to the intimidating, barely useful 200+ page stack of wireframes
  13. 13. Use new toolsExperiment with different processes, tools and deliverables
  14. 14. Thanks, Sarah Goodfriend, LA Weekly
  15. 15. Thanks, cookingquest.blogspot.com
  16. 16. ReadDedicate time every day to seeing what else is out there on the web and elsewhere
  17. 17. OftenSometimesWhenever
  18. 18. Ssshhh, super secret links: waxy.org/links siteinspire.net butdoesitfloat.com gametoilet.posterous.comthe popular bits of reddit, metafilter, hacker news, &c.
  19. 19. EducateTake the time to tell the story of "why" to clients and colleagues
  20. 20. Thanks. miket@pokelondon.com twitter.com/mtowber goodreads.com/mtowberthisismyjam.com/mtowber

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