2. CAREERS
IN
REAL ESTATE
*Training Magazines Top 125 for 7 of the last 10 years
3. AGENDA
•Who am I, why should you listen to me, and Who do I work for.
•Requirements for getting a Real Estate License.
•What an average day in the life is like.
•Exactly what you can expect to make your first year.
•How we set up business plans that bring results.
•What CENTURY 21 can bring to the table for you
*Training Magazines Top 125 for 7 of the last 10 years
4. The Career Development Path
Coaching and Training is available to
New and Experienced Agents in the
following areas:
•Advanced CMA workshops for target
marketing and statistics
•Technology including Social
Networking
•Online Slide Show Presentations
•Foreclosures purchasing at Auctions
Coaching & Training is done Via Apple •Short Sale & Commercial Training
TV through all Service Centers! through C21 Corporate, work shops
and online.
•Century 21 Corporate Partnership
The Training Center
Coaching PEP
143 North Main Street •Century 21 Online Sessions
Southington, CT 06489
Phone: 860-621-8378 •Sales Technique Workshops & and
Toll Free:1-800-525-7793 MORE!
Fax: 860-276-0369
6. Offices Under President & CEO Beverly A. Peterson
Southington, CT Office Meriden, CT Office Branford, CT Office
117 North Main Street 477 South Broad Street 265 East Main Street
Southington, CT 06489 Meriden, CT 06450 Branford, CT 06405
Phone: 203-481-7247
Phone: 860-621-8378 Phone:203- 634-1876 Toll Free:1-800-525-7793
Toll Free:1-800-525-7793 Toll Free:1-800-525-7793 Fax: 203-481-4075
Fax: 860-276-8032 Fax: 203-237-4142
C21 AllPoints Realty
Enfield, CT Office The Real Estate
Career Development Center
Development Center
265 Hazard Avenue 143 North Main Street
Enfield, CT 06082 Pre-License School
143 North Main Street Phone: 860-378-1456
Phone: 860.745.2121 Toll Free:1-800-525-7793
Fax: 860-763-1445 Phone: 860-378-1479
Fax: 860-276-0369
Fax: 860-276-0369
7. Southington
Southington, CT Office
117 North Main Street
Southington, CT 06489
Phone: 860-621-8378
Toll Free:1-800-525-7793
www.cthomeseekers.com
Beverly Peterson President / CEO
8. Branford
We’ve Moved!
Ryan Peterson General
Manager
Century 21 AllPoints Realty
CENTURY 21 AllPoints Realty
1236 Main Street
Lockworks Square
Branford, CT 06405
www.cthomeseekers.com
9. Meriden, CT Office
477 South Broad Street
Meriden, CT 06450
Phone:203- 634-1876
Toll Free:1-800-525-7793
Our Purpose Fax: 203-237-4142
To establish lifelong relationships with the families and households in our
marketplaces by providing sound advice, outstanding service and reliable results
when it comes to any of their real estate needs.
Kelly Peterson Coach
& Manager of the Meriden Office
203-634-1876
CALL FOR FREE MARKET ANALYSIS
Serving the Great State of Connecticut
www.cthomeseekters.com
10. Enfield
CENTURY 21 AllPoints Realty
265 Hazard Avenue
Enfield CT
Phone 860.745.2121
Toll Free: 800.525.7793
www.c21allpointsrealty.com
Beverly Peterson President & CEO
Ryan Peterson General Manager
11. IN 2008 - 2011
Under Beverly A. Peterson
we were the #1
CENTURY 21
Office in
Connecticut!
2012 Year to Date We
Are # 1 in Central New
England!
13. A History of Proven Results Not only were we the # 1 Century 21 Office in
Connecticut in 2008, 2009 we were the only CENTURY 21 office to
receive the Centurion Award! We are on track to do it again!
Market Share Century 21 AllPoints Realty 2009
Page 13
16. Ok – We’re #1.
Where do our
buyers &
sellers come
from?
17. Call Center
Open 7 Days a Week to Capture All Calls and
Internet Leads, and to set up showings on
company listings. While we are doing what we
do, leads that come in on the sale of your home,
won’t fall through the cracks!
1. Capture Lead - Transfer to Agent who knows the
most about that property
2. Record and put in a follow up plan based on agent
feedback.
3. Incubate leads – good service – more sales
18. Honored at the International Convention
In March of 2012
19. Under CEO &
President
Beverly A.
Peterson
we were awarded
the Technology
Company of
the Year for
Century 21!
21. Attracting Buyers
We have an aggressive strategy for attracting home buyers to
our listings. By distributing your listing information, along with
photographs, to a wide array of consumer websites, we
maximize every opportunity to attract qualified buyers.
In addition, you will have a clear view of the results of your
property’s online exposure. Detailed marketing reports will
provide you with valuable feedback on the traffic your property
is receiving from online real estate consumers!
Did you know...
• 90% of home buyers use the internet to search for a new home*
• 38 million home buyers search the internet each month for real
estate information*
• One in three buyers find the house they ultimately purchase on
the internet*
*2010 National Association of Realtors Profile of Home Buyers and Sellers
We get your property noticed!
22. A World Class Website
century21.com
More than 2 million visitors come to our site every month. Your home will get a tremendous amount of exposure
and will include detailed information about the property and the surrounding community.
Our state-of-the-art Website helps make buying and selling real estate easier with many features for buyers and
sellers, including:
• An award-winning online marketing program helps drive over 2 million visitors to our site each month
• A new expanded search that features one-click access to millions of listings
• Your home listing for sale on our CENTURY 21 Real Estate Search app for the iPhone or iPod touch, with
multiple photos, property details, and open house information
23. A Powerful Web Presence
It’s an axiom as old as the industry itself - location is everything! That’s why we feature
all of our listings on many of the Internet’s most visited real estate websites, including:
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
24. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
25. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
26. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
27. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
28. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
29. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
30. Keeping You
Informed
Online Marketing
Summary
Our exclusive "Golden Ruler" tool is a listing
measurement device that provides reports on the
number of consumer views and leads on your online
property listing.
See Next Page!
31. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
32. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
33. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
34. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
35. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
36. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
37. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
38. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
39. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
40. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
41. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
42. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
43. A Powerful Web Presence
CENTURY 21® listings are also displayed on most MLS-enabled real estate sites.
44. A Powerful Web Presence – 500+ Websites!
AL Alabama Web Page GA The Tifton Gazette MI Grand Traverse Herald OH Chillicothe Homes for Sale SC Shemcreek TX Pegasus News
AL Classified Ad Network GA Valdosta Daily Times MI Livonia Homes for Sale OH Coshocton Homes for Sale SC Rock Hill Homes for Sale TX Star Community Newspapers
AL Montgomery Homes for Sale GA Cordele Dispatch MI Monroe News OH Lancaster Homes for Sale SD Sioux Falls Homes for Sale TX KVUE
AL North Jefferson News GU Bridewater Homes for Sale MI The Record-Eagle OH Newark Homes for Sale TN Clarksville Homes for Sale TX KXAN
AL St. Clair News Aegis HI Honolulu Homes for Sale MI Port Huron Homes for Sale OH Zanesville Homes for Sale TN Citizen Tribune TX Hood Count News
AL The Cullman Times ID KTVB MI Wood TV OH WDTN TN Chatanooga.com TX KDH Real Estate
AL The Leeds News ID 2 News MN ABC Newspapers OK OklahomaCity.com TN Crossville Chronicle TX Get Homes Houston
AL The News Courier ID Zidaho MN ER Star News OK Urban Tulsa TN Jackson Homes for Sale TX Rockwall County Herald Banner
AK Anchorage Homes for Sale ID Boise Homes for Sale MN Home Magazine OK Pauls Valley Daily Democrat TN Elk Valley Times TX Royse City Herald Banner
AZ AZ ZapHomes IL Belleville Homes for Sale MN Mankato Free Press OK Woodward News TN Grundy County Herald TX Commerce Journal
AZ Phoenix Homes for Sale IL Chicago Homes for Sale MN The Land OK Ft. Gibson Times TN Herald Chronicle TX Cedar Creek Pilot
AZ The Phoenix IL Commercial News MN Southwest Homes Now OK Hartshorne Sun TN Murfreesboro Homes for Sale TX Athens Daily Review
AZ West USA Realty IL Effingham Daily News MN St. Cloud Homes for Sale OK The Midwest City Sun TN Nashville Homes for Sale TX Cleburne Times Review
AZ Yuma.com IL Mt. Vernon Register News MN This Week Live OK The American TN Tullahoma News TX Corsicana Daily Sun
AZ Ztucson IL Shelbyville Daily Union MS Biloxi Homes for Sale OK Tuttle Times TN Manchester Times TX Gainesville Daily Register
CA The Bakersfield Californian IL Times-Leader MS Hattiesburg Homes for Sale OK Stilwell Democrat Journal TN Nashville Scene TX Greenville Herald Banner
CA ASUN IN Goshen News MS Jackson Homes for Sale OK Waurika News Democrat TX El Paso Homes for Sale TX The Huntsville Item
CA Bakersfield Homes IN Hendricks County Flyer MS Laurel Leader-Call OK Westville Reporter TX Forth Worth Homes for Sale TX Jacksonville Daily Progress
CA Coast Sider IN The Herald Bulletin MS The Meridian Star OK The Ada Evening News TX Killeen Daily Herald TX Mineral Wells Index
CA Fresno Homes for Sale IN Indianapolis Homes for Sale MS Picayune Item OK Chickasha Express Star TX Pegasus News TX The Orange Leader
CA LA Weekly IN Lafayette Homes for Sale MS The Poplarville Democrat OK Claremore Daily Progress TX Star Community Newspapers TX Palestine Herald-Press
CA Los Angeles Homes for Sale IN Muncie Homes for Sale MS The Star Herald OK The Duncan Banner TX KVUE TX The Port Arthur News
CA OC Weekly IN Richmond Homes for Sale MO Kansas City Homes for Sale OK Edmond Sun TX KXAN TX San Marcos Daily Record
CA Monterey Homes for Sale IN XL Marketing MO Springfield Homes for Sale OK Enid News & Eagle TX Hood Count News TX Weatherford Democrat
CA Phoenix REIC IN Batesville Herald-Tribune MO Columbia Tribune OK The McAlester News Capital OR KGW UT St. George Homes for Sale
CA Oakland Home for Sale IN The Zionsville Times Sentinel MO Ozarks Home Hunter OK The Muskogee Phoenix OR Best Buy Real Estate VT Burlington Homes for Sale
CA Ramona Sentinel IN Greensburg Daily News MO Real Estatest Joe OK The Norman Transcript OR KVAL VA The Central Virginian
CA San Mateo Homes for Sale IN The Evening News MO Lincoln County Journal OK Pryor Daily Times PA Allentown Homes for Sale VA North Umberland Echo
CA SDNN IN Kokomo Tribune MO RFT OK The Stillwater Newspress PA State College Homes for Sale VA Northern Neck News
CA Fremont Homes for Sale IN The Lebanon Reporter MO Real Estate Weekly KC OK Tahlequah Daily Press PA Erie Homes VA NV Daily
CA SF Examiner IN The Pharos-Tribune MO New Haven Leader OR Salem Homes for Sale PA The Daily Item VA Caroline Progress
CA Pleasanton Homes for Sale IN The Tribune MO Hermann Advertiser Courier OR Portland.com PA The Danville News VA Gooch Land Courier
CA Silvar IN The Tribune Star MO Bowling Green Times OR My Central Oregon PA Allied News VA Wavy
CA Hayward Homes for Sale IN Washington Times Herald MO Elsberry Democrat OR KATU PA The Tribune-Democrat VA Herald Progress
CA The Sun Chronical IN Rushville Republican MO Vandalia Leader OR KGW PA The Meadville Tribune VA Hampton Roads Homes for Sale
CA Palm Springs Homes for Sale IN Wish MO Fireside Guard OR Best Buy Real Estate PA New Castle News VA Staunton Homes for Sale
CA Sacremento Homes for Sale IN WTHI MO The Joplin Globe OR KVAL PA The Herald WA Bellingham Homes for Sale
CA Salinas Homes for Sale IN WANE MT Great Falls Homes for Sale PA Allentown Homes for Sale SC Aiken Standard WA Tacoma Homes for Sale
CA Merced Homes for Sale IN WLFI MT Southwest Montana Real Estate PA State College Homes for Sale SC Beaufort Homes for Sale WA Olympia Homes for Sale
CA San Jose Homes for Sale IA Ad Express & Daily Iowegian NE Plattsmouth Journal PA Erie Homes SC Columbia Homes for Sale WA Pasco-Kennewick Homes for Sale
CA San Luis Obispo Homes for Sale IA Des Moines Homes for Sale NV Las Vegas Sun PA The Daily Item SC Greenville Homes for Sale WA KOMO News
CA Visalia Homes for Sale IA Iowa City Homes for Sale NV Reno Homes for Sale PA The Danville News SC Hilton Head Homes for Sale WA Spokesman Homes
CA Modesto Homes for Sale IA Knoxville Journal Express NH Derry News/Weekender PA Allied News SC Myrtle Rock Homes for Sale WA GoSkagit
CA Walnut Creek Homes for Sale IA Pella Chronicle NJ Bridewater Homes for Sale PA The Tribune-Democrat SC CCP WA Seattle Weekly
CO Fort Collins Homes for Sale IA Clinton Herald NJ Cherry Hill Homes for Sale PA The Meadville Tribune SC Shemcreek WA King5
CO Grandjunction.com IA The Oskaloosa Herald NJ Morristown Homes for Sale PA New Castle News SC Rock Hill Homes for Sale WA KREM
CO Westword IA Ottumwa Daily Courier NJ Neptune Homes for Sale PA The Herald SD Sioux Falls Homes for Sale WA Spokane.com
CT All About Darien KS Farm Talk NJ East Brunswick Homes for Sale SC Aiken Standard TN Clarksville Homes for Sale WADC Washington Post
CT American Towns KS Wichita Homes for Sale NJ Press of Atlantic City SC Beaufort Homes for Sale TN Citizen Tribune WV Huntington Homes for Sale
CT Hartford Homes for Sale KY Big Daily News NJ Jersey Devil Homes SC Columbia Homes for Sale TN Chatanooga.com WV Herald Dispatch Homes
CT Metro Hartford Homes KY Homebuyer KY NJ North Jersey SC Greenville Homes for Sale OR KGW WV Montgomery Herald
CT WTNH KY Grayson Journal Enquirer NJ Inside Today SC Hilton Head Homes for Sale OR Best Buy Real Estate WV The Fayette Tribune
DE DE ZapHomes KY The Sentinel Echo NJ Vineland Homes for Sale SC Myrtle Rock Homes for Sale OR KVAL WV Princeton Times
DE Wilmington Homes for Sale KY Wayne County Outlook NM Las Cruces Homes for Sale SC CCP PA Allentown Homes for Sale WV The Register Herald
FL Bradenton Homes for Sale KY Morehead News NM KRGE SC Shemcreek PA State College Homes for Sale WV Bluefield Daily Telegraph
FL St. Petersburg Times KY Olive Hill Times NY Binghamton Homes for Sale SC Rock Hill Homes for Sale PA Erie Homes WV Times West Virginian
FL Fort Lauderdale Homes for Sale KY McCreary County Record NY Elmira Homes for Sale SD Sioux Falls Homes for Sale PA The Daily Item WI Fox 11 Online
FL Miami New Times KY The Independent NY Ithaca Homes for Sale TN Clarksville Homes for Sale PA The Danville News WI Appleton Homes for Sale
FL Fort Myers Homes for Sale KY Times Tribune NY Long Island Homes for Sale TN Citizen Tribune PA Allied News WI Green Bay Homes for Sale
FL Fox 10 TV KY Glasgow Daily Times NY Poughkeepsie Homes for Sale TN Chatanooga.com PA The Tribune-Democrat WI Manitowoc Homes for Sale
FL Melbourne Homes for Sale KY Richmond Register NY Rochester Homes for Sale TN Crossville Chronicle PA The Meadville Tribune WI Marshfield Homes for Sale
FL MicoHomes KY Commonwealth Journal NY Residential NYC TN Jackson Homes for Sale PA New Castle News WI Oshkosh Homes for Sale
CA Merced Homes for Sale KY Lexington Homes for Sale NY Village Voice TN Elk Valley Times PA The Herald WI Sheboygan Homes for Sale
CA San Jose Homes for Sale KY Louisville Homes for Sale NY The Daily Star TN Grundy County Herald SC Aiken Standard WI Stevens Point Homes for Sale
CA San Luis Obispo Homes for Sale LA Alexandria Homes for Sale NY The Press-Repulican OK Tahlequah Daily Press SC Beaufort Homes for Sale WI Wausau Homes for Sale
CA Visalia Homes for Sale LA Lafayette Homes for Sale NY Cooperstown Crier OR Salem Homes for Sale SC Columbia Homes for Sale WI Wisconsin Homes for Sale
CA Modesto Homes for Sale LA Louisiana Press Journal NY Lockport Union-Sun & Journal OR Portland.com SC Greenville Homes for Sale NAT’L CNN Money
CA Walnut Creek Homes for Sale LA Opelausas Homes for Sale NY The Journal-Register OR My Central Oregon SC Hilton Head Homes for Sale NAT’L CVHP
CO Fort Collins Homes for Sale LA Monroe Homes for Sale NY Tonawanda News OR KATU SC Myrtle Rock Homes for Sale NAT’L Fizber
CO Grandjunction.com LA New Orleans Home NY WIVB OR KGW SC CCP NAT’L Fox Business
CO Westword LA Shreveport Homes for Sale NY White Plains Homes for Sale OR Best Buy Real Estate SC Shemcreek NAT’L Gazetter Mail Homes
CT All About Darien ME Bangor Daily News NC Asheville Homes for Sale OR KVAL SC Rock Hill Homes for Sale NAT’L Gethomesh
CT American Towns ME Maine Home Seller NC Charlotte Homes for Sale PA Allentown Homes for Sale SD Sioux Falls Homes for Sale NAT’L Intagent
CT Hartford Homes for Sale MD Baltimore Homes for Sale NC Charlotte Homes for Sale PA State College Homes for Sale TN Clarksville Homes for Sale NAT’L Kiplinger
CT Metro Hartford Homes MD Carroll County Times NC Raleigh Homes for Sale PA Erie Homes TN Citizen Tribune NAT’L Local.com
CT WTNH MD Cumberland Times News NC Salisbury Post PA The Daily Item TN Chatanooga.com NAT’L Lycos Classifields
DE DE ZapHomes MD MD ZapHomes NC Wavy PA The Danville News TN Crossville Chronicle NAT’L Maineville
DE Wilmington Homes for Sale MD Salisbury Homes for Sale NC Stanly News and Press PA Allied News TN Jackson Homes for Sale NAT’L Media General
FL Bradenton Homes for Sale MA Andover Townsman NC The Randolph Guide PA The Tribune-Democrat TN Elk Valley Times NAT’L Military.com
FL St. Petersburg Times MA Gloucester Daily Times NC The Daily Southerner PA The Meadville Tribune TN Grundy County Herald NAT’L My Area Network
FL Fort Lauderdale Homes for Sale MA The Haverhill Gazette OH Cincinatti Homes for Sale PA New Castle News TN Herald Chronicle NAT’L My Bank Loans
FL Miami New Times MA The Salem News OH Fremont Homes for Sale PA The Herald TN Murfreesboro Homes for Sale NAT’L Parade
FL Fort Myers Homes for Sale MA The Daily News of Newburyport OH Mansfield Homes for Sale SC Aiken Standard TN Nashville Homes for Sale NAT’L School Matters
FL Fox 10 TV MA The Eagle-Tribune OH Marion Homes for Sale SC Beaufort Homes for Sale TN Tullahoma News NAT’L ShowMeLocal
FL Melbourne Homes for Sale MA WWLP OH Port Clinton Homes for Sale SC Columbia Homes for Sale TN Manchester Times NAT’L US News and World Report
FL MicoHomes MI Battle Creek Homes for Sale OH Dayton.com SC Greenville Homes for Sale TN Nashville Scene NAT’L Walmart
GA Macon Homes for Sale MI Detroit Homes for Sale OH Fox Toledo SC Hilton Head Homes for Sale TX El Paso Homes for Sale NAT’L WPRI
GA The Moultrie Observer MI Lansing Homes for Sale OH The Star Beacon SC Myrtle Rock Homes for Sale TX Forth Worth Homes for Sale NAT’L Zilpy
GA Thomasville Times-Enterprise MI Livingston Homes for Sale OH Bucyrus Homes for Sale SC CCP TX Killeen Daily Herald
45. Search Engine Marketing
What does Search Engine Marketing (SEM) do?
• Drives more traffic to your web site by
paying for targeted keyword search
results with search engines.
• Brand, Generic, and Regional terms
• The CENTURY 21 National Marketing
team currently bidding on over 175,000
keywords
48. Ahead of the Real Estate Companies with Mobil Technology Apps, & Games!!
The CENTURY 21 Smart Phone Apps
New Mobile App allows consumers to
search all IDX listings, and is available on
all smartphone devices
We City iPhone Game - Cutting
Edge technology that will appear to
the younger generation
49. We Leverage Technology
to Get Your Home Sold
The tools and systems listed below collectively demonstrate
that the CENTURY 21 System uses every effective medium to
find the right buyer for your house!
SOCIAL MEDIA
The CENTURY 21® system continues to be on the cutting edge of real estate marketing. We utilize social media channels like YouTube,
Facebook, Twitter and many other applications to market your property listing in an effort to find the right buyer for your home. Facebook alone
has over 500 million monthly users.
CENTURY21.COM
Our consumer website offers state-of-the-art access to your property listing and includes photo descriptions and virtual tours as well as
neighborhood information to attract buyers.
MOBILE MARKETING
CENTURY 21 leverages mobile applications to make it convenient and easy for buyers to shop for CENTURY 21 listings on the go. From our iPhone
app to accessing www.century21.com via mobile devices, CENTURY 21 is bringing your listing to thousands of online customers.
LEADROUTER
The CENTURY 21 LeadRouter System is a software application empowering CENTURY 21 agents to receive buyer leads for your property
instantaneously wherever they are. LeadRouter sends alerts when a potential buyer inquires about your property, enabling me to respond
immediately. This means that buyers interested in your property will be able to reach me quickly.
VIDEO TOURS
Giving potential buyers a virtual walk-through can help your home stand out from the competition.
OPEN HOUSE PLANNER
A helpful tool that helps buyers plan a day of open house tours.
50. Social Media
The CENTURY 21® System continues to be on the cutting edge of real estate marketing. We successfully utilize social
media channels like YouTube, Facebook, Twitter and many other applications to market your property listing in an
effort to find the right buyer for your home. Considering that hundreds of millions of people use these sites on a daily
basis it is important for your home to be included.
51. Relocation Services
Most anywhere you live or almost anywhere in the world you are Moving out of the area?
moving to, we can assist in finding a great CENTURY 21® Office We are connected to thousands of CENTURY 21 Offices located
and an experienced sales professional. in over 70 countries around the world. Whether you are moving
across the state, the country or the world, we can help:
We offer the ultimate in relocation services. We can:
• Connect you with a professional CENTURY 21 Sales agent at
• Send you a customized relocation packet designed to meet your destination
your specific needs, including community and school • Provide a detailed market analysis of your current home
information • Coordinate the sale of your current home and the purchase of
• Provide cost of living analysis your new home
• Select an experienced CENTURY 21 Sales associate, trained in • Work with mortgage services including obtaining loan pre-
relocation services, to represent you approval for your new home
• Provide mortgage service information, including loan pre- • Work hand-in-hand with your Corporate Relocation Program
approval
• Help you get to know the community you are moving to
• Provide a city-to-city comparison of your current location to
your new location
54. Requirements for a Connecticut Real Estate License
1. Take an approved 60 Hour Pre-License Real Estate Course
2. Pass the Test- Get Issued a Certificate.
3. Send the Certificate into the State- that makes you eligible to take
the State Exam. All Real Estate Agents are Licensed under the
Department of Consumer Protection.
4. Take the State Exam! – Pass-
5. Affiliate with a Broker & Pay the State for your License
6. Join the MLS & the National, Connecticut & Local Board of Realtors
7. Start Selling Houses!
*Training Magazines Top 125 for 7 of the last 10 years
55. What is a career in Real Estate all about?
Real Estate is FUN
YOU have the power to control YOUR future! Unlimited Growth
Possibilities.
YOU have the freedom to be paid based on your efforts.
You can make a lot of money…. BUT …..
YOU ARE GOING TO HAVE TO WORK HARD IF YOU WANT TO MAKE A
LOT OF MONEY!
The harder you work – the more money you are going to make!
56. Hmmmm – What Can I Expect to Make My First Year?
#1. How much time can you dedicate to your new career?
#2. How many hours a week? How many weeks a year?
You decide what your goal will be – We will Coach you to the success
you want to achieve!
IT IS WRITTEN: 3 appointments = 1 Closing : )
One Closing? – let me show you the numbers….
*Training Magazines Top 125 for 7 of the last 10 years
57. Exactly What Can I Expect to Make In this New Career?
# of homes that have sold in the last 12 months:
Enfield 377, Suffield 138, Somers 70, South Windsor, 278, Hartford: 444, West Hartford: 735;Farmington: 329,Bristol:
544,Plainville, 168, Southington 435, Wolcott: 126 : Waterbury: 844, Prospect: 88, Cheshire: 259, Hamden: 542;
Meriden:505, Wallingford: 449, Durham: 72; North Branford: 117, Branford: 281; Guilford; 260; Old Saybrook: 184,
Madison; 232; East Haven: 258: New Haven: 660, West Haven: 408, Milford: 483.
$227,500
Average Sale
Price = an
average
commission
on one side of
$3,139
58. Exactly What Can I Expect to Make In this New Career?
# of homes that have sold in the last 12 months:
Enfield 377, Suffield 138, Somers 70, South Windsor, 278, Hartford: 444, West Hartford: 735;Farmington: 329,Bristol:
544,Plainville, 168, Southington 435, Wolcott: 126 : Waterbury: 844, Prospect: 88, Cheshire: 259, Hamden: 542;
Meriden:505, Wallingford: 449, Durham: 72; North Branford: 117, Branford: 281; Guilford; 260; Old Saybrook: 184,
Madison; 232; East Haven: 258: New Haven: 660, West Haven: 408, Milford: 483.
221,250
Average Sale
Price = an
average
commission
on one side of
$3,053
59. Exactly What Can I Expect to Make In this New Career?
# of homes that have sold in the last 12 months:
Enfield 377, Suffield 138, Somers 70, South Windsor, 278, Hartford: 444, West Hartford: 735;Farmington: 329,Bristol:
544,Plainville, 168, Southington 435, Wolcott: 126 : Waterbury: 844, Prospect: 88, Cheshire: 259, Hamden: 542;
Meriden:505, Wallingford: 449, Durham: 72; North Branford: 117, Branford: 281; Guilford; 260; Old Saybrook: 184,
Madison; 232; East Haven: 258: New Haven: 660, West Haven: 408, Milford: 483.
127,500
Average Sale
Price (MLS) =
an average
commission
on one side of
$1,759
60. Exactly What Can I Expect to Make In this New Career?
# of homes that have sold in the last 12 months:
Enfield 377, Suffield 138, Somers 70, South Windsor, 278, Hartford: 444, West Hartford: 735;Farmington: 329,Bristol:
544,Plainville, 168, Southington 435, Wolcott: 126 : Waterbury: 844, Prospect: 88, Cheshire: 259, Hamden: 542;
Meriden:505, Wallingford: 449, Durham: 72; North Branford: 117, Branford: 281; Guilford; 260; Old Saybrook: 184,
Madison; 232; East Haven: 258: New Haven: 660, West Haven: 408, Milford: 483.
162,000
Average Sale
Price (MLS) =
an average
commission
on one side of
$2,236
61. What is a DAY in the life of a real estate agent?
62. Helping you create your Business Plan – In general:
1. Start with a Goal
2. Divide the $$$ by the number of closings based on the area you will
primarily be working in- 100,000 /3799 = 26.32 Closings. Multiply 23 x
3 = the number of appointments. (79) Now what am I going to do get
1.58 appointments a week for 50 weeks!
3.The more people that think about YOU when they have a real estate
need, the more appointments you are going to make!
4.WE TEACH YOU HOW TO FISH, how to make this happen – you roll up
your sleeves and get to work ; )
*Training Magazines Top 125 for 7 of the last 10 years
63. RESOURCES TO HELP YOU MANAGE YOUR BUSINESS PLAN
• We provide tools to help enhance your Listing Presentation.
• We provide a Market Analysis Program and help you price your listings to
sell.
• We provide tools to give your listings exposure, to get more lead calls.
• We provide tools to help you take advantage of buyer opportunities.
• We coach you on financing which helps close more deals.
• We provide training to help you in the negotiating process.
• We provide tools such as database management to enhance your
productivity.
• We provide our training, and management team which is dedicated to help
you succeed.
64. Century 21 Provides Tools to Give You Exposure
C21 Campaign Center
Templates to Build
Your Local Campaign
• Print-ready posters
• Brand ads
• Open house ads
• Listing flyers
• Mastheads
…and much more!
65. Century 21 Provides Tools to Give You Exposure
Preferred Client Club
Welcome Card
Personalized Spring and Fall Postcards
Personalized Bi-monthly Magazine
All This For Just About $8 Per Year!
66. Century 21 Provides Tools to Give You Exposure
FREE…
Drip emails, eGreetings, eNewsletters
68. Century 21 Provides Tools to Give You Exposure
Century21.com is the #1 Branded Real -
Estate Website! More than 2 million
visitors come to our
site every month!!
century21.com
Re-designed national website
69. Century 21 Provides Tools to Give You Exposure
FREE Personalized Website (My C21)
• A program that creates high quality websites :
– Created and Hosted at no-cost to system members
– Professionally designed templates to choose from
• Available to Sales Associates, Teams, and Offices!
• In Connecticut you CAN put the entire MLS on THIS site… free!
70. Century 21 Provides Tools to Stay in Touch with Clients!
The CENTURY 21 LeadRouter™ CRM Solution
2. LeadRouter 3. Agent
Finds Agent Contacts
by Cell Phone Lead from
Anywhere
1. Consumer
Inquires LeadRouter Process
Online
4. Software
Requires
Agent
Accountability
5. Managers
and Brokerage
Monitor All
Leads
71. Century 21 Provides Reports to Inform Your Sellers!
The Golden Ruler
Keeping You
Informed
Online Marketing Summary
Our exclusive "Golden Ruler" tool is a listing
measurement device that provides reports
on the number of consumer views and leads
on your online property listing.
The Golden Ruler reports on consumer views
and leads resulting from the distribution of
your CREST and 21online.com enhanced
listings to ultimately over 500 real estate
industry and aggregator Web sites.
72. CENTURY 21 is #1 in the World!-
See Presentation
8,000 120,000
OFFICES WORLD WIDE AGENTS WORLD WIDE
10% LARGER 26% LARGER
THAN REMAX THAN REMAX
133% LARGER 30% LARGER
THAN CB THAN CB
1,000% LARGER 66% LARGER
THAN KW THAN KW
73. Recap: C21 is the #1 Real Estate Brand in the World
So Let’s just
• C21 is #1 in the World
• 2011 Advertising & Marketing #1 SUPERBOWL!
• Century21.com – Top Brand Website
•
•
•
21Online – Best Agent Resource Industry wide
eCampaing Center – Your Own PR Center
The Golden Ruler – Keep Sellers Informed
Re-Cap
• My C21 Site – Your Own Website! – free!
• CLS (C21 Learning System) – easy breezy – online.
74. Recap: C21 is the #1 Real Estate Brand in the World
CENTURY 21 is #1 in Brand Awareness!
CENTURY 21: 97%
2010, the CENTURY 21® System RE/MAX: 92%
attained the highest brand Coldwell Banker: 88%
awareness level when Prudential: 69%
compared to any other real ERA: 45%
estate organization surveyed, a
GMAC: 35%
trend we have maintained since
Keller Williams: 33%
1999.
Weichert : 17%
Q “Please tell me which of these real estate agencies you have
ever seen or heard of?” (?” (Base: 903 respondents: Sold Realty Executives:15%
or purchased a home in the past 2 years, or plan to sell
or purchase a home in the next 2 years)
76. OUR COMMITMENT TO YOU &
BeverlyYOUR CAREER!
Peterson
CEO &
President
Patrick Sullivan
CENTURY 21 Corporate
Vice President Franchise
Ryan Peterson Stacey Taylor Services North East Zone
General Manager Business Consultant
Century 21 Century 21 Real Estate LLC
AllPoints Realty
Jodi Tussing
Regional Trainer
Kelly Northeast Zone
Peterson
COO &
CFO Let us go to work for you now!
CENTURY 21 AllPoints Realty
117 North Main Street, Southington CT Mickey Spain
477 South Broad Street, Meriden CT DIR of Career
265 East Main Street, Branford CT Development
Phone 800.525.7793 Northeast Zone