Increase Leads, Leases and Occupancy through Social Media


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Apartment Home Living's 2009 Sales Presentation.

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  • your objectives: our clients are concerned with one thing….RESULTS. the result they want most is LEASES. this is about THEM , not about us and how great we are. On your next slides, you as the sales exec will: intro’s features (located in the body of the slide) wrap with the benefit (located in blue box header) get them “connected”
  • Increase Leads, Leases and Occupancy through Social Media

    1. 1. increase leads, leases & occupancy through social media
    2. 2. industry experts love us… MY friends “ We chose Apartment Home Living because of the unique product package.” Jennifer Staciokas – VP, Marketing and Training, Lincoln Property Co. “… one of the most effective advertising methods I have encountered.” Patti Singleton – Director of Marketing, Pacific West Management “ I have always included Apartment Home Living in my recommendations with great results.” Susan Redmon – EVP, Madden Marketing and Design national management companies partner with us…
    3. 3. Find a Place Apartment Living Answers MyPlace Live 4 Fun Local, Social Living Guides get quality leads! APARTMENT home LIVING .com Find A Place - Get quality leads from our Lifestyle Matching Search Local Living Guide – Showcase your community within our local/social city and neighborhood guides Apartment Living - Residents get & share tips for living, laughing and loving the Apartment Lifestyle Answers - Residents find & share answers to their apartment leasing and living questions MyPlace - Residents connect with their neighborhood and neighbors Live For Fun - Residents connect emotionally with us & each other
    4. 4. V2 Video V2 video for each community! vibrant videos interact with residents! V2 videos We produce a professional, vibrant video for each community V2 Video listed on Apartment Home Living V2 Video listed on YouTube and 6+ other video sites Save thousands per community : Eliminate your video production costs with your very own V2 Video 80% of the Multimedia generation view videos when looking for an apartment
    5. 5. Search Engines e-Newsletters & e-Catalogs Local Living Guides #1 Local Video for Austin Apartments & Many More Community Video how residents find us…and YOU! APARTMENT home LIVING .com Produce large volume of great content that is... Indexed in Search Engines Emailed to Members Syndicated Across the Web Produce local “Apartment Living Guide” videos... Top 3 Local Video on YouTube & Google Video for… Atlanta Austin Baltimore Boston Chicago Dallas Detroit Houston Kansas City New Orleans Phoenix San Antonio San Francisco St. Louis Washington D.C. And More! * 136,000 pages Indexed in Google
    6. 6. get even more quality leads MY lead network We produce a professional listing and a video for your community We publish your listing on 10+ listing, classifieds, and map sites reaching 1.7 million apartment residents each month We publish and promote your video on YouTube and 6+ other video sharing sites reaching 74 million users each month We are the #1 distributor of apartment videos Save time—all leads show up on one dashboard
    7. 7. convert more leads into leases MY dashboard Send an award-winning digital brochure to follow-up on all your leads in seconds Follow-up with residents how they communicate—text Track onsite efforts to close new prospects with our easy to use lead tracking dashboard Lead Tracking Dashboard Digital Brochure
    8. 8. Personalized media library including video MY media Save time and money ...we take your logo , floor plans , photos and descriptions , and turn them into a media library for your community You get personalized digital brochures, flyers, forms & notices, newsletters, videos and more Each personalized piece contains your community’s logo and contact information —many also allow you to add in property-specific specials & details Share your ad agency quality content to close new residents & retain current ones Use for ALL your other marketing sources Use your media library to save hundreds on your newsletter and flyer marketing expenses Digital Brochure Notices & Forms Flyers Newsletters Videos Articles Text Messaging e-Cards
    9. 9. MY advantages
    10. 10. increase leads, leases & occupancy through social media