The Emergence
     of Twitter

      Charnele Tate
         MMC 2265
How did we get to Twitter?

 Printing Press

       Telephones

                  The Internet
Printing Press (1456)
•   Invented by Gutenberg who printed Bibles
•   Spread printing technology across Europe
•   1470s:...
Telephone
• Invented in 1876 by Alexander Graham Bell
• First voice: “Mr. Watson, come here, I want to
  see you.”
• 1915:...
The Internet

• Launched in 1969 as ARPANET by Lawrence Roberts
• Used as a way for some universities to stay in touch and...
Marshall McLuhan



• 1911-1980
• Canadian professor
• Influenced by the cultural
  revolution in the 1960s
Understanding Media
                                (1964)
“Today, after more than a century of electric technology, we ha...
Global Village
• “McLuhan believed that an
  electronic nervous system was
  rapidly integrating the planet--
  events in ...
Twitter




• Created in 2006 by Jack Dorsey
• As of 2/2010, about:
      -600 “tweets” are sent per second
      -50 mill...
McLuhan on Twitter
    McLuhan’s Predictions                   Twitter Functions
                                       • ...
Popular Accounts
Decoding Twitter
• “tweet”: post made by a user

• “re-tweet”: posting something someone else
  said, just like a quote

•...
Bibliography
•   http://www.marshallmcluhan.com/poster.html
•   http://www.livinginternet.com/i/ii_mcluhan.htm
•   http://...
Happy Tweeting!
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The Emergence of Twitter

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The Emergence of Twitter

  1. 1. The Emergence of Twitter Charnele Tate MMC 2265
  2. 2. How did we get to Twitter? Printing Press Telephones The Internet
  3. 3. Printing Press (1456) • Invented by Gutenberg who printed Bibles • Spread printing technology across Europe • 1470s: First books printed in English • Mass production spread languages and beliefs across the world
  4. 4. Telephone • Invented in 1876 by Alexander Graham Bell • First voice: “Mr. Watson, come here, I want to see you.” • 1915: First coast-to-coast telephone call between Bell (in NYC) and Watson (San Francisco)
  5. 5. The Internet • Launched in 1969 as ARPANET by Lawrence Roberts • Used as a way for some universities to stay in touch and as emergency back-up for the military • 1991: First friendly internet interface introduced
  6. 6. Marshall McLuhan • 1911-1980 • Canadian professor • Influenced by the cultural revolution in the 1960s
  7. 7. Understanding Media (1964) “Today, after more than a century of electric technology, we have extended our central nervous system itself in a global embrace, abolishing both space and time as far as our planet is concerned.” “...since the inception of the telegraph and radio, the globe has contracted, spatially, into a single large village.”
  8. 8. Global Village • “McLuhan believed that an electronic nervous system was rapidly integrating the planet-- events in one part of the world could be experienced from other parts in real-time, which is what human experience was like when we lived in small villages” -http://www.livinginternet.com/i/ii_mcluhan.htm
  9. 9. Twitter • Created in 2006 by Jack Dorsey • As of 2/2010, about: -600 “tweets” are sent per second -50 million “tweets are posted every day -75 million people have Twitter profiles
  10. 10. McLuhan on Twitter McLuhan’s Predictions Twitter Functions • There are about 75 million • People across the world will be connected across multiple profiles from users around the mediums world • “The future of the book is the • Tell what you are doing in 140 blurb” characters or less • Because of technology, the • Users are able to “follow” world will become a people with profiles around the “single, large village” world, including celebrities
  11. 11. Popular Accounts
  12. 12. Decoding Twitter • “tweet”: post made by a user • “re-tweet”: posting something someone else said, just like a quote • “follow”: a request to receive post updates from another user • “trending topics”: popular topics that multiple users post about at the same time
  13. 13. Bibliography • http://www.marshallmcluhan.com/poster.html • http://www.livinginternet.com/i/ii_mcluhan.htm • http://www.videomcluhan.com/ • http://www.computerworld.com/s/article/9161118/Twitter_users_send_50_million _tweets_a_day • http://www.slideshare.net/macloo/the-culture-of-print-part-1 • http://inventors.about.com/od/bstartinventors/a/telephone.htm • http://www.isoc.org/internet/history/brief.shtml • http://www.twitter.com
  14. 14. Happy Tweeting!

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