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Areas of Application for VR-Professionals

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Content:
Competence Profile VR-Professionals
Market Segmentation
Industries
Countries & Regions

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Areas of Application for VR-Professionals

  1. 1. Areas of Application for VR-Professionals © Competence Centre for Virtual Reality and Cooperative Engineering w. V. – Virtual Dimension Center (VDC) Dr.-Ing. Dipl.-Kfm. Christoph Runde Virtual Dimension Center (VDC) Fellbach Auberlenstr. 13 70736 Fellbach www.vdc-fellbach.de Areas of Application for VR-Professionals
  2. 2. Segmentation Countries & Regions ConclusionCompetence Profile IndustriesCompetence Profile Competence Profile VR-Professionals Virtual Reality (VR) is a cross-sectional technology, and the competencies of VR professionals can be correspondingly diverse: Computer science (languages, 3D, ...) Software engineering (Multimedia) Hardware Image: VDC Which HCI forVR? 2 (Multimedia) Hardware Cognitive psychology Human Computer Interaction Knowledge of specific fields of application and / or industries (aerospace, mechanical engineering, automotive, ...) Image: Visenso Image: Fh-IAO Stereo projection, Tracking Virtual inspection Stiftskirche
  3. 3. Segmentation Countries & Regions ConclusionCompetence Profile Industries Segmentation labour market 1. Segmentation level: Research vs. Economy Technology vs. Usage Economy Research Technology Software, hardware, Human computer Segmentation 3 Technology Software, hardware, (development) processes Human computer interaction, human machine interaction, collaboration, … Usage Application fields, industries Neighboring fields CGI, Games, 3D detection, … -
  4. 4. Segmentation Countries & Regions ConclusionCompetence Profile Industries VDC- market segmentation 2. Segmentation level: Technologies providers Engagement of immersive VR specialists is not widespread on a large scale Hardware Software Augmented Reality Hardware 3D Data converter Autostereoscopic displays 3D Configurators Input systems 3D Models & Textures Eye Tracking Acoustics & Auralisation Graphic cards Animation Haptic Hardware Augmented Reality HDR Displays GIS Head Mounted Displays Collision detection Motion Capturing systems Cooperative VR systems Segmentation on a large scale 4 Motion Capturing systems Cooperative VR systems Multitouch systems Immersive Virtual Reality Projection screens Web 3D Software (Stereo-) Projection systems Projection desks (Stereo-) Projectors Stereo glasses Stereo displays Cameras Tracking systems Volumetric displays
  5. 5. Segmentation Countries & Regions ConclusionCompetence Profile Industries VDC – market segmentation 2. Segmentation level: Application fields vs. industries (lie across to each other) Industries Application fields Plant Engineering Safety at work Automotive Education, training Building trade Automation, robotics Mining & Geology Documentation Edutainment Geometry, Digital-Mock-Up Energy & Environment Design Culture (Archaeology, …) Marketing, Sales Segmentation 5 Culture (Archaeology, …) Marketing, Sales Aerospace Material flow, logistics Mechanical Engineering Manufacturability Medicine & Biology Service, maintenance, repair Commercial vehicles Flow, fluidics Rescue Services Structure, crash Rail vehicles Usability, ergonomics Shipbuilding Textile Defence technology
  6. 6. Segmentation Countries & Regions ConclusionCompetence Profile Industries Plant Engineering VR as an integration platform VR as a communication platform Documentation & knowledge management Basic engineering Authority planning General construction Variant planning Virtual inspections Image: VRMMP Visualization refinery Industries Virtual inspections Failure & accident considerations Construction support Detail engineering Simulation in 3D models Ergonomics, usability, NVH Safety technology, accident prevention Construction & retrofit Commissioning Training and qualification AR process support in operation Revamp & revision 6 Image: Scantec-3D Image: HLRS Mixed data processing scan-construction Flowinturbine
  7. 7. Segmentation Countries & Regions ConclusionCompetence Profile Industries Automotive Virtual design prototypes: design, aesthetics, materials Digital Mock-Up, Virtual Mock-Up Analysis simulation data structural mechanics Stiffness, shock loads, vibrations, crash, airbag Analysis simulation data fluid mechanics Outer flow, aerodynamics, uplift Usability testing, understandability, ergonomics Manufacturability of all manufacturing processes Assembly and disassembly Logic, control, mechatronics, HiL Service, maintenance, repair, operation Planning assembly systems Workplace design Image: ESI Demounting examination Industries 7 Outer flow, aerodynamics, uplift and resistance Heat exchanger, simulation of the cooling module Electromagnetic fields, hydraulics, emission propagation Charge change, manifold, catalyst, combustion behavior Air conditioning, airflow, vehicle interior Thermal design, thermal analysis, defrost analysis Workplace design Automation technology, robotics Material flow systems, logistics Qualification, safety technology & safety at work Factory planning, plant engineering Documentation Image: Industriehansa Image: Lightshape Assembly planning, determination oftarget times Interior rendering
  8. 8. Segmentation Countries & Regions ConclusionCompetence Profile Industries Digital inventory, building in inventory Mixed data processing Building data modeling (Building Information Modeling) 3D visualization VR as an integration and Image: Scantec-3D Laser scan recording Building trade & Architecture Industries VR as an integration and communication platform Virtual planning Infrastructure planning, media systems Planning general construction Parametric and semantic engineering 3D simulation climate, light Virtual sampling, virtual inspections 8 Image: KOP Image: Visenso Discussion construction projects Planning urbandistrict
  9. 9. Segmentation Countries & Regions ConclusionCompetence Profile Industries Mining Orientation planning: VR-based prospection 3D analysis exploration data Comparison of mining methods Safety technology: escape concepts, protective measures Mining planning Image: CSIRO Minesurveyor Industries 9 Mining planning Material flow: flow rates, bunker systems Infrastructure planning: weather / electrical / mechanical engineering Technical planning: device selection, total integration Commissioning: employee training Training maintenance Training control technology Image: TU Dresden Image: Fh-IPA Training simulator mining machines Strutssimulator
  10. 10. Segmentation Countries & Regions ConclusionCompetence Profile Industries Training Entertainment Transfer of knowledge Safe scenario testing Therapy Image: Tridelity Illustration skeleton Edutainment Industries 10 Image: Visenso Image: Visenso Cyberclassroom inuse Lesson„Electrical fields“ inCyber classroom
  11. 11. Segmentation Countries & Regions ConclusionCompetence Profile Industries Power plant planning Route planning Citizen participation Landscape Optimization of combustion processes in power plants and engines Image: VDC Visibility analyzes windpowerstations Energy & Environment Industries in power plants and engines Flow optimization of power plant turbines and feeders Enhancing aerodynamics of vehicles, aircraft Design of lightweight components Optimization of energy consumption of production technology 11 Image: KOP Image: Visenso Infrastructure, air conditioning Windsimulation withskyscraper
  12. 12. Segmentation Countries & Regions ConclusionCompetence Profile Industries Culture Heritage visualization Virtual reconstruction Digital archaeology Virtual reality installations in the exhibition context Virtual reality in the museum Image: Visenso Museumin Virtual Reality Industries 12 Virtual reality in the museum Museum in VR Image: Rems-Murr-Kreis Image: Uni Köln Virtual worlds Visualization Amphitheater
  13. 13. Segmentation Countries & Regions ConclusionCompetence Profile Industries Product development Product design Design studies Cockpit evaluation Simulation in product development Manufacturing planning Aerospace Image: Barco Training simulator airporttower Industries 13 Manufacturing planning Factory / assembly planning Manufacturing processes Telepresence / teleoperation Process support via AR Training inspection & maintenance Flight simulators Analysis of simulation and measurement data Visualization of large amounts of data Image: ESI Image: Fh-IPA Development ofan airplane Assembly planning airplane
  14. 14. Segmentation Countries & Regions ConclusionCompetence Profile Industries Mechanical Engineering Image: ESI Development machine Industries Virtual design prototypes: design, aesthetics, materials Digital Mock-Up, Virtual Mock-Up Analysis simulation data structural mechanics Stiffness, shock loads, vibrations, crash, airbag Analysis simulation data fluid mechanics Logic, control, mechatronics, HiL Service, maintenance, repair, operation Disposal Planning assembly systems, workplace design, robotics Automation technology, material flow systems Planning logistics 14 Image: Visenso Image: Fh-IPA Development casting tool Factory planning mechanics Heat exchanger, simulation of the cooling module Emission propagation Thermal design, thermal analysis Mountability and demountability Usability testing: understandability, ergonomics, usability Manufacturability of all manufacturing processes Planning logistics Qualification Safety technology & safety at work Equipment design Factory planning Documentation
  15. 15. Segmentation Countries & Regions ConclusionCompetence Profile Industries Medicine VR-based diagnostics Analysis of 3D data from volumetric methods Analysis simulation strength / stress calculation Analysis simulation kinematics, multibody systems Analysis simulation flow, Digital atlases Training endoscopic procedures Training surgical activities Training processes/ procedures Training equipment technology Image: Visenso Flowsimulation aneurism Industries Analysis simulation flow, fluidics Planning intervention: processes, routes, irradiation Intraoperative support Navigation support Extended surgical field of view Tele-medicine Telepresence with VR Rehabilitation: motor skills, psychiatric therapy 15 technology Workflow and arrangement planning Molecular design / drug design Simulation process technology Simulation of active ingredient diffusion Strength calculation biomaterials Image: HS Bern Image: Lumographics Simulation osteosynthesis 3Dconfigurator surgeryequipment
  16. 16. Segmentation Countries & Regions ConclusionCompetence Profile Industries Commercial vehicles Virtual development Styling, design, interior Calculation visualization Ergonomics Testing assistance systems Testing human-machine interface DMU and Servicablility Image: RIF Training simulator harvester Industries DMU and Servicablility Factory planning Assembly planning Designing manufacturing processes Training Driving and operation Service Marketing & Sales Variant management Sales configurators Tele-applications Entertainment 16 Image: TU Dresden Image: HS Mannheim/John Deere Design information interface excavator surface mining Design-Review agricultural machine
  17. 17. Segmentation Countries & Regions ConclusionCompetence Profile Industries Rescue services Virtual safety analysis of existing buildings Virtual safety analysis of existing plants Safety planning Simulation weather scenarios Simulation fire Simulation flooding Image: Visenso Smoke spread inthe case ofadomestic fuel Industries 17 Simulation flooding Simulation of pollutant spread Signs Escape routes, emergency exits Blockades escape routes Training incident diagnosis and correction Training and assessment rescue teams Disaster reconstruction Image: HS Mannheim Image: VRMMP Accessibility inspection fire-fighting vehicle Analysis incident
  18. 18. Segmentation Countries & Regions ConclusionCompetence Profile Industries Styling review Design reviews Data integration and verification Training Presentation of simulation / calculation results Virtual prototyping, decision-making Rail vehicles Image: Visenso External appearance highspeed train Industries 18 Virtual prototyping, decision-making Variant consideration Installation examinations Kinematic analysis Ergonomic studies Project controlling Examination maintainability Manufacturing planning Assembly planning Presentation Image: ESI Image: Lumographics Virtual Mock-Up Configuration interior
  19. 19. Segmentation Countries & Regions ConclusionCompetence Profile Industries Shipbuilding Virtual development Construction Styling, design, interior Calculation visualization Ergonomics Assembly planning Image: ESI Virtual mock-up ship Industries Assembly planning DMU and servicablility Designing manufacturing processes Testing human-machine interface Training simulators Port planning Shipyard planning Service Marketing & Sales 19 Image: Barco Image: Visenso Training simulator ship´s bridge Pollutant spread drilling rig
  20. 20. Segmentation Countries & Regions ConclusionCompetence Profile Industries Textile Physical simulation Structural simulation Flow simulation Simulation of textile lighting effects Virtual development Digital design fashion Design evaluation fashion Image: WurzelMedien Fashion visualization Industries 20 Design evaluation fashion Textile machine engineering Simulation handling technology Process simulation Machine design Virtual training Digital presentation of textiles 3D illustration for print, film, web Virtual sell-in 3D at the point-of-sale AR magic mirror Haptic representation of virtual textiles Image: reden Image: RTT Web simulation Leather & textiles in the vehicle interior
  21. 21. Segmentation Countries & Regions ConclusionCompetence Profile Industries Product development Manufacturing planning Training simulators for the teams of weapon systems Battlefield simulators Scenario simulations Defence technology Image: ESI Development ofatank Industries 21 Scenario simulations Night vision simulation Image: HLRS Image: Barco Aerodynamics helicopter Training simulator helicopter
  22. 22. Segmentation Countries & Regions ConclusionCompetence Profile Industries Countries & Regions Mechanical Engineering Aided Design Market Europe 2007 A lot in D-A-CH A lot in francophone countries Countries & Regions /ƚĂůLJ ^ĐĂŶĚŝŶĂǀŝĂ ^ƉĂŝŶ͕ WŽƌƚƵŐĂů 'ĞƌŵĂŶ ƐƉĞĂŬŝŶŐ ĐŽƵŶƚƌŝĞƐ ZĞƐƚ ŽĨ ƵƌŽƉĞ Image: Revenue shares for MCAE software in Europe by language areas [Source: 01consulting: MCAE Market Europe 2007, Paris, 2007 ] 22 h Θ /ƌĞůĂŶĚ ƌĞŶĐŚ ƐƉĞĂŬŝŶŐ ĐŽƵŶƚƌŝĞƐ
  23. 23. Segmentation Countries Regions ConclusionCompetence Profile Industries Countries Regions Company sizes Germany Many small and medium-sized companies: 92% Countries Regions Image: 3D companies grouped by their size [Source: Prognos AG, Fraunhofer-Institut für graphische Datenverarbeitung , MC Marketing Consulting: Marktperspektiven von 3D in industriellen Anwendungen“, 2012] 23
  24. 24. Segmentation Countries Regions ConclusionCompetence Profile Industries Countries Regions Company sizes Germany grouped by revenue (same statement as before: many KMUs) Countries Regions Image: 3D companies grouped by their size [Source: Prognos AG, Fraunhofer-Institut für graphische Datenverarbeitung , MC Marketing Consulting: Marktperspektiven von 3D in industriellen Anwendungen“, 2012] 24
  25. 25. Segmentation Countries Regions ConclusionCompetence Profile Industries Countries Regions A lot in Bavaria, Baden- Wuerttemberg and North Rhine-Westphalia Countries Regions Image: Distribution of the companies on the federal states Source: Prognos AG, Fraunhofer-Institut für graphische Datenverarbeitung , MC Marketing Consulting: Marktperspektiven von 3D in industriellen Anwendungen“, 2012] 25
  26. 26. Segmentation Countries Regions ConclusionCompetence Profile Industries Countries Regions VR large installations grouped by federal states Baden-Wuerttemberg is leading, followed by Bavaria and NRW Countries Regions Image: Number of VR large installations (CAVE, Powerwall, etc.) in a national comparison [Source: VDC] 26
  27. 27. Segmentation Countries Regions ConclusionCompetence Profile Industries Conclusion Diverse application fields visible Labour market for immersive VR specialists very small; much larger for designers, calculators, 3D artists Often contextual knowledge is very important (the industry-specific application knowledge) Necessary qualification has changed a lot from the universal craftsman Conclusion Necessary qualification has changed a lot from the universal craftsman (90s) to o Application specialist who can operate the laboratory o Technologists (at the system supplier) 27
  28. 28. dŚĂŶŬ LJŽƵ ǀĞƌLJ ŵƵĐŚ ĨŽƌ LJŽƵƌ ŝŶƚĞƌĞƐƚ͊ zŽƵ ĂƌĞ ŝŶƚĞƌĞƐƚĞĚ ŝŶ ƚŚŝƐ ƚŽƉŝĐ ĂŶĚ LJŽƵ ĂƌĞ ůŽŽŬŝŶŐ ĨŽƌ ĐŽŶƚĂĐƚ ƉĞƌƐŽŶƐͬ ŝŵƉůĞŵĞŶƚĂƚŝŽŶ ƉĂƌƚŶĞƌƐ͍ WůĞĂƐĞ ĐŽŶƚĂĐƚ ƵƐ͘ © Competence Centre for Virtual Reality and Cooperative Engineering w. V. – Virtual Dimension Center (VDC) Virtual Dimension Center (VDC) Fellbach Auberlenstraße 13 70736 Fellbach www.vdc-fellbach.de

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