Online Identity And Reputation: An Introduction

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An overview of online identity and reputation for an executive-level audience.

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Online Identity And Reputation: An Introduction

  1. 1. online identity and reputation christopher carfi ccarfi@cerado.com october, 2007
  2. 2. email address social networking profiles avatars personae What is “online identity?”
  3. 3. “The Internet is a social medium. In fact, it is a social world, a new public space. We are in the process of inventing the types of selves and societies that inhabit this public space. Because these are selves, the nuances and subtleties are as great as humans can manage.” David Weinberger
  4. 4. Online reputation can be positive or negative
  5. 5. Reviewing the reviewers
  6. 6. What sources do you trust? Why?
  7. 7. online identity and reputation christopher carfi ccarfi@cerado.com october, 2007

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