Organization / Workplace
Berlin Area, Germany Germany
Founder & Managing Director at Rlevance Consulting
Advertising / Marketing / PR
Commercial psychologist who helps companies to create sustainable bonds with their audience through branding and communication, services and customer experience, and physical spaces. An expert in Branded Customer Experience. Three principles guide my work: - Companies that create value for people are valued by these people in return. - How companies make people feel is more important than what they say about themselves. - Promise and fulfillment are two sides of the same coin, communication and experience need to be planned together.
branding service design brand experience marketing strategy branded customer experience service branding marketing brand strategy brand brand psychology brand positioning brand building experience design brand management experience branding customer experience easyjet airline lufthansa communication brand user experience next conference service experience camp brand utility strategic planning brand ux positioning start upSee more