Upcoming SlideShare
-
Full NameComment goes here.Delete Reply Block
-
Tracy DuncanI can advise you this service - ⇒ www.WritePaper.info ⇐ Bought essay here. No problem.Reply -
Jennifer HoggarthHello! I do no use writing service very often, only when I really have problems. But this one, I like best of all. The team of writers operates very quickly. It's called ⇒ www.WritePaper.info ⇐ Hope this helps!Reply
-
Freda ClaptonYou can ask here for a help. They helped me a lot an i`m highly satisfied with quality of work done. I can promise you 100% un-plagiarized text and good experts there. Use with pleasure! ⇒ www.HelpWriting.net ⇐Reply
-
Freda ClaptonYes you are right. There are many research paper writing services available now. But almost services are fake and illegal. Only a genuine service will treat their customer with quality research papers. ⇒ www.HelpWriting.net ⇐Reply
-
malawera75Dating direct: ♥♥♥ http://bit.ly/2Qu6Caa ♥♥♥Reply
Show More
Digital Advertising Trends
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 2
- www.bringtheloveback.com 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 3
- Source: www.internetworldstats.com , May 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 4
- Source: www.internetworldstats.com, May 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 5
- Source: www.internetworldstats.com, May 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 6
- Source: www.internetworldstats.com, May 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 7
- Source: Synovate Asia Bus Jun/Jul 2007, 15-64 years 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 8
- Source: Synovate Asia Bus Jun/Jul 2007, 15-64 years 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 9
- Source: GroupM Forecasts, Dec 2006; KR & NZ: Universal McCann Estimates Apr 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 10
- Source: Source: PricewaterhouseCoopers (PwC) and Wilkofsky Gruen Associates, quot;Global Entertainment and Media Outlook: 2007-2011,quot; June 20, 2007 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 11
- Sources: -Market Sizes: Microsoft & Universal McCann - Online Market Sizes: Oppenheimer & Co. Inc., June 2007 (sources include Universal McCann, Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers ) 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 12
- “P&G Canada, has vowed to boost online spending from 3% of its media budget to as much as 20% for the company's fiscal year that starts July 1.” Source: Advertising Age May 19, 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 13
- The country’s third-largest advertiser (General Motors) is getting ready to shift fully half of its $3 billion budget into digital and one-to-one marketing within the next 3 years.” Source: Advertising Age March 17, 2008 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 14
- Of the $500 million Microsoft allocated to the introduction of its Vista operating system, 30% went online. Source: Times UK Online, October 21, 2005 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 15
- Only 18% are Leaders 82% 18% 22 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 16
- 22 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 17
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 18
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 19
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 20
- “The traditional AIDA funnel has become a sea of complexity” Source: Forrester Research 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 21
- 22 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 22
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 23
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 24
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 25
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 26
- Source: http://www.caida.org/tools/visualization/walrus/gallery1/ 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 27
- Source: The Fournaise Marketing Group’s 2007 Global Marketing Effectiveness Report 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 28
- http://www.campaignforrealbeauty.com http://www.youtube.com/results?search_query=dove 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 29
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 30
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 31
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 32
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 33
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 34
- Source: http://bbdolab.typepad.com/the_lab/2006/10/generation_c.html 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 35
- Source: Synovate AsiaBUS Survey Dec 2007 – Thailand © Microsoft Corporation 2008 | CMG | Global Marketing Group 36
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 37
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 38
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 39
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 40
- Source: Silverlight Showreel 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 41
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 42
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 43
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 44
- Source: Forrester Research - September 2007 “Winning With Superior Customer Experiences” 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 45
- Source: David Armano Logic + Emotion Blog http://darmano.typepad.com/ 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 46
- Source: David Armano Logic + Emotion Blog http://darmano.typepad.com/ 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 47
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 48
- Source: Mohan Sawhney, Kellogg School of Management 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 49
- Source: AvenueA Razorfish :: Showreel e.g. http://www.audi.com/a4globaldrives 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 50
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 51
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 52
- Engagement Mapping is a flexible attribution model that enable advertisers to include many factors In their Engagement ROI calculations Source: Atlas Engagement Mapping Paper, 2008 22 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 53
- Source: Atlas DMT 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 54
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 55
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 56
- Source: Europe: Screen Digest 2005, Japan: Wikipedia May 2006, US: US Federal Comms Commission, 2004 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 57
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 58
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 59
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 60
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 61
- Source: Sandvine 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 62
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 63
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 64
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 65
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 66
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 67
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 68
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 69
- Buyers Buyers Sellers Sellers 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 70
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 71
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 72
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 73
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 74
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 75
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group Slide 76
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 77
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 78
- 30 May 2008 © Microsoft Corporation 2008 | CMG | Global Marketing Group 79