Best Practices of
Mobile Technology Leaders
Chris Pepin
IBM MobileFirst Services Executive

@chrispepin
cpepin@us.ibm.com
...
Mobile technology leaders are experiencing tangible benefits

1
2
3
4
5

Increase revenue
Mobile technology leaders are mo...
Most enterprises aren’t mobile technology leaders

High priority

17% Piloters
While mobile is a priority and
they have a ...
What are mobile technology leaders doing differently that
enables them to realize greater business benefits of mobile?

Pl...
Planning is a key initiative as they develop a mobile leadership
position
Server
Plan

 Develop a comprehensive
enterpris...
Integration helps you build a mobile infrastructure and begin
to develop a mobile leadership position
Server Integrate

 ...
A focus on optimization initiatives accelerates mobile projects
and can help move you to a mobile leadership position

Ser...
Management initiatives can help you achieve higher efficiencies
as you begin to develop a mobile leadership position

Mana...
Mobile technology leaders have deployed solutions for the
complete mobile lifecycle
Connect to backend
systems
in support ...
Are you a Mobile Technology leader? Take the online selfassessment and find out!

Take the 10-minute online assessment
htt...
Questions?

Chris Pepin
IBM MobileFirst Services Executive

cpepin@us.ibm.com
@chrispepin

© 2013 IBM Corporation
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Best practices of mobile technology leaders

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Round table discussion at CDM Mobility Summit in Miami, FL, November 12-13, 2013

Published in: Technology, Business

Best practices of mobile technology leaders

  1. 1. Best Practices of Mobile Technology Leaders Chris Pepin IBM MobileFirst Services Executive @chrispepin cpepin@us.ibm.com © 2013 IBM Corporation
  2. 2. Mobile technology leaders are experiencing tangible benefits 1 2 3 4 5 Increase revenue Mobile technology leaders are more than twice as likely to increase revenue by 10% Increase convenience Transact business from any device, any time, any place Boost customer satisfaction Attract new clients; attract and retain top employees Reduce risk BYOD can’t be stopped; embrace mobile and put policy and controls in place to secure corporate data Mobile enables the Internet of Things Machine-to-machine connections are expected to increase from 2 billion in 2011 to 18 billion at the end of 2022 © 2013 IBM Corporation
  3. 3. Most enterprises aren’t mobile technology leaders High priority 17% Piloters While mobile is a priority and they have a number of mobile projects in pilot, these organizations lack an overall mobile infrastructure strategy. 35% Evaluators More ad hoc approach to infrastructure supporting mobile and fewer, if any, mobility activities underway. 20% Mobile Technology Leaders Enterprise-wide and strategic approach to infrastructure supporting mobile and greater number of mobility technology initiatives prioritized. 28% Experimenters More strategic approach to infrastructure supporting mobile and fewer number of mobility activities prioritized. Low priority Ad hoc Approach to Mobile Infrastructure Strategic © 2013 IBM Corporation
  4. 4. What are mobile technology leaders doing differently that enables them to realize greater business benefits of mobile? Plan for mobile development and establish strategies and polices Integrate mobile across the enterprise, rather than treat as a silo or one-off projects Optimize mobile infrastructure for access and performance Manage mobile for security and efficiency Download the full study at http://ibm.co/12pEloa © 2013 IBM Corporation
  5. 5. Planning is a key initiative as they develop a mobile leadership position Server Plan  Develop a comprehensive enterprise mobile strategy  Develop use cases  Determine risks and policies for a more secure mobile enterprise © 2013 IBM Corporation
  6. 6. Integration helps you build a mobile infrastructure and begin to develop a mobile leadership position Server Integrate  Extend converged voice, data and video  Extend collaboration and social  Integrate mobile apps with backend systems Evaluate managed services and outsourcing for mobile © 2013 IBM Corporation
  7. 7. A focus on optimization initiatives accelerates mobile projects and can help move you to a mobile leadership position Server Optimize  Optimize networks for securityrich access and higher performance  Streamline business processes through mobile technologies  Leverage cloud, social and analytics © 2013 IBM Corporation
  8. 8. Management initiatives can help you achieve higher efficiencies as you begin to develop a mobile leadership position Manage  Deploy, manage, and protect mobile devices, including BYOD  Provide secure access to corporate applications  Deploy a platform for developing, managing and delivering mobile applications © 2013 IBM Corporation
  9. 9. Mobile technology leaders have deployed solutions for the complete mobile lifecycle Connect to backend systems in support of mobile Build mobile applications Assess and Plan enterprise mobile strategy Start Here! Transform the business by creating new opportunities Manage mobile devices and applications Secure your mobile business Extend existing business capabilities to mobile devices © 2013 IBM Corporation
  10. 10. Are you a Mobile Technology leader? Take the online selfassessment and find out! Take the 10-minute online assessment http://ibm.com/14AMBRH © 2013 IBM Corporation
  11. 11. Questions? Chris Pepin IBM MobileFirst Services Executive cpepin@us.ibm.com @chrispepin © 2013 IBM Corporation

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