State of Social Media Club

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State of Social Media Club

  1. 1. The Social State of Social Media Club by Chris Heuer, Founder December 15, 2008
  2. 2. SMC Goals • Further emphasis on Media Literacy and creation of supporting programs • Strengthen Social Media as both a profession and as a hobby with a focus on inter-disciplinary learning • Membership Directory, Services Directory, Speakers Directory and additional benefits coming in Q1 2009 • National/Global partnerships (NCDD, SNCR, conferences, seminars, etc) • Social Media Workshops in 2009 (Europe and US tours in the late winter early spring)
  3. 3. Currently Active Cities (33) • Atlanta, GA (USA) • Minneapolis, MN (USA) • Austin, TX (USA) • New York, NY (USA) • Birmingham, AL (USA) • Paris, France (Europe) • Brisbane, Qld (AU) • Philadelphia, PA (USA) • Boston, MA (USA) • Phoenix, AZ (USA) • Charlotte, NC (USA) • Raleigh/Durham/Chapel Hill, NC (USA) • Chicago, IL (USA) • Rochester, NY (USA) • Cleveland, OH (USA) • San Antonio, TX (USA) • Columbus, OH (USA) • San Diego, CA (USA) • Dallas, TX (USA) • San Francisco Bay Area, CA (USA) • Denver, CO (USA) • Santa Cruz-Monterey, CA (USA) • Indianapolis, IN (USA) • Seattle, WA (USA) • Kansas City, MO (USA) • St. Louis, MO (USA) • Las Vegas, NV (USA) • Ft. Worth, TX (USA) • London, United Kingdom (Europe) • Washington DC (USA) • Los Angeles, CA (USA) • Louisville, KY (USA) • Miami/FTL/South Florida, FL (USA)
  4. 4. Launching Soon (37) •Albuquerque, NM (USA) •New Orleans, LA •Bangalore (India) •Oklahoma City, OK (USA) •Berlin, Germany (Europe) •Orange County, CA (USA) •Charleston, SC (USA) •Orlando, FL (USA) •Columbia, SC (USA) •Pittsburgh, PA (USA) •Côte d'Ivoire (Africa) •Portland, OR (USA) •Des Moines, IA (USA) •Provo/Orem, UT (USA) •Detroit/Ann Arbor, MI (USA) •Rio Grande Valley, TX (USA) •Greenville, SC (USA) •Salt Lake City, UT (USA) •Hamburg, Germany (Europe) •Sydney (Australia) •Honolulu, HI (USA) •Tampa Bay, FL (USA) •Houston, TX (USA) •Tel Aviv, Israel •Italy •Toledo, OH (USA) •Jacksonville, FL (USA) •Toronto, Ontario (Canada) •Korea •Tucson, AZ (USA) •Lexington, KY (USA) •Vancouver, BC (Canada) •Liverpool / Manchester, United Kingdom •Victoria, BC (Canada) •Memphis, TN (USA) •Vienna, Austria (Europe) •Milwaukee, WI (USA) •Munich, Germany
  5. 5. 2008 Membership Revenues (96 Paid for $12,848.23 net) • 19 Student/NonProfit • 64 Professional (58 standard, 8 CoFounder) • 13 SMB (8 standard, 5 CoFounder) • 0 New Corporate + approx $1,000 for one workshop in receivables
  6. 6. Expenses • Virtual Admin = $3,500 • Shirts, stickers, supplies = $3,500 • Services (hosting, wiki, PayPal Expenses etc.) = $1,000+ • Accountant, 501c3 filing, etc. = $4,000+ • Programmers = $10,000 (?) APPROXIMATELY $22,000
  7. 7. Important Next Steps • Seeking Nominations • For Formal Board of Directors • Education Chair • Research Chair • Events Chair • Partnership Chair • Chair of Editorial Board (question of the week, podcast)
  8. 8. Q1 2009 • Co-hosting a Social Media Clubhouse at CES • Hosting Pool 2.0 Tournament and Party at SxSW • Hiring editorial support for our blog • Beginning development of New Member Site
  9. 9. Questions to Consider
  10. 10. What are most important developments in 2008? A Group Discussion / Report Out
  11. 11. The Future of Social Media: 2009 and Beyond A Talk by Chris Heuer
  12. 12. Some Ideas • Charlene Li Exclusivity trumps accessibility • ann handley Sputtering economy entices companies into social media space http://www.beingpeterkim.com
  13. 13. Heuer’s Insyte #1 Democracy Rethinking democracy as a participatory rather then a representative one
  14. 14. Heuer’s Insyte #2 Scale The world gets smaller... and our attention span does too
  15. 15. Heuer’s Insyte #3 Balanced Lives? We develop better coping mechanisms for information overload and relationship overload
  16. 16. Heuer’s Insyte #4 Death of Advertising Traditional interrupt driven advertising will fade away even further as its effectiveness keeps dropping
  17. 17. What are your thoughts?
  18. 18. socialmediaclub.org radar.socialmediaclub.org iphone.socialmediaclub.org wiki.socialmediaclub.org twitter.com/ socialmediaclub

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