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WFM - Brand Identity Portfolio


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WFM - Brand Identity Portfolio

  1. 1. WhiteFoot Media Brand Identity Portfolio
  2. 2. Brand Identity > UN World Food Programme Created brand identity & provided complete design solutions for UNWFP: For Hunger. A total end-to-end design campaign, ranging from logo design to posters, banners, golf scorecards, stage backdrops, etc.. For Hunger - Logo Golf & Music For Hunger - Branding
  3. 3. Brand Identity > V3 Engineers Pvt Ltd V3 Engineers are one of the leading manufacturers of modular furniture in India with the nerve centre at Bangalore. Through the OfficeZone, HomeZone and Interiorz divisions, V3’s products and services span the office, home and commercial spaces. V3 recently initiated a “Go Green” campaign as they are going eco-friendly with their manufacturing process. The “i ♥ my planet” branding was created to reflect this & will be carried on all their products / collateral. i ♥ my planet - Logo
  4. 4. Brand Identity > Content Syndicate Interactive Content Syndicate is a Dubai based firm whose services vary from copywriting and translation to media services and interactive projects, Content Syndicate Interactive was eventually a spin-off that primarily dealt with all the web based & interactive projects. Content Syndicate Interactive - Logo
  5. 5. Brand Identity > Fosters Event Fosters Might High was an event that was pitched to Fosters as their launch campaign in India. Two logo’s were created for this event with a complete gamut of collateral ranging from a custom paint job on a 747 to posters to hoardings to match boxes.
  6. 6. Brand Identity > Plugin Plugin is an Internet & Video Gaming café based in Mumbai. The logo had to look fresh & appeal to a youth audience. Plugin - Logo
  7. 7. Brand Identity > Galeej Gurus The Galeej Gurus are a band that believes in exploring music and also to have as much fun as possible doing it. They have been on the circuit since 2000, played over 450 gigs around the country and can boast a sizeable fan following. A mascot had to be created to reflect the bands attitude & style. Galeej Gurus – Event Poster
  8. 8. Brand Identity > Ista A luxury business city-hotel, Ista is a trend setting concept, set up in Bangalore. Ista’s requirement for internal branding & promotions of their restaurants led to creating these bookmarks to reinforce brand recognition. Ista Bookmarks - Front Ista Bookmarks - Back
  9. 9. Brand Identity > Citrix Xen’08 Citrix Systems is a company that sells software and services specializing in thin clients and remote access software for delivering applications over a network and the Internet. Citrix is based in Fort Lauderdale, Florida, in the Miami metropolitan area, and has subsidiary operations in California and Massachusetts, and additional development centers in Australia, India and the United Kingdom. As Citrix Xen’08 was Citrix’s first CXO event, complete brand identity & collateral had to be created for this event. Collateral varied from invites to microsite to welcome kits to stage & venue design. Microsite url – Citrix Xen’08 - Logo
  10. 10. Brand Identity > Google Product Engineering Conclave 2008 Google Bangalore had organised an event called Project Engineering Conclave for engineer students across India. The event focused on the issue of Product Engineering within the IT industry in general and Google in particular. Brand identity had to be created for this event, along with invites, standees, stage design, certificates & trophies. Google PEC 2008 - Invite Google PEC 2008 - Trophy
  11. 11. Brand Identity > V3 Engineers: Samsthapan’08 V3 is head quartered in Bangalore and presence in Chennai, Delhi, Hyderabad, Kochi, Mumbai and Pune. V3’s product portfolio encompasses several lines of modular furniture, desking systems, storage and filing, institutional furniture, doors, kitchen fittings and products for interiors. As Samsthapan was V3’s Annual Day, a rangoli theme was conceptualized to compliment the event and design element was used across all collateral. V3 Engineers: Samsthapan – Event Backdrop
  12. 12. Brand Identity > Additional Projects Vindemia: Complete brand identity & collateral design for an Antique store based in Dubai. Link (2.51MB) - - Collateral.pdf