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Business 101 For Hackers Dare to be under-­‐employed Chris Cera (~cera) chris@cera.us hAp://twiAer.com/chriscera

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Career Advice: Values x Risk Tolerance • Fame – Risky: Create the next Facebook – No Risk: Work for Facebook • Fortune – Risky: Create the next Facebook – Less Risk: Work in Financial Services

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Me: “No Risk” to “Risky”

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Business 101: Supply and Demand

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Sales, Sales, Sales, Sales, Sales

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Team

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Seed Money

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TechBiz: Consumer vs B2B

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TechBiz: Product vs Service

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TechBiz: Enterprise vs Everything Else

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TechBiz: Product Pricing

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Dare to be under-­‐employed

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Local Technical Founders • Me -­‐ Vuzit (Drexel) :-­‐p • Ilya Braude -­‐ CloudMine (Drexel) • Zykria Syed -­‐ NextDocs (Drexel) • Rick Nucci -­‐ Boomi • David Brussin -­‐ Monetate, TurnTide • Bob Moore -­‐ RJMetrics • Gabe Weinberg -­‐ DuckDuckGo • Not Hackers, but close – Mel Baiada, BlueStone (Drexel) – Tracey Welson Rossman, Chariot Solu]ons (Drexel)

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Op]ons a_er your degree • Get another degree • Get a job • Become an independent – Product – Service (easiest) • Build a team, and become a company – Product – Service

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Get a job

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Why wait to get a job?

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Dare to be under-­‐employed

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Business 101: Sales Process • Understanding • Proposal • Nego]a]on – Execu]ves: Overall scope, cost, and ]metable – Procurement: Legal BS -­‐ SoW, MSA, SLA • Implementa]on • Deployment • Next Deal

19.
Why do graduates leave?

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Philly Rocks: #whyilovephilly

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Resources / Homework • Phillystartupleaders.org • IndyHall.com • Baiada Center • Whartonite Seeks Code Monkey (not)

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:qa! • Dare to be under-­‐employed • Chris Cera: chris@cera.us