1.
Unusual content: How to develop your
own podcast

2.
Rules of the sessionRules of the sessionRules of the session
Unusual content: How to develop your own podcast
This session is being
recorded
If you have any
questions, ask them in
the chat
We’ll send you the
recording and the slides
shortly after the webinar

3.
SpeakerSpeakerSpeaker
Unusual content: How to develop your own podcast
Chris
Christensen
CEO at AmateurTraveler

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CHRIS
CHRISTENS

5.
2014
Tha
Thailand Foreign Ministry

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WHAT’S A
PODCAST?

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Why Podcast?

8.
ENGLISH
DOMINATES

9.
ENGLISH
DOMINATES

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MY TOP
COUNTRIES

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ATTENTION
z
ONE LISTENER TOLD ME SHE
DOWNLOADED 50 EPISODES
OF THE AMATEUR TRAVELER
TO PLAN A SINGLE TRIP TO
EUROPE.
TO PUT THAT IN
PERSPECTIVE THAT IS
ABOUT 7,000 WORDS PER
EPISODE OR 350,000 WORDS
THAT SHE LISTENED TO OR
ABOUT 4.5X THE SIZE OF
THE FIRST HARRY POTTER
BOOK

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PODCAST
STYLES

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MONOLOGUE

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TEXT
SETUP
COMPUTER MICROPHONE GARAGEBAND
AUDACITY

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REMOTE
INTERVIEWS /

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TEXT
HOST SETUP
COMPUTER
SKYPE
CALL RECORDER / HOT RECORDER
MICROPHONE GARAGEBAND
AUDACITY

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TEXT
GUEST SETUP
COMPUTER
SKYPE MICROPHONE
OR
SMART PHONE
EAR BUDS
SKYPE

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IN PERSON INTERVIEWS /
CO-HOSTED

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TEXT
SETUP
MICROPHONES
HEADSETS
MIXER
COMPUTER
DIGITAL
RECORDER
OR

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.
Portable Mixer

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IN PERSON FIELD
INTERVIEWS

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TEXT
SETUP
SMART PHONE
MICROPHONE
DIGITAL
RECORDER
OR

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ROUNDTABLE

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USB Microphone (Blue Yeti)

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HOSTING

26.
HOSTING
QUESTIONS• How easy is to leave?
• How reliable?
• Do they sell ads?
• How trustworthy?

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HOSTING
HOSTING

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EDITING

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Myth - Podcasting is Hard

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Myth - The Perfect Podcast
Length

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“7 Podcasting Best Practices” (cision.com)
As evidence of the popularity of podcasts, consider these facts:
There are over 115,000 podcasts in existence.
32 million people listen to podcasts monthly.
The average podcast lasts about 30 minutes.
Users listen to about 22 minutes per podcast.
Users prefer podcasts that last less than 16 minutes.
The average commute time in the U.S. is 25 minutes

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Reality - 84% of shows with >100,000 downloads per
episode are >51 minutes in length.

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But some shows are short

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iTunes Top 200 Episodes - 7/7/18
8.6% - 22 Mins or shorter
62% - 44 Mins or longer
9.6% - 120 Mins or longer

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Myth - Podcast means Ad
Supported

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Myth - If you build it… they will come

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Median: 50% - 145
Top 20% >1,200
Top 10% >3,300
Top 7.2% >5,000
Top 5% >8,000
Top 2% - >19,000
Top 1% - >33,000
downloads per
episode in the 1st
30 days

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<link rel="alternate" type="application/rss+xml"
title="Amateur Traveler | Travel Destinations"
href=“http://amtravmp3.wm.wizzard.tv/rss">

39.
iTunes as a search engine

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Chris is a nerd. When he is not working on computers, he is
playing on computers. He somehow thinks writing his own portal
for bloggers is not at all weird.
• Instagram @chris2x
• Twitter @chris2x
• Facebook https://facebook.com/AmateurTraveler
• email chris2x@gmail.com
• http://AmateurTraveler.com
Chris
Christensen
HEADSHOT

41.
Watch this session on YouTube at:
https://www.youtube.com/travelpayoutsglobalThank you!
chris2x@gmail.com
http://AmateurTraveler.com
Instagram @chris2x

42.
ContactsContactsContacts
support@travelpayouts.com