Career agility SLA LMD Sept 2011


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Career agility SLA LMD Sept 2011

  1. 1. CAREER AGILITYLeadership & Management DivisionSpecial Libraries AssociationCindy Hill, Manager, Research LibraryFederal Reserve Bank of San Francisco22 September 2011 (recorded 9 October 2011)
  2. 2. TODAYS TOPICS Why this topic Agility Your life – Your brand Portfolios & social media Stay current – stay connected Next steps?
  3. 3. Should I stay orshould I go now? The Clash
  5. 5. CINDY Solo librarian, corporate library manager VP, Information industry research firm Consultant Past president, SLA and current Chair, 2012 SLA Conference Planning Council SLA Fellow and Past-President Library Commissioner 7 professional positions & counting!
  6. 6. THE “OTHER” CINDY “Read anywhere” kid-hood Jr High Book jacket queen “Atlas Shrugged” = first incident of “banned book” potential So shy willing to accept a lower grade rather than speak “in public” Collector of alphabet books Been to NASA’s Space Camp twice! Burning Man, cyclist, backpacker, remodeler, Aunt, wanna-be gardener
  7. 7. 21 st Century Work Environment Creative Initiatives Routine Work - Done by People Routine Work - Done by Machines
  8. 8. FUTURE READY -> AGILE INFO PRO Cindy Romaine Brent MaiSLA President 2011 SLA President 2012
  9. 9. WHAT IS AN INFO PRO?Librarian – Knowledge Manager – InformationManager – Information Specialist – ContentStrategist – Project Manager – ProgramManager – Researcher – CompetitiveIntelligence Exert – Publisher - InformationExpert – Data Manager - ????During SLA’s Alignment Project, over 5000 differenttitles identified
  10. 10. AN INFO PRO’S ENVIRONMENT: As varied as the individual Info Center - Telecommuting Independent Local and/or Global Integrated - Embedded Key Initiatives / Key Stakeholders Pace - Speed - Culture
  11. 11. ESSENTIAL SKILLS AND CHARACTERISTICS Critical thinking / problem solving Communications Collaboration / teamwork Information technology applications Leadership Lifelong learning & self direction Ethics / social responsibility
  12. 12. THE PERSONALITY OF AN INFO PRO Flexible, adaptable Continual learner Risk-taker Humor Entrepreneurial Thoroughness Tenacious ??? Inquisitive
  15. 15. TRENDS AND FUNCTIONS INFLUENCING INFO PROs Digital information  Competitive management intelligence Mobile devices  Event management Knowledge services  Content integration Social media  New technologies Immersive worlds enabling information Tools: Apps, QRs, ARs discovery and delivery Publishing  Contract negotiation Connecting!  Archives  Data management
  16. 16. SLA: FIRST FIVE YEARS ADVISORY COUNCIL1.Develop learning and networking opportunities…2.Interface with SLA units …3.Identify emerging leaders in the profession…4.Oversee the funding for the Early Career Awards …5.Develop content in social media forums …Six association members appointed for overlapping terms of 2 years each. Themajority of members of the council should represent members in the first 5 years oftheir professional career as well as diverse geographic backgrounds with at least one
  20. 20. FIND A MENTOR(S) BE A MENTOR• Actual mentors – Identified and acknowledged – Planned discussions – Look to your association – chapters, divisions, caucuses• Model mentors – Who do you admire? Why? What can you learn from them through observation?
  21. 21. Flickr: freefotouk
  22. 22. YOU OWN YOUR EXPERIENCES My job ≠ Me
  23. 23. YOUR PERSONAL TOOL KIT•Education and LifelongLearning•Work experiences –beyond your work title•Professionalcontributions•Volunteeropportunities•Life experiences•Personal brand•???
  24. 24. PERSONAL BRAND: A DEFINITIONTotal perceived value As compared to other choices or competitors In the eyes of your target market – Valerie Gonyea, Career Encouragement Officer – 2009 Right Management presentation
  25. 25. “The thing that’s important to know is that you never know. You’re always sort of feeling your way.” -- Diane Arbus
  26. 26. BRAND YOURegardless of age, regardless of position,regardless of the business we happen to be in,all of us need to understand the importance ofbranding. We are CEOs of our owncompanies: Me Inc. To be in business today,our most important job is to be head marketerfor the brand called You. -- Tom Peters 2007
  27. 27. “…create information thatpeople want. Create an onlinepresence that people are eagerto consume. Establish a virtualfront door that people willhappily link to…” David Meerman Scott
  28. 28. • “…And one that employers will find.” • David Meerman Scott, Nov 11, 2008
  29. 29. YOUR ONLINE PROFILEDigital footprintVanity searchesTake charge
  30. 30. Vanity Search Example
  31. 31. ONLINE IDENTITY: THE INFORMATION ON THE INTERNET PC Magazine Encyclopedia• 45% of employers reported (June 2009) that they use social networking sites to research job candidates.• 35% of employers reported they have found content on social networking sites that caused them not to hire the candidate. 53% Person posted provocative or inappropriate photographs or information 44% Person posted content about them drinking or using drugs 35% Person bad-mouthed their previous employer, co-workers or customers 29% Person showed poor communication skills 26% Person made discriminatory comments 24% Person lied about qualifications 20% Person shared confidential information from previous employer
  32. 32. ONLINE IDENTITY, continued• 18% of employers reported they have found content on social networking sites that caused them to hire the candidate.50% Profile provided a good feel for the candidate’s personality and fit within the organization 39% Profile supported candidate’s professional qualifications 38% Candidate was creative 35% Candidate showed solid communication skills 33% Candidate was well-rounded 19% Other people posted good references about the candidate 15% Candidate received awards and accolades •
  33. 33. USE WEB 2.0 TOOLS TO BUILDVisibilityPortfolioCommunity of Colleagues
  34. 34. WHO ARE YOU, REALLY?Use your e-portfolio to create aprofessional and distinct persona
  35. 35. WHY HAVE A PORTFOLIO?“Think of your career as a portfolio of work. Think of yourself in terms of a portable skill-set rather than a specific job title.” Mark Kimeldorf“The only job security you can count on is the transportability of your own skills.” Joyce Lain Kennedy “Job Talk” Columnist, Los Angeles Times Proof of skills and learning Opportunity for creative self-expression A marketing and self-promotional tool for job seekers A performance appraisal and promotional tool for employees
  36. 36. TRADITIONAL PORTFOLIOS•Resume •Professional•Work samples development•Papers, articles •Works in progress•Presentations •Research•Letters of •Web projectsrecognition •Achievements &•References awards
  37. 37. IT’S TIME TO CREATE YOUR E-PORTFOLIO - NOW!• Accessible• Storage• Easy to create, easy to maintain• Easy to share• Sociability – harness the power of social media• Boost of professionalism• Allows for more freedom, creativity, information than the traditional cover letter, resume & references
  38. 38. E-PORTFOLIO TIPS• Simple and clean, avoid “cutesy”• Organized and think about how others are going to view and use it• Highlight your skills & experience• Convert to PDF (security)• Keep it professional • only include materials that you would show a current or prospective employer
  39. 39. E-PORTFOLIO TIPS, continued• Be cognizant of naming files, sections and pages• Make yourself easy to find • contact information visible and very easy to use• Keep contact information to a minimum• Use tags & keywords• Keep it current• Use it to promote yourself
  40. 40. PLACES FOR YOUR E-PORTFOLIO• LinkedIn• Facebook• Slideshare• Your alumni association(s)• Google +• Blogs, microblogs • Your own blog • Guest blogger
  41. 41. WHO ARE YOU, REALLY?•
  42. 42. STAYING CONNECTED & CURRENT Value of LinkedIn, FaceBook, Twitter etc. Professional associations Free and almost free webinars, face-to-face meetings Inside & outside the profession
  43. 43. THE AGILE CAREER IS Resilient Opportunistic Sustainable
  44. 44. NEXT STEPS Write up a one-page portfolio plan Build and improve your profile Request endorsements, write endorsements Search “just for fun” & some serious surfing Add some apps – go beyond the basic LinkedIn, facebook, etc. profile Invite friends to join – experience the network effect Submit a blog post to Future Ready 365
  45. 45. RESOURCES: LEARN MORE Future Ready 365 blog:SLA First 5 Years blog  Years-3031109?trk=myg_ugrp_ovrLinkedIn: LIS Career Options – Kim DorityThe Virtual Handshake by David Teten & Scott Allen
  46. 46. RESOURCES: LEARN MORE Guy Kawasaki, Never Eat Alone: And Other Secrets to Success, OneRelationship at a Time, Keith FerrazziYour Alumni career center
  47. 47. “Pressure Makes Diamonds” - Sun IT support guy
  48. 48. THANK YOU!Cindy Hillcindyvhill@yahoo.comFB:
  49. 49. ACKNOWLEDGEMENTS & CREDITS 21st Century Skills: How can you prepare students for the New Global Economy, presented by Charles Fadel, Cisco, January 2010 Second Life presentation SLA Alignment Project  
  50. 50. ACKNOWLEDGEMENTS & CREDITS The Corporate Lattice: Achieving High Performance in the Changing World of Work, Cathy Benko, Vice Chairman Deloitte LLP Work the Pond, Darcy Rezac, Judy Thomson & Gayle Hallgren-Rezac Thank you to Betsy Hill for her illustrations