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Mas balanced scorecard final

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Mas balanced scorecard final

  1. 1. Established in 1996. Prulife UK is a subsidiary of Prudential plc, a United Kingdom-registered company. Prulife Uk and Prudential plc are not affiliated with Prudential Financial, Inc.(US-registered company), Philippine Prudential Life Insurance Company, Prudentialife Plans, Inc. or Prudential Guarantee and Assurance, Inc.
  2. 2. The Arrow Signifying strength and purpose. The serpent Ancient Symbol of Wisdom. The Mirror Seing the world and oneself as they really are.
  3. 3. • We take the risk out of people’s lives. • We are the trusted leaders who listen and respond to the financial needs of the Filipino people. • We are committed to: • dealing honestly and fairly with our public; • exceeding customer expectation in services and products; • caring for the well-being and development of our people; • giving a fair return to our stakeholders; and • contributing to the development of the Filipino community.
  4. 4. Why invest in Life Insurance?
  5. 5. Why Pru life UK?
  6. 6. • It started its operations in the Philippines. • The Insurance Commission granted the Company an operating license in the Philippines. 1996 1998 Pru Life UK hit the PhP1-billion mark in terms of After only two years ofEquivalent (APE), a Pru Annualized Premium operations, 130% growth from 2006. Life UK was ranked among the top 10 life insurance UK was Rank 2 in terms of the Pru Life companies as in awarded the Philippinesfastest growing Prudential company in terms total premium income of First Year based on the report Premiums in Asia by regional headquarters (FYP). issued by Insurance Prudential Corporation Asia (PCA). Commission 2007 2010 2012
  7. 7. PRODUCTS Specifically how YOU WANT it. Precisely WHEN YOU WANT it. Particularly WHERE YOU WANT it.
  8. 8. Traditional VS. Variable INSURANCE TRADITIONAL • INSURANCE ONLY. VARIABLE Unit Linked • INSURANCE PLUS INVESTMENT.
  9. 9. • • • • • • PRULink Exact Protector PRULink protection Plus PRULink Assurance Account PRULink Assurance Account Plus PRULink Investor Account Plus PRUMillionaire
  10. 10. Balanced Scorecard
  11. 11. Learning and Growth Perspective Objectives Measures Target Increase number of agents Increase of agents per year 10% additional increase from last years’ 30% Initiatives Aggressive recruitment strategy; training and coaching program for financial advancement Improve extent of agent empowerment Reward system alignment Number of clients per agent a month Incentive given to agent per number of new clients 2 clients in 1 agent a month (at minimum) Dependent on the set quota Build your business; Additional incentives
  12. 12. Internal Business Process Perspective Objectives Measures Boost client confidence Increase in premium income Improvement of connections with clients Customer satisfaction ratings and feedbacks Improve service to clients number of complaints Target 57%-67% inrease in premium income Very satisfied 810 and positive feedback 70% decrease in complaints Initiatives Exclusive bank partnership Surveys Creating a website for policy update and balance inquiry.
  13. 13. Customer Perspective Objectives Measures Target Initiatives Client Acquisition Number of new Policyholders From 5 out of 10 to 7 out of 10 Application of learning from trainings Extra level of protection coverage. Number of policy holder availing riders. 7 Out of 10 will avail the rider Make aggressive campaigns. Increase client participation Percentage of client participation 100% client participation Monthly raffle draw
  14. 14. Financial Perspective Objectives Measures Target Initiatives 57% Expand growth opportunities 57% to 67% Growth Rate Increase premium income Atleast 5% of the total premium income. Expansion 35% 109% Develop new markets Percentage of revenue from new sources
  15. 15. Sunlife Grepa 5% Manulife Chinabank PNB Life 4% 4% Premium income Sunlife 19% Manulife 7% Insular life 9% PRULIFE UK 15% BPI Philam 11% Philippine AXA 12% Philamlife 14%
  16. 16. LIFE INSURANCE IS AT ITS BEST WHEN YOU ARE AT YOUR WORST.

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