How to Market Your Accounting Business

847 views

Published on

Did you arrive here due to searching for how to promote your accounting business? Then you landed in the right place and at the perfect time!

Published in: Business, Career
  • Be the first to comment

How to Market Your Accounting Business

  1. 1. By Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  2. 2. You've probably found that one of the best ways to market your accounting business is through word-of-mouth, right? Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  3. 3. But what if you’re just starting out? Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  4. 4. And even if you’re NOT just starting out, perhaps things have slowed down and the whole “word-of-mouth thing” is no longer as effective as it used to be. Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  5. 5. Sure you can rely on things like… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  6. 6. Placing ads… Posting flyers and… Handing out business cards Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  7. 7. And there is nothing wrong with doing any of that, in fact; you SHOULD do those things. Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  8. 8. But what ELSE can you do where people can actually get a “feel” for you, who you are, and what you offer? Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  9. 9. One thing that I know for certain works is… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  10. 10. Marketing Your Accounting Business… I mean, in this day and age, that is how most everyone searches for things they want or need: news, where to buy something they need and even to find LOVE! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  11. 11. And whether you know it or not… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  12. 12. …people come online everyday looking for someone with YOUR valuable expertise and knowledge! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  13. 13. Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  14. 14. And not only are they looking for Accounting Services in YOUR area, but they’re also looking for… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  15. 15. “tax accountants in (your local area)” Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  16. 16. “accounting services for non-profits” Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  17. 17. “affordable accountants" just to name a few Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  18. 18. But herein lies the problem… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  19. 19. During their search for top notch Accounting Services, they’re not finding YOU! But we can CHANGE that! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  20. 20. So, What IS The Secret Of Getting People Finding You Online? Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  21. 21. The truth of the matter is, it really isn’t a secret! There are many, MANY ways to go about getting exposure to your business online whether it’s through… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  22. 22. sharing information on social media… video marketing on places like YouTube… placing ads on Google or Facebook, or…  content marketing by way of blogging But if anything, I’d say the “secret” is… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  23. 23. … choosing one of the aforementioned marketing strategies and mastering the h*## out of it before you even THINK of moving on to another strategy! And if anything, I’d have to say that the “secret” is to… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  24. 24. … BE CONSISTENT with that strategy. And more than anything, I’d say the BIGGEST “secret” is to… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  25. 25. … give V-A-L-U-E to your prospective customers or clients! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  26. 26. Sure, placing ads or doing outright promotional marketing is fine because, there are people outright looking for what you have to offer. HOWEVER… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  27. 27. … with ALL the noise and ALL the people out there offering the same thing you’re offering... How will stand out? Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  28. 28. You'll stand out by going ABOVE & BEYOND what most people (who are only promoting themselves, their products or services) are willing to do. Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  29. 29. Take this very information you’re viewing right now… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  30. 30. Now, could I have very easily offered you up a healthy helping of, “Buy my product so that you can learn how to market your accounting business online!” and THEN, sold you a product? Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  31. 31. You bet your sweet, accounting-business-owning BUNS, I could have! But instead… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  32. 32. I opted to GIVE you tips! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  33. 33. And THAT, my friend, is an example of what I mean by giving value. Another example could be… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  34. 34. ... this FREE training I'm offering that will teach you, step by step, what I did to gain more exposure to MY business... online. Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com And YEESSS… it is REALLY free! And this ain’t no mickey mouse, “Here’s a sampler platter but you’ll have to BUY the main course”, course either. Nope, THIS free training is a hearty, FULL- COURSE MEAL” course”!
  35. 35. Now, there are a total of 5 steps that you're going to learn in that training HOWEVER… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  36. 36. I will give away the first step NOW, which is: Step One - Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  37. 37. One of the first things you’ll want to do is be clear on what your main focus is or will be. For example: Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  38. 38. Do you prefer working with organizations of a certain size? Do you provide accounting services for certain types of organizations only? Do you specialize in financial planning?
  39. 39. Those are just a few specialized areas within your niche that you can really hone in on. If you’re saying to yourself, “Oh, well I do it ALL!” Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  40. 40. That’s all well and fine but, when marketing online, it’s important to narrow it down. So that’s your first step! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  41. 41. Now in order to get the details of the other four steps, you’ll want to click here. Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  42. 42. So, by now I’m SURE you’re probably wondering… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  43. 43. “Do These Steps Work?” Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  44. 44. And I’m not going to promise or guarantee anything because not all things are for all people. All I know is… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  45. 45. I and many others I know have had GREAT success using these steps! In fact… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  46. 46. … as a result of me having learned & applied the 5-Step Formula, I was able to grow my health and wellness business in leaps and bounds and it’s STILL growing! Take a look… Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  47. 47. This is just a portion of my customer base & they all found ME online! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  48. 48. Imagine results like that or even BETTER, in YOUR business! *Results may vary* Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  49. 49. So, click here to get started taking my free, value-based training course & learning how to get YOUR business online! Cherie King “The Work At Home Advocate” www.TheWorkAtHomeAdvocate.com
  50. 50. Thanks For Viewing! If you liked or loved this information, please like and share it… thanks!  To YOUR Success, The Work@Home Advocate Be sure to get my FREE training that will show you how to get more exposure, customers, and clients into your business… ONLINE: www.buildyourbusinessonline.info

×