1. Customer
Relationship
Management
Greendot

2. Objective
 To revitalize Your system

3. Overview
 Quick overview of what this meeting is
all about
 To Learn About – Marketing

4. Brainstorming
 Describe the objective(s) of the
exercise:
 New product or service ideas?
 New feature ideas?
 Feature/product naming?
 Promotion ideas?
 New process for doing something?
 Define top requirements or restrictions.

5. Rules
 No idea is a bad idea
 Be creative
 Take risks
 No criticism allowed

6. 3 Important Points
 The Most Important Goal is – CREATE
& KEEP THE CUSTOMER
 Not To sell – Help Them To buy
 People love to buy – Hate to be sold

7. Better Then a
Selling
 Selling – Money
Making
 Understand
customer – NEED
 Helping the
customer is our top
priority
 In tennis if u serve
better u can win

8. The gretest
customer ever You
win
 Use your emotions – Knowledge is of
second priority
 People Are More governed by customer
- & emotions are contigious

9. Why customer Buy
 Good feeling
 Solution to problem
 Problem = What You want – What You
Have

10. The right touch
 Actthe way you feel & you will feel the
way you act
 Never tell customers your problems
 Don’t ask How are you – Say Nice to
meet you
 Rememeber They buy for their resason
& not for ours

11. The right touch
 Should ensure that customer get the
values of money
 Use problem solving approach –Pay
attenntion to the customer then the
goods
 Have a good body langauge
 Good dressing
 Good communication

12. They will buy much
more when they buy
you
 Point to boost customer image – open
emotional account with Your customer
 Recognize & praise people – Hair dye &
looking young
 Use humor- hen people laugh they
listen More
 Let them know what you are thinking
about you.

13. The customer
perception
 Keys to chaping customer perception
 Develop customer profile
 Look at your business with customer eyes
 Be aware of over promising
 Do not cheat your customer - Just to sell the
Product
 Your Image – Representing Your company
 Problem – great opportunity to win a customer

14. Use of survey
 Result of the survey - Best marketing
tool
 Keep asking - keep Improvising

15.  BE RELIABLE- consistent
performance is what customer wants
from us
 BE CREDIBLE- if the customer buy
the product, he wants to safe and
guaranteed.
 BE ATTRACTIVE- body language
 BE RESPONSIVE– accessible,
available and willing to help
customer whenever the customer
has a problem.
 BE EMPATHIC- to be in customer’s
shoes and grasp his point of view