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Turning a community into evangelism helpers
Chris Heilmann @codepo8, Devrelconf, SF, April 2015
Of innovation and impatience
Chris Heilmann @codepo8, Future Decoded, London, Nov 2015
CHRIS HEILMANN
@CODEPO8
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Why include the community?
Share, inspire, explain
Record and teach recording
Avoid the magical powerpoint
D...
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Why include the community?
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Why include the community?
http://thetruesize.com
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Why include the community?
Les temps sont durs
pour les rêveurs
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Why include the community?
https://www.flickr.com/photos/132063279@N05/22306147858
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Share, inspire, explain
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Share, inspire, explain
Make yourself available and show you listen
• Repository of slide decks in editable ...
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Record and teach recording
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Record and teach recording
Recordings are great
• They show how you deliver some of the content you
talked a...
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Avoid the magical powerpoint
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Avoid the magical powerpoint
🐴💩
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Avoid the magical powerpoint
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Delegate and introduce
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Delegate and introduce
Delegate tasks early and often
• Translation / localisation
• Captioning and transcri...
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Delegate and introduce
Introduce local community members
• Mention them in your talks and as a resource to
c...
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Set guidelines and give access
https://www.flickr.com/photos/47353092@N00/25078531629/
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Set guidelines and give access
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Set guidelines and give access
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Set guidelines and give access
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Set guidelines and give access
Official channels > Personal Blogs
• You separate personal views from company...
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Communicate sideways and up
https://www.flickr.com/photos/82298625@N00/4737400406
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Communicate sideways and up
For sustainability, get company support
• Communicate out successes company-wide...
THANKS!
CHRIS HEILMANN
@CODEPO8
CHRISTIANHEILMANN.COM
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Turning a community into evangelism helpers - Devrelconf 2016

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Turning a community into evangelism helpers - Devrelconf 2016

  1. 1. Turning a community into evangelism helpers Chris Heilmann @codepo8, Devrelconf, SF, April 2015
  2. 2. Of innovation and impatience Chris Heilmann @codepo8, Future Decoded, London, Nov 2015 CHRIS HEILMANN @CODEPO8
  3. 3. ① ② ③ ④ ⑤ ⑥ ⑦ Why include the community? Share, inspire, explain Record and teach recording Avoid the magical powerpoint Delegate and introduce Set guidelines and give access Communicate sideways and up
  4. 4. ① ② ③ ④ ⑤ ⑥ ⑦ Why include the community?
  5. 5. ① ② ③ ④ ⑤ ⑥ ⑦ Why include the community? http://thetruesize.com
  6. 6. ① ② ③ ④ ⑤ ⑥ ⑦ Why include the community? Les temps sont durs pour les rêveurs
  7. 7. ① ② ③ ④ ⑤ ⑥ ⑦ Why include the community? https://www.flickr.com/photos/132063279@N05/22306147858
  8. 8. ① ② ③ ④ ⑤ ⑥ ⑦ Share, inspire, explain
  9. 9. ① ② ③ ④ ⑤ ⑥ ⑦ Share, inspire, explain Make yourself available and show you listen • Repository of slide decks in editable format • Share out interesting talks and point out why they are great • Create explanations for your company products, including demo code and share it out with the community • Share and comment on great examples from community members
  10. 10. ① ② ③ ④ ⑤ ⑥ ⑦ Record and teach recording
  11. 11. ① ② ③ ④ ⑤ ⑥ ⑦ Record and teach recording Recordings are great • They show how you deliver some of the content you talked about • They give you an idea of how much coaching a community member needs to become a presenter • They allow people to get used to seeing themselves as they appear to others • You create reusable content (screencasts, tutorials), that people can localise and talk over in presentations
  12. 12. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint 📉
  13. 13. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint 🐴💩
  14. 14. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint 📉
  15. 15. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  16. 16. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  17. 17. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  18. 18. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  19. 19. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  20. 20. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  21. 21. ① ② ③ ④ ⑤ ⑥ ⑦ Avoid the magical powerpoint
  22. 22. ① ② ③ ④ ⑤ ⑥ ⑦ Delegate and introduce
  23. 23. ① ② ③ ④ ⑤ ⑥ ⑦ Delegate and introduce Delegate tasks early and often • Translation / localisation • Captioning and transcription of demo videos • Demo code cleanup / demo creation • Testing and recording across different platforms/ conditions • Maintenance of resources
  24. 24. ① ② ③ ④ ⑤ ⑥ ⑦ Delegate and introduce Introduce local community members • Mention them in your talks and as a resource to contact • Co-present with them at events • Introduce local companies/influencers to your local counterpart • Once trained up, tell other company departments about them.
  25. 25. ① ② ③ ④ ⑤ ⑥ ⑦ Set guidelines and give access https://www.flickr.com/photos/47353092@N00/25078531629/
  26. 26. ① ② ③ ④ ⑤ ⑥ ⑦ Set guidelines and give access
  27. 27. ① ② ③ ④ ⑤ ⑥ ⑦ Set guidelines and give access
  28. 28. ① ② ③ ④ ⑤ ⑥ ⑦ Set guidelines and give access
  29. 29. ① ② ③ ④ ⑤ ⑥ ⑦ Set guidelines and give access Official channels > Personal Blogs • You separate personal views from company content • You control the platform (security, future plans…) • You benefit from the reach and give kudos to the community member.
  30. 30. ① ② ③ ④ ⑤ ⑥ ⑦ Communicate sideways and up https://www.flickr.com/photos/82298625@N00/4737400406
  31. 31. ① ② ③ ④ ⑤ ⑥ ⑦ Communicate sideways and up For sustainability, get company support • Communicate out successes company-wide • Get different company departments to maintain and give input to the community materials • Flag up great community members for hiring as full- time devrel people
  32. 32. THANKS! CHRIS HEILMANN @CODEPO8 CHRISTIANHEILMANN.COM

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