Indulging In Native Australian Foods

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This presentation is specifically about how chefs are using Australian ingredients in restaurants both in Australian and overseas as well as some of the promotional and marketing activities.

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  • This is brilliant! I've tried quite a few Australian native foods, and we have a couple of recipe books too. I think this slide show could be useful in units of work about food to show an Aboriginal perspective, though I might skip the ads.
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Indulging In Native Australian Foods

  1. 1. Indulging in Native Australian Foods Mitchell Library, Sydney, Australia 19 th April, 2007
  2. 2. What are Native Australian Foods?
  3. 3. Once only sustenance for Aboriginal people
  4. 4. Isn't ‘bush tucker’ or ‘bush food’
  5. 5. Australian Native Food industry has evolved since The Bush Tucker Man
  6. 6. Adapted from wild harvest to commercially grown and harvested
  7. 7. Cooking with Native Australian Foods
  8. 8. Australian Native Foods require little knowledge <ul><li>Ingredients have intense flavours, sometimes requiring pairing with typical fruits. </li></ul><ul><li>Blends are typically better than pure herbs and spices </li></ul><ul><li>Typically used at the end of the cooking cycle </li></ul><ul><li>A little bit goes a long way </li></ul>
  9. 9. Herbs <ul><li>Many are high in essential oils </li></ul><ul><li>Best stored chilled to preserve the flavour </li></ul><ul><li>used at the end of the cooking cycle </li></ul><ul><li>Lemon Myrtle, Forest Aniseed, Alpine Pepper, Forest Peppermint, Mint Bush, Pepperberry etc </li></ul>
  10. 10. Meats <ul><li>Kangaroo now in supermarkets </li></ul><ul><li>Generally need to be cooked medium rare </li></ul><ul><li>Well aged meats have a strong gamey flavour </li></ul>
  11. 11. Fruits <ul><li>Quandong, Riberries, Wild Limes, </li></ul><ul><li>Many are too strong to be eaten raw for example; too sour </li></ul><ul><li>Processed ( i.e. confit ) the fruits are more palatable </li></ul>
  12. 12. Educating Chefs around the world
  13. 13. “ It’s like Australian herbs and spices have been kept in a secret cupboard for centuries and we just found them” Michael Colomanco Chef & Host of The Good Food Show New York
  14. 14. Australian Cuisine Promotions <ul><li>Co-promotion with Vic Cherikoff </li></ul><ul><li>Held promotions in 15 countries </li></ul><ul><li>In-conjunction with Austrade </li></ul>
  15. 15. Chef Workshops <ul><li>Focus on using Australian ingredients </li></ul><ul><li>Held workshops in 12 countries </li></ul><ul><li>Michelin Star Chefs have attended </li></ul><ul><li>Chefs use Australian ingredients afterwards </li></ul>
  16. 16. Australian Menu Planning Guide
  17. 17. Australian Menu Planning Guide <ul><li>50 pages of dishes using Australian ingredients </li></ul><ul><li>Inspires chefs with ideas and concepts </li></ul><ul><li>Similar to a banquet kit supplied by hotels </li></ul><ul><li>Ideal for Australian menus for Australian Day or other public holidays like Melbourne Cup. </li></ul>
  18. 18. Chef and Restaurant Kit
  19. 19. Chef and Restaurant Kit <ul><li>Kit of commercially designed ingredients </li></ul><ul><li>Designed for a chefs to experiment with flavours </li></ul><ul><li>Includes Australia Menu Planning Guide </li></ul><ul><li>All chefs then place ingredients on to menus </li></ul>
  20. 20. Educating the wider public
  21. 21. Dining Downunder <ul><li>Australian Cooking Show </li></ul><ul><li>Filmed around Australia </li></ul><ul><li>Hosted by Vic Cherikoff, Benjamin Christie and Mark McCluskey </li></ul><ul><li>13 Episodes </li></ul><ul><li>Screened in 48 countries </li></ul><ul><li>Soon on Joost TV </li></ul><ul><li>www.dining-downunder.com </li></ul>
  22. 22. Dining Downunder
  23. 23. Dining Downunder Cookbook
  24. 24. Dining Downunder Cookbook <ul><li>Over 90 recipes from Dining Downunder </li></ul><ul><li>Each recipes has a full page photo </li></ul><ul><li>All recipes use Native Australian ingredients </li></ul><ul><li>Foreword by Australian entrepreneur, Dick Smith, the face behind Dick Smith Foods </li></ul><ul><li>Available at www.dining-downunder.com/shop </li></ul>
  25. 25. Joost <ul><li>Joost is an IPTV application </li></ul><ul><li>From the creators of Skype </li></ul><ul><li>“ Australian Food TV” channel </li></ul><ul><li>Cooking videos with Vic Cherikoff </li></ul><ul><li>Using a wide range of ingredients </li></ul><ul><li>Global audience with a focus on the USA </li></ul><ul><li>www.joost.com </li></ul>
  26. 27. Cooking Demos <ul><li>In store cooking demonstrations </li></ul><ul><li>Hands on cooking class for up to 12 people </li></ul><ul><li>Trade shows and exhibitions </li></ul><ul><li>Corporate events, conferences & seminars </li></ul>
  27. 28. Videos on youtube.com <ul><li>8 Videos on www.youtube.com/chefsaustralia </li></ul><ul><li>3 x 10 min videos a week from May 2007 </li></ul><ul><li>Websites can take our videos and embed them </li></ul><ul><li>YouTube has a daily audience of 40 million </li></ul>
  28. 29. Media Moving Parade <ul><li>Ongoing media campaign </li></ul><ul><li>Regular Press Releases to niche markets </li></ul><ul><li>Television interviews </li></ul><ul><li>Newspaper and Magazine interviews </li></ul><ul><li>Aim to achieve something in the press each week somewhere in the world. </li></ul><ul><li>Podcast and Radio interviews </li></ul>
  29. 30. The Future for Native Australian Foods
  30. 31. Australian Restaurant Concepts <ul><li>Continues to be increased interest in Australian Restaurant concepts with enquires from Middle East, Europe and America already this year. </li></ul><ul><li>Growth areas include hotel chains and established in new Australian themed franchises </li></ul>
  31. 33. Australian Restaurant Concepts <ul><li>Outback Steakhouse has 1200 restaurants around the world (800 in the US alone) </li></ul><ul><li>Now there are Australian restaurant concepts in Singapore, Hong Kong, United Kingdom </li></ul><ul><li>2006 saw a number of Australian restaurants opening in the USA </li></ul>
  32. 34. <ul><li>Bondi Bar and Kitchen opened in San Diego December 2006 </li></ul>
  33. 35. Food Service <ul><li>Commercially produced items such as dressings, sauces, etc </li></ul><ul><li>Sous Vide products pre-prepared for food service (soups, meats, poultry etc) </li></ul>
  34. 36. Websites <ul><li>www.benjaminchristie.com </li></ul><ul><li>www.cherikoff.net </li></ul><ul><li>www.dining-downunder.com </li></ul><ul><li>Coming soon ; </li></ul><ul><li>www.upsidedownkitchen.com </li></ul><ul><li>www.ausralianfood.tv </li></ul>
  35. 37. Questions?

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