Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Founder and Managing Director at People Power Inc. Ltd.
Industry
Advertising / Marketing / PR
Website
watchingism.blogspot.com/
About
An experienced brand, marketing and communications strategist and more recently entrepreneur and tech startup specialist.
Driven to challenge convention and use innovative thinking and approaches, yet having a strong foundation of classical marketing and brand-planning skills gained over a career spanning 20 years.
Extensive experience working with blue chip corporations and communications agencies in the UK, US and Asia working on major brands, from building challenger brands to enhancing the position of established brand leaders.
Developed proprietary leading-edge strategic approaches, such as Adaptive Brand Planning, Co-Creation, and Building Fan Bases to create truly Social Brands....
Tags
brand equity
brand story
brand strategy
brand
advertising agencies
co-creation
advertising and marketing
See more
Presentations
(2)Likes
(15)Digital Strategy Toolbox
Julian Cole
•
11 years ago
Archetype Overview with brand examples & character compass
Emily Hean
•
10 years ago
Value Proposition Canvas (explained)
Julius Parrisius
•
10 years ago
Brand Archetypes: The Science Behind Brand Personality
Stephen Houraghan
•
5 years ago
Making allies with psychopaths in top management
Richard Wise
•
8 years ago
The Creative Brief: An Introduction
edward boches
•
10 years ago
Creative Brief Workshop
Beloved Brands Inc.
•
12 years ago
Mobile Is Eating the World (2015)
a16z
•
8 years ago
Jumpstart: The Guide To Growing A Startup With Inbound Marketing
HubSpot
•
9 years ago
Gamification 101: Design the Player Journey
Amy Jo Kim
•
13 years ago
The Future of Work
Achievers
•
10 years ago
Emerging behavior osu presentation
Alasdair Lloyd-jones
•
11 years ago
It's A Vuca World!
Denise Caron
•
15 years ago
Measuring the Influence of Social Media
Brian Cavoli
•
15 years ago
How to Use Social Media?
Frederic CAVAZZA
•
14 years ago
Personal Information
Organization / Workplace
London, United Kingdom United Kingdom
Occupation
Founder and Managing Director at People Power Inc. Ltd.
Industry
Advertising / Marketing / PR
Website
watchingism.blogspot.com/
About
An experienced brand, marketing and communications strategist and more recently entrepreneur and tech startup specialist.
Driven to challenge convention and use innovative thinking and approaches, yet having a strong foundation of classical marketing and brand-planning skills gained over a career spanning 20 years.
Extensive experience working with blue chip corporations and communications agencies in the UK, US and Asia working on major brands, from building challenger brands to enhancing the position of established brand leaders.
Developed proprietary leading-edge strategic approaches, such as Adaptive Brand Planning, Co-Creation, and Building Fan Bases to create truly Social Brands....
Tags
brand equity
brand story
brand strategy
brand
advertising agencies
co-creation
advertising and marketing
See more