1.
www.anoxia.eu
Presentation 2
Animal Euthanasia
What are the challenges?
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2.
Animal Part of
Euthanasia CSR profiling
Presented by Harm Kiezebrink
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3.
Animal euthanasia - component of farming
• Stunning methods
3
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• Mortality under piglets first 48
hours: up to 12% (Source: Faculty
of Veterinary Medicine -
University of Ghent, 2008)
• Mortality under poultry on the
farm: 3%
• Mal-positioned embryo’s and
mail day-old chicks

4.
Animal euthanasia – the legal framework
EU Directive 1099/2009
• Stunning methods
4
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• Cervical neck dislocation only allowed with poultry
to 5 KG - and only after an stunning. This method is
not allowed to be routinely used; only in cases
where no other stunning methods are available.
• Penetrating and Non-penetrating bolt is only
allowed in poultry as an stunning method-
Subsequently, killing by bleeding or prolonged
oxygen withdrawal (the Anoxia method) is to follow
(EC 1099/2009, art. 4))
• Blunt blow on the head; Allowed as stunning
method for piglets and poultry up to 5 kg –
Subsequently followed by killing of the animal
through bleeding or by the Anoxia method (oxygen
withdrawal). This method is not allowed to be
routinely used; only in cases where no other
stunning method are available.

5.
• Euthanizing animals is part of
the farming process
• The majority of consumers
chose to stay uninformed,
easing their conscious
• There is no financial incentive
for proper euthanizing farm
animals
• Therefore proper euthanizing
animals should be part of
Corporate Social Responsibility
of the industry and retailers
Animal Euthanasia
Daily practice – versus – the taboo
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6.
Animal euthanasia
Perspective on the long term
• Reports and videos on animal
cruelty influences especially
young consumers
• Growing rejection of
consumption of animal products
is becoming a trend
• Share of vegetarians (Germany)
is 3.5% and rising; 11% are now
"Flexitarier”
• The EU responded in order to
adjust to changing consumer
concerns
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7.
• No response: Welfare organizations will
force the industry to open discussion on
the subject
• Passive - Individual response: Only
Implemented by practitioners of
alternative farming – demonstrating the
difference in farming concepts
• Active – collective response: Part of an
integrated CSR industry strategy
Animal euthanasia
How to respond
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8.
The Anoxia technique
The modern answer to consumer concerns
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