2. CONSPIRACY CONCEPTS | INTRODUCTION
Conspiracy Concepts is a brand activation
and collaborative agency developing strategic
communication and design.
We deliver marketing and communication
campaigns, mixing our core competencies
with our independent community of designers
and producers, with this we come to new
insights that in turn lead to sustainable marketing
and communication with active results.
3. CONSPIRACY CONCEPTS | SIGNIFICANT RESOURCES
Our collective competencies work with clients on integrated consultancy
campaigns, branded events and project activation, digital, interactive and
print strategies, as well as commercial partnerships and sponsorships.
This network of highly experienced creative professionals and global
specialists across mediums of art, media, marketing, digital, web
development and production bring insight and experience to programs that:
- challenge strategy for a greater impact
- fast track ideas and conversations into sources and income
- combine good design with good business understanding
- is future-focused, ethical and sustainable
As a result, this quality output ensures brands receive effective sustainable
brand marketing and communication solutions.
4. CONSPIRACY CONCEPTS | CHANGE
Advertising is changing each day. What was today is not tomorrow.
We believe that there are no boundaries, rules or categories and
only brilliant ideas from brilliant people to feed our collective minds.
Our collective, enables creativity to free flow, developing smart,
effective and sustainable brand solutions utilizing our expertise
and capabilities to connect, listen and adjust.
5. CONSPIRACY CONCEPTS | THINK
We believe that there are no boundaries, rules or categories and
only brilliant ideas from clever people to feed our collective minds.
This collective, enables creativity to free flow, developing smart,
effective and sustainable brand solutions, while utilizing our expertise
and capabilities to connect, listen and adjust.
6. CONSPIRACY CONCEPTS | CATALYST
Operating as a catalyst within a creative network, Conspiracy
creates strategic ideas, and integrated concepts, inviting creative
skill where necessary.
As a label for qualitative creative solutions for brands, a network
organization mixing independent talented people with different
creative skills.
We develop the team suitable for the task at hand, a model which
allows us to move and adjust, giving brands the full benefit of
a scalable agency.
With a sophisticated databank of designers and contributors,
we work with talented people, making ideas accessible to brands.
7. CONSPIRACY CONCEPTS | SERVICES
Strategic business and communications consultancy
Brand events and project activation
Graphic design and print advertising
Digital strategy, interactive campaigns and design
Audio visual content generation for TV, Web, Mobile
Media productions including live broadcasting
Commercial partnership consultancy
Publishing and content development, print and digital including:
writing, editing and design
8. CONSPIRACY CONCEPTS | EDGE AMSTERDAM
SUPPORTING CREATIVITY AND DESIGN
Edge Amsterdam is an initiative which supports both the growth
of the creative industry and community as well as the brands
and business.
As an elite sourcing creative network we connect brands,
creative and media agencies and governments with our community.
Our team works to generate fresh, new insights and creative output
that serves as inspiration to further development and activation.
10. CONSPIRACY CONCEPTS | WHO WE ARE
Charly Heusschen, Norbert Pollemans,
Managing Partner Managing Partner
Charly is co-founder and partner Norbert is co-founder and partner
of Conspiracy Concepts and Edge of Conspiracy Concepts and Edge
Amsterdam. Conspiracy is an Amsterdam. His last position was
independent creative agency in at O’Neill Europe as European PR
Amsterdam with a client base that and Media Manager, responsible
includes ING, Samsung, Kempen for O’Neill’s media strategy, PR/
Capital Management and Nationale Communications and media buying.
Nederlanden. Charly’s roots are firmly He started his career at Leaf Holland
entrenched in the advertising industry. as brand manager for brands such
He has worked for Young & Rubicam as Xylifresh, Bentasil, Lakrisal and
in Amsterdam, Barcelona and Ben Bits.
Portugal, and subsequently for ON,
a joint venture of Heineken and Sony.
Olivier Lisman, Garry Maidment, Stategy and
Managing Partner - Sinc Business Development Director
Olivier Lisman is founder and Garry holds a broad business
managing partner of Sinc Media. knowledge, combined with strategic
Sinc is a creative agency in thinking and understanding of
Amsterdam with a client base that international markets. His experience
includes Apple, Thomas Cook, spans publishing, advertising, design,
Pon and Rabobank. Olivier’s roots brand creation and event production
are in the advertising industry. He with a primary focus on lifestyle and
has worked for CBS Outdoor and leisure, arts and culture sectors,
Westland Utrecht Bank. creating design and communication
platforms that inspire and activate
change.
11. CONSPIRACY CONCEPTS | WHO WE ARE
Derek Ariëns, Bart Veen,
Managing Director - Edge Amsterdam Senior Producer
Derek started out as marketing Bart Veen is an event, TV
manager for the Spanish football and advertising freelance
magazine Don Balon. After 3 years professional. He has more
in Barcelona, he returned to the than 10 years of experience at
Netherlands to work for TRIPLE i, high-level companies such as
a financial publishing company. Eyeworks, MTV Networks
In 2009, he founded Edge together and The Entertainment Group.
with Charly and Norbert. Derek is He specializes in concept,
responsible for day-to-day business. production management and
project management.
Val Foster, Christiaan Bauduin
Creative Director Project Manager
Val Foster is an awarded designer Christiaan started at Edge Amsterdam
with a wide breadth of experience at as Community Manager and is now
high-profile design firms, magazines, a project manager for Conspiracy
and most recently in advertsing where Concepts. He has a degree in history
she has honed her talents on identity from the University of Groningen,
systems, campaigns and brand as well as work experience in the
communications, both in Canada and communications and art sector.
the Netherlands. Clients include BMW/
Mini Cooper, Insigner de Beaufort,
TELUS, WestJet and Surfrider
Foundation.
