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Falguni pathak (o)

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Falguni Pathak Show

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Falguni pathak (o)

  1. 1. MANGAL ENTERTAINMENT & 3RD ROCK MULTIMEDIA PRESENTS NAVRATRA UTSAV with FALGUNI PATHAK &TA THAIYA GROUPNINE DAYS OF FUN + DIVINE ENTERTAINMENTDate: 16th to 24th October, 2012Venue: Goregoan Sports Club, Mumbai.
  2. 2. NAVRATRA UTSAV with FALGUNI PATHAK &TA THAIYA GROUP Falguni Pathak has been an acclaimed singer and performing artist in India. Gujarati Folk Dandiya fame has made her renowned throughout the world. For more than two decades Falguni has made everyone dance to her ‘Pari Hoon Main’ track. She has been the only female folk artist in India to gain such a memorandum achievement for the country. Serving almost 50,000 people every year is what they call as Colossal. This year Falguni & the Tathiya group is glad to be associated with Mangal Entertainment & 3rd Rock Multimedia. These two companies along with Falguni – the dancing queen promises a breath taking experience!
  3. 3. MEDIA PLAN Print TV Radio Digital OOH
  4. 4. PRINT MEDIAS.No. Publications Edition Dimension Insertion Amount 1 Mid Day Mumbai 832 5 946,256 2 Mid Day Mumbai 405 5 495,231 3 Mid Day Gujarati Mumbai 832 5 526,500 4 Mid Day Gujarati Mumbai 405 5 260,325 5 Navbharat Times Mumbai 823 5 2,324,975 6 Navbharat Times Mumbai 400 5 1,130,000 7 Bombay Times Mumbai 823 5 7,612,500 8 Bombay Times Mumbai 400 5 3,700,000 9 Gujarat Smachar Mumbai 823 5 2,243,965 10 Gujarat Smachar Mumbai 400 5 1,026,400 Grand Total 20,266,152
  5. 5. DIGITAL PROMOTION Facebook Twitter -Regular/Daily Updates -Create Hashtag, list -Event Updates -Contest -Sponsor updates -Sponsor updates -Engagement (Polls, Contest) -Sharing -Content sharing content/images/videos YouTube Blogging/Microsite -Uploading videos -Drafting quotes -Sponsors video uploads -Sponsors’ take -Annotations and linking of -Seeding Things to do and Tips the videos• Content about the Navratra Utsav on the official website of 3rd Rock Multimedia.• Information about where to collect the tickets and relevant rates.• Sponsor’s logo and their link to the website.
  6. 6. BROADCAST Television Radio- Livetelecast - Contest- Contest - RJ Mentions-Ticker* - 30 sec spots-10 sec teaser ad* - 15 days pre campaign-15 days pre campaign# - Sponsors’ mention-Sponsor logo•On Major News and Music Channel# On Television partner
  7. 7. OOH – Out of Home (One Month Campaign) Hoardings (58 nos) AC Bus wraps (50 nos) (please see the attached sheets) (please see the attached sheets) •Phase 1 – Reveal (teaser) (25 • Full AC bus wraps covering hoardings) the artist and the Sponsor’s •Phase 2 – Information & logo. association (25 hoardings) •Phase 3 – Grab now! (50 hoardings) BEST Bus Screens (TV) Rickshaw (Rs. 8 Lakhs / 800 nos) (Rs.1 Lakh / 1000 nos) •Ads in BEST buses TV screens • Stick-ons behind the and Colleges. rickshaws in Mumbai.
  8. 8. ASSOCIATIONS & SPONSORSHIPS - PRESENTED BY TITLE SPONSOR NAVRATRA UTSAV with FALGUNI PATHAK &TATHIYA GROUP POWERED BY ASSOCIATE SPONSORS ASSOCIATE SPONSORS ASSOCIATE SPONSORS ASSOCIATE SPONSORS PARTNERS PARTNERS PARTNERS PARTNERS PARTNERS PARTNERS
  9. 9. Benefits to Title Sponsor -Highest importance in the entire event. Status – TITLE SPONSOR Sponsorship value : INR. 2.5 CroreDELIVERABLES BY 3RD ROCK MULTIMEDIA –• Event Status – “TITLE SPONSOR”• Press Conference – Sponsor will be given an opportunity to speak andrepresent the company.• Extensive Media Coverage – Logo presence across all media collaterals• Venue Branding – Main entrance gate. Stage. Standees (100 nos) Banner (6 x 3 – 100nos.)• Projector/LED Branding – Logo/AV to played during the event.• Passes – VIP Season – 100 nos. Season – 50 nos. Daily passes – 25 nos.
  10. 10. Benefits to Presenting Sponsor -Status – PRESENTING SPONSOR Sponsorship value : INR. 1 CroreDELIVERABLES BY 3RD ROCK MULTIMEDIA –• Event Status – “PRESENTING SPONSOR”• Press Conference – Sponsor will be given an opportunity to speak andrepresent the company.• Extensive Media Coverage – Logo presence across all media collaterals• Venue Branding – Main entrance gate. Stage. Standees (75 nos) Banner (6 x 3 – 75nos.)• Projector/LED Branding – Logo/AV to played during the event.• Passes – VIP Season – 50 nos. Season – 25 nos. Daily passes – 25 nos.
  11. 11. Benefits to “Powered by” Sponsor -Status – POWERED BY SPONSOR Sponsorship value : INR. 75 LAKHDELIVERABLES BY 3RD ROCK MULTIMEDIA –• Event Status – “POWERED BY SPONSOR”• Press Conference – Sponsor will be given an opportunity to speak andrepresent the company.• Extensive Media Coverage – Logo presence across all media collaterals• Venue Branding – Main entrance gate. Stage. Standees (50 nos) Banner (6 x 3 – 50nos.)• Projector/LED Branding – Logo/AV to played during the event.• Passes – VIP Season – 30 nos. Season – 20 nos. Daily passes – 15 nos.
  12. 12. Benefits to “ASSOCIATE” Sponsor -Status – ASSOCIATE SPONSOR Sponsorship value : INR. 50 LakhDELIVERABLES BY 3RD ROCK MULTIMEDIA –• Event Status – “ASSOCIATE SPONSOR”• Press Conference – Sponsor will be given an opportunity to speak andrepresent the company.• Extensive Media Coverage – Logo presence across all media collaterals• Venue Branding – Main entrance gate. Stage. Standees (25 nos) Banner (6 x 3 – 25nos.)• Projector/LED Branding – Logo/AV to played during the event.• Passes – VIP Season – 20 nos. Season – 15 nos. Daily passes – 15 nos.
  13. 13. See you this Navratra!

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