Community

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Community

  1. 1. Community
  2. 2. GeeksApple Fans Real Estate Agents College Students CommunityWoW Players Yelpers Software Engineers Home Cooks
  3. 3. Social Psychology Education Anthropology Community Communication Technology Marketing
  4. 4. Membership Influence CommunityReinforcement Emotional Connection Sense of Community: A Definition and Theory McMillan & Chavis, 1986
  5. 5. Communities of Practice Tribes
  6. 6. Communities of Practice Jean Lave Etienne Wenger Situated Learning: Legitimate Peripheral Participation Lave & Wenger, 1991
  7. 7. Communities of Practice Domain Community Practice
  8. 8. Communities of Practice ButchersCollege Students Computer Programmers Quilters
  9. 9. Communities of Practice Participation Excitement Dialogue Rhythm
  10. 10. Seth Godin Tribes Tribes: We Need You to Lead Us Godin, 1991
  11. 11. each other Connected leader ideaShared Interest Communication Tribes
  12. 12. Innovation Surfers Software Dev TeamApple Fans Tribes
  13. 13. HonestyInnovation Lead Where They Go Tribes
  14. 14. Community

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