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Cashrewards Media Deck Feb 2017
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Cashrewards The Next 5 Years: Data Segments and The Universal Shopping Cart

Data is abundant but the insights we develop determine its value.

At Cashrewards.com our clients realise the potential of their data by better understanding how their customers behave and how to predict future behaviour. We help our clients improve all aspects of their customers’ experience. By understanding them better they make their interactions more relevant and more valuable.

Cashrewards Universal Cart browser extension that lets you buy any product, from any online retailer: no more registrations, checkouts, or losing your cart. And Cashback on top. This is Ground Beaking Technology

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Cashrewards The Next 5 Years: Data Segments and The Universal Shopping Cart

  1. 1. The Next 5 Years 5 Trillion Predictions A Second And The Universal Shopping Cart
  2. 2. Predicting Our Members Future Needs And Wants Is Where We Will Be In 5 Years • With explicit permission of our members we want to touch our members lives in a meaningful values exchange every day offering every product and service for Cashback • Insurance • Banking • Utilities • In store purchase • With this data we can then predict what products people want
  3. 3. We Will Need To Build A Prediction Engine On The Cloud
  4. 4. 450 Real Time Transaction Consumer Segments At A Product Level • Because we know our members product purchase information we can understand what is driving those purchasing and find lookalike audiences that will also buy • We can also tailor other offers to members at the right place at the right time and in the right context at the right price
  5. 5. 1 to 1 Personalised Permission Based Targeting On Any Device Even Facebook and Google don’t have purchase data
  6. 6. Realising The Potential Of Transactional Data
  7. 7. All Campaigns Are Automated In Real Time
  8. 8. Example Profile Of Our Member Data For Wine Buyers
  9. 9. Add to Cart
  10. 10. Contact details: Chris Garner - chris.garner@cashrewards.com Andrew Clarke - andrew.clarke@cashrewards.com Kate Eringa - kate.eringa@cashrewards.com TA - ta@cashrewards.com

Data is abundant but the insights we develop determine its value. At Cashrewards.com our clients realise the potential of their data by better understanding how their customers behave and how to predict future behaviour. We help our clients improve all aspects of their customers’ experience. By understanding them better they make their interactions more relevant and more valuable. Cashrewards Universal Cart browser extension that lets you buy any product, from any online retailer: no more registrations, checkouts, or losing your cart. And Cashback on top. This is Ground Beaking Technology

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