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Designing learning ecosystem of the future

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Interested in running a workshop on platform design? Want to dig deeper into underlying ecosystem development assumptions? In this 2018 workshop at ASU GSV, Kinetic Seeds, in partnership with Strada Education Network, facilitated a group of experts and creative thinkers present at the conference in an assessment of a platform-strategy as a future ecosystem for higher education. During the workshop, we considered the building blocks of a future learning ecosystem and brainstormed new platform model ideas.

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Designing learning ecosystem of the future

  1. 1. Designing the Learning Ecosystem of the Future ASU GSV Workshop April 17, 2018
  2. 2. hello! (are you ready to design a bright new education future for working learners?) 2
  3. 3. WHAT IF? What if a platform-based business became the model to generate a new educational ecosystem for working learners? 3
  4. 4. WHAT IF? What would those platform models look like? 4
  5. 5. WHAT IF? What design might succeed in opening up and connecting learners to the most relevant or new sources of educational experience? 5
  6. 6. WHAT IF? What designs might advise users on actions to increase their value in the workplace? 6
  7. 7. WHAT IF? What exists or needs to exist for a platform model and new learning ecosystem to succeed? 7
  8. 8. The rise of platforms
  9. 9. What is a platform-based business model? 9 “A platform is a business based on enabling value-creating interactions between external producers and consumers. The platform provides an open, participative infrastructure for these interactions and sets governance conditions for them. The platform’s purpose is to consummate matches among users and facilitate the exchange of goods, services, or some sort of social currency, thus enabling meaningful value exchanges between all participants.”
  10. 10. Platform model design requires a shift in mindset 10 FROM TO What can be owned What can be connected What can be optimized What drives participation and interaction How to grow value of a customer How to expand the ecosystem and its network effects
  11. 11. Platform model design requires a shift in mindset 11 FROM TO What can be owned What can be connected What can be optimized What drives participation and interaction How to grow value of a customer How to expand the ecosystem and its network effects
  12. 12. Platform model design requires a shift in mindset 12 FROM TO What can be owned What can be connected What can be optimized What drives participation and interaction How to grow value of a customer How to expand the ecosystem and its network effects
  13. 13. Platform model design requires a shift in mindset 13 David Sacks’ napkin sketch of Uber’s virtuous cycle.
  14. 14. What platforms are not 14 •  Platforms are not “linear businesses.” •  Platforms are not technology.
  15. 15. 15 Network effects: value created for all participants Core transactions: key transaction that matches that connect consumers and producers over and over again Producers: those who create the offerings Consumers: thosein this case, our one constant—Working Learners Partners: those who provide technology or enabling tools, additional roles and resources Owners: the controllers, own vision and set rules for who can participate and how Getting started: platform model building blocks Airbnb Travel like a local Own home
  16. 16. 16 Network effects, the value created for all participants Core transactions, the key transaction that defines the type of platform and matches that connect consumers and producers over and over again Producers: those who create the offerings Consumers, in this case, our one constant—Working Learners Partners: those who provide technology or enabling tools, additional roles and resources Owners: the controllers, own vision and set rules for who can participate and how Getting started: platform model building blocks Insurance Marketing Dynamic pricing plug-in Airbnb Travel like a local Own home
  17. 17. Network effects, the value created for all participants Core transactions: the key transaction matches that connect consumers and producers over and over again Producers: those who supply or create the offerings Consumers: in this case, our one constant—Working Learners Partners: those who provide technology or enabling tools, additional roles and resources Owners: the controllers, own vision and set rules for who can participate and how 17 Getting started: platform model building blocks Airbnb Travel like a local Own home Insurance Marketing Dynamic pricing plug-in Travelers Property owners Listings and bookings
  18. 18. Network effects: the value created for all participants Core transactions: the key transaction matches that connect consumers and producers over and over again Producers: those who supply or create the offerings Consumers: in this case, our one constant—Working Learners Partners: those who provide technology or enabling tools, additional roles and resources Owners: the controllers, own vision and set rules for who can participate and how 18 Getting started: platform model building blocks Airbnb Travel like a local Own home Insurance Marketing Dynamic pricing plug-in Travelers Property owners Listings and bookings Varied selection and pricing Adjacent “local experiences” Discrimination
  19. 19. Same basic structure inspires different core interactions 19 EXCHANGES MAKERNETWORKS
  20. 20. INSPIRATION: Same basic structure, different core interactions 20 EXCHANGES MAKERNETWORKS LEARNING SOURCES: Applico,
  21. 21. You’re up! 21
  22. 22. Step 1: Brainstorm and Map (about 30 minutes) 22 FOUNDERS What platform design will help working learners harness education throughout their working lives? •  Start from anywhere •  Brainstorm model ideas from your starting point •  Represent one to pitch using the model canvas MENTORS What exists or needs to exist for a platform model and new learning ecosystem to succeed? •  Map existing entities, tools and resources on the model canvas, identify voids •  Think about unusual suspects •  Brainstorm new and relevant platform additions THINK BIG AND BOLD! THINK EXPANSIVELY!
  23. 23. Step 2: Refine and et ready to pitch (about 20 minutes) 23 PAIR UP INTO FOUNDER AND MENTOR TEAMS •  Founders, walk the mentors through your model design •  Mentors, offer feedback for refining the model based on your mapping of the ecosystem •  Together, refine the model and create your pitch POSTPONE JUDGEMENT! Use WHAT IF? to REFINE, COMBINE, or EXTEND the model idea.
  24. 24. Step 3: Get ready to pitch (about 10-15 minutes) 24 THE STORY TEMPLATE •  Give your platform canvas a title and tagline •  Who is the working learner you are serving? •  What’s the core transaction? •  How do you build positive network effects? ENGAGE US IN YOUR MODEL!
  25. 25. The Pitch 25
  26. 26. Cast your vote! 26 WHICH MODEL WOULD YOU PUT YOUR MONEY ON FOR BEST ROI? WHICH MODEL WOULD IS YOUR FAVORITE BECAUSE OF/DESPITE ITS FLAWS?
  27. 27. ASU GSV Workshop April 17, 2018 Delivered by Thank you!

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