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My studio contest and schedulel july 26 2010


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My studio contest and schedulel july 26 2010

  1. 1. Presented To: German Murcia and <br /> Maria Dominguez<br />Presented By: Cesar Aparicio<br />Pablo Felix<br /> Carrie Strait<br />Date: July 26 2010<br />
  2. 2. The New Way To Become a Star!<br />MyStudio HD Recording Studios located in The Arizona Mills Mall gives the everyday guy, gal, couple, family or garage band access to a HD audio and video for only $20!<br />Those with talent, drive and the guts to perform on camera and record, can come in and cover their favorite band and songs. <br />The finished video is then posted online at to be viewed and become viral! <br />Now, La Tricolor 103.5FM and MyStudio have joined brands to find the Phoenix Tricolor MyStudio Star! Through an online campaign supported by on air commercial spots, La Tricolor listeners and cyber visitors will be able to vote who is the best in Phoenix! <br />You and your business name brand can be a part of this search as a Presenting sponsor or a Padrino sponsor.<br />
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  4. 4. Phoenix Top Rated Regional Mexican Hit Radio Leader<br />Marconi Award National Association of Broadcasters “Station of the Year Finalist” 2 years in a row<br />High Profile Artists and Events = High Quality Listener and our Famous Intimated Concert Series<br />La Tricolor 103.5 targets Hispanic Adults 18-49 with a core audience of Adults 25-34<br />La Tricolor 103.5 is a ratings leader that delivers a unique Mexican aculutyrated Lifestyle, a Trendy Image and Incredible Results for its Advertisers.<br />
  5. 5. Final and semi-Final hosted By:<br />El Pikachu!<br />
  6. 6. Concept<br />La Tricolor 103.5 presents its first ever singing contest “The Next Star Idol Search Style”<br />The promotion will be a multi-week reality-based radio event blending the concept of “The Next Star Idol Search” powered By that will supply the content for into a 6 weeks on-air, online, on site radio event mega-promotion<br />The winner of this contest will receive:<br />$2,000 in CASH<br />Open the performances for La Tricolor Event<br />The chance of signing a record deal and appear on La Tocada TV show <br /> with 'isaias Moreno <br />Program will include extensive promotional mentions for Sky Lounge, incredible product integration for other advertisers in an innovative “out-of-the-box” on-air, online, on site promotion that only Entravision Phoenix can deliver!!!<br />
  7. 7. Pre-Promotion<br />La Tricolor 103.5 will solicit entries for contestants starting Monday, August 3rd thru August 14th to come and participate by creating their own video auditions at The My Studio location inside AZ Mills Mall Food court .<br />15 Finalists will be selected on August 16 and interviewed feature at for the contest opening and 1st Semi final Thursday August 19th taking place at Sky Lounge.<br />All 15 Finalists will be posted on-line for voting by the public.<br />Contestants will be selected for immunity and or eliminated based on popularity and voting by the public via on-line, mobile text or a panel of Judges.<br />Finalists profile, performances and contest information will be featured on-line in a special interactive micro-site on<br />
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  9. 9. The Journey to Stardom:<br />Mon Aug16 15 Contestants Will be Selected<br />Thu Aug 19 3 Eliminated; 12 contestants remain…<br />Thu Aug 26 3 Eliminated; 9 contestants remain…<br />Thu Aug 2 3 Eliminated; 6 contestants remain…<br />Sun Sep 12 Grand Finale 1 Winner for all categories<br />
  10. 10. Promotional Timeline of events<br />
  11. 11. La Tricolor Talent Search Padrino Sponsor<br />Sky Lounge Receives for 6 Weeks:<br /><ul><li>(20) tagged :30 sec contest spots to air, M-Sun, 6am-12m on KLNZ-FM. 80 total
  12. 12. (15) :30 sec bank of brand spots to air, M-Sun, 6am-12m on KLNZ-FM, 60 total
  13. 13. (15) shared promos a week on KLNZ-FM, 60 total
  14. 14. (1) Star Contest Online ad campaign, Includes 1 banner ad on
  15. 15. (10) :30 sec brand streaming spots per week, M-Sun, on, 30 total
  16. 16. (1) M-F 4p-6p KLNZ-FM remotes with 4 :60 live call in’s each, 13 total</li></ul>Client provides:<br /><ul><li>Copy points and artwork for on air and digital elements</li></ul>234 Monthly Spots<br />Total Estimated Media Value: $10,500<br />Total Net Investment: $ 3,975<br />Sky Lounge Official Venue!<br />Agreed to: __________________________________<br /> Client Date<br />Entravision communication reserves the right to bring pre-aproved 3rd party sponsors.<br />Package is subject to limited availability and is non-cancellable<br />
  17. 17. Total Value of 13 weeks promotion:<br />$ 10,500in media and promotional value<br />Total Sponsorship Cost:<br /> $ 3,975<br />
  18. 18. On behalf of your Entravision Phoenix<br />