5 reasons to put your customer first

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It might sound like an obvious thing to do: put your customer first. But what does that actually mean when it comes to your business and leadership?

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5 reasons to put your customer first

  1. 1. All intellectual property contained in this document remains the property © evolution media group 2014 5 ReasonsTo Put Your Customer First By Vanessa Stoykov
  2. 2. All intellectual property contained in this document remains the property © evolution media group 2014 5 ReasonsTo Put Your Customer First Inspiring Wealth Education 1. Weather the bad times 2. Retrieve relevant feedback 3. Save money 4. Customers expect you to 5. Customer experience
  3. 3. All intellectual property contained in this document remains the property © evolution media group 2014 Inspiring Wealth Education 1. Weather thebad times • Make your customers happy in the good times to retain them in the bad. • Interactions can go badly, but a solid relationship can lessen the impact.
  4. 4. All intellectual property contained in this document remains the property © evolution media group 2014 • By putting your customer first you open up the lines of communication and your mindset. • Value what the customers are saying. • Evaluate the needs and wants of customers to save missing the obvious. Inspiring Wealth Education 2. Retrieverelevant feedback
  5. 5. All intellectual property contained in this document remains the property © evolution media group 2014 Inspiring Wealth Education 3. Savemoney • Attracting new customers is expensive - save money by investing in existing customers’ needs. • Focus on converting your existing casual customers into brand advocates to attract their friends for free. • Aim for customer retention not just new acquisition.
  6. 6. All intellectual property contained in this document remains the property © evolution media group 2014 4. Customersexpect you to • Customers are now engaged and aware, you cannot dictate what they do or when. • Talk and interact with them in a way that resonates with them, including on social media. • Consider what they actually want not what you think they need.
  7. 7. All intellectual property contained in this document remains the property © evolution media group 2014 5. Customer Experience • Understand what your users expect of your product or service. • Disregarding usability and user interface will simply make customers leave • If what you offer is not working, quickly move on to what is.
  8. 8. All intellectual property contained in this document remains the property © evolution media group 2014 @ceovanessa evolution media group is renowned for creating inspiring, educational wealth content via a multi-platform network – transforming the way business, finance and leadership is approached by telling compelling and insightful stories that encourages greater prosperity for all. www.evolutionmediagroup.com.au

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