John Post


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John Post, CTO IBM Benelux, IBM
“Vision for a Smarter Home Enabled by Fiber and Cloud Technology”

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John Post

  1. 1. Vision for a smarter home enabled by fiber and cloud technology John Post CTO IBM Benelux © 2010 IBM Corporation
  2. 2. Building a smarter home Agenda Historic junctions A smarter planet The need to change, repair vs. prepair Smart cities Smart homes Front-end, smart TV Back-end, cloud computing © 2010 IBM Corporation
  3. 3. Building a smarter home Historic junctions Installation Deployment Irruption Frenzy Synergy Maturity • Formation of Mfg. industry The Industrial Canal Panic 1 Revolution 1771 1797 • Repeal of Corn Laws opening 1829 trade Age of Steam • Joint stock companies Railway Panic 2 and Railways 1829 1847 • Industry exploits economies 1873 of scale Age of Steel, Electricity • Separation of savings, Depression 3 and Heavy Engineering 1875 1893 investment banks 1920 • FDIC, SEC Age of Oil, Automobiles • Build-out of Interstate Great Crash 4 and Mass Production 1908 1929 highways 1974 • IMF, World Bank, BIS Age of Information and Collapse Current period of 5 Telecommunications 1971 2008 Institutional Adjustment Source: Carlota Perez, Technological Revolutions and Financial Capital, Edward Elgar Publishing, 2002 © 2010 IBM Corporation
  4. 4. Building a smarter home Jeremy Rifkin, inveterate pessimist or realist? The third industrial revolution is a combination of: 1. Renewable energy 2. Decentralisation of information According to Rifkin the third industrial revolution is based on four pillars: Renewable energy Buildings as power plants Hydrogen storage Smart grids and plug-in vehicles It is not about repairing the old world, but about preparing for the new world © 2010 IBM Corporation
  5. 5. Building a smarter home Something meaningful is happening Our world is becoming INSTRUMENTED Our world is becoming INTERCONNECTED Virtually all things, processes and ways of working are becoming INTELLIGENT © 2010 IBM Corporation
  6. 6. Building a smarter home Governments now have the means + + = An opportunity for governments to think and act in new ways. Create a citizen- Embrace government Sense and respond Achieve green centered experience accountability by by strengthening government for a greener by improving citizen managing resources national security planet by ensuring a and business services. effectively and efficiently. and public safety. sustainable environment. © 2010 IBM Corporation
  7. 7. Building a smarter home But……..the crisis and the Pavlov reaction It is not about repairing the old world, but about preparing for the new world © 2010 IBM Corporation
  8. 8. Building a smarter home No innovation without infrastructure From experiment to infrastructuur and innovation © 2010 IBM Corporation
  9. 9. Building a smarter home Example. “Smart grids - Lofar” Implementation of a radio telescope, 100 times more sensitive than the current technology. Multi-disciplinary cooperation and spin and spin- offs based on that infrastructure: Astrophysics Geophysics Agriculture Information Technology © 2010 IBM Corporation
  10. 10. Building a smarter home Smarter cities In 2007, for the first time in history, the majority of the world’s population lived in cities – 3.3 billion. By 2050, city dwellers are expected to make up 70 percent of the Earth’s total population – 6.4 billion. 12 © 2010 IBM Corporation
  11. 11. Building a smarter home Smarter cities need smarter homes + + = The smarter home represents an opportunity for Electronics companies Telco’s Entertainment Health Utilities to think and act in a new way © 2010 IBM Corporation
  12. 12. Building a smarter home Front-end such as Philips Net TV Service Converged broadband applications Services Traffic, Healthcare, Work, Financial, Environment etc Personal content • Photo Broadcasting • Video and interactivity TV Guide Infotainment • News Selected relevant content • Weather • Catch up TV • Sports • Web video • Games • VoD • eCommerce “Internet info, services and entertainment from the convenience of your couch” © 2010 IBM Corporation
  13. 13. Building a smarter home Smart front-end needs a smart back-end Individual networked services Isolated, no common view No synergy to create new services High cost and complexity Individual networked services Home server with remote management One more IT device to manage in the home… High investment and operational cost: remote management of complex device High integration cost of services Typically deployed in walled garden -> single source limits choices Home server with remote management Smarter home services connected in the cloud Flexible interconnection of optimized services Open consumer choice High flexibility to add & combine services Lower deployment cost, high operating efficiency Smart services connected in the cloud A service platform in the cloud enables improved user experience, new services and business models, at lower cost and with higher flexibility. © 2010 IBM Corporation
  14. 14. Building a smarter home What is a cloud? An emerging computing paradigm where data and services reside in massively scalable data centers and can be ubiquitously accessed from any connected devices over the internet. Businesses, from startups to enterprises Web 2.0- 4+ billion phones by enabled PCs, 2010 [Source: Nokia] TVs, etc. © 2010 IBM Corporation
  15. 15. Building a smarter home Content / IBM Service Delivery Cloud Services Secure access (IAM/IP) 100 AAA 80 BBB CCC 60 40 20 0 1 2 3 4 Measuring Managing Cashing Filtering Portals Analytics / Reporting Portal Etc. Data Warehouse Data model Inter- Asset, Service mgt Action Sensor vention Inter- Info Device vention Device s Sensor Data Collection Interne VPN Device t Sensor Fundament : Hosting : Network, Server, Security Storage, Heartbeat, Back-up Object (home, shop, etc.) Central Platform Smarter Solution Enablement © 2010 IBM Corporation
  16. 16. Building a smarter home Building a world of smarter homes, summary We are moving into the age of the globally integrated & intelligent economy, society & planet. We need to invest in substitution and modernization of infrastructures Your electronics devices are delivering new intelligence. Those devices will be able to work collaboratively with other smart devices. How will you use innovation to create new business models and services for connected devices ? The question is not if you will participate in smarter home but how you will transition & profit 20 © 2010 IBM Corporation
  17. 17. Thank you!