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Why You Should Have a Digital Marketing Strategy? | Web Brain InfoTech

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You should have a digital marketing strategy for your online business to increase your business ROI and engage your potential customers. We provide best internet marketing services at best prices. Hire us to run your campaign. Contact at +91-782-774-2414.

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Why You Should Have a Digital Marketing Strategy? | Web Brain InfoTech

  1. 1. Why You Should Have a Digital Marketing Strategy Are you looking to start your online business?  Looking to get customers from the virtual world? If your answer is YES then it's time to pick best digital marketing company to give you best results with your online business. The digital marketing can bring you more customers than the traditional marketing or running your business just for your regular customers while ample of customers waiting for you to contact them on Search Engines.
  2. 2. 7827742414 info@webbraininfotech.co m Design a Successful Digital marketing Campaign forYour Business We believe in structured strategies to make a customer cycle for Businesses (New Customers and Returning Customers). Unlike other companies, we don’t just focus on traditional SEO strategies but follow the proven methods.
  3. 3. 7827742414 info@webbraininfotech.co m What is Digital Marketing? • Search Engine Optimization (SEO) • Online Ads (PPC/CPM) • Email Marketing • Social Media • Conversion Optimization • Data Analysis
  4. 4. 7827742414 info@webbraininfotech.co m Our Digital Marketing Services Include: • On page Optimization: To make website more Google friendly, User friendly and fix all the errors those Google don’t like. • Off Page Optimization: To promote website in the virtual world with Blogs, Articles, Press releases,Typographic Images, Brand Images, Image Blogs, Offers, Celebrations etc. • Content Marketing: To promote website with engaging content on Business Directories, Forums, Business portals, Social Media Profiles. • Branding: To brand the business with typographic images, News, offers Reviews, Reputation Managements, and Query Replies etc.
  5. 5. 7827742414 info@webbraininfotech.co m • Social Media Promotion: The social Media Promotion includes the regular Snippets and micro blogs on Facebook, LinkedIn, Google+,Twitter, Pinterest, Instagram, Quora etc. • Loading Speed: To decrease the loading speed of the website so it will open quickly on the users end. It will also decrease the bounce rate of visitors. • Bounce Rate: To keep an eye on the Google Analytics accounts and Google Webmaster Accounts to check every aspect that cause bounce rate and work to reduce it.
  6. 6. 7827742414 info@webbraininfotech.co m What is SEO? • Search Engine Optimization (SEO) • The efforts revolving around trying to get a site/page to show up (rank) or increase rank within a Search Engine Results Page (SERP)
  7. 7. 7827742414 info@webbraininfotech.co m SERP 1 2 3 4 Shopping Images
  8. 8. 7827742414 info@webbraininfotech.co m SEO vs PPC PPC SEO
  9. 9. 7827742414 info@webbraininfotech.co m SERP a bit deeper SEO Search phrase in the title of the page
  10. 10. 7827742414 info@webbraininfotech.co m Result Elements Title URL Description
  11. 11. 7827742414 info@webbraininfotech.co m Which do you use?
  12. 12. 7827742414 info@webbraininfotech.co m Why is Google the best?
  13. 13. 7827742414 info@webbraininfotech.co m History of Search • Lycos, Dogpile, Excite • Altavista circa 1995 • Google circa 1998/2000 The authority algorithm
  14. 14. 7827742414 info@webbraininfotech.co m SEO Ranking Factors 45% 10% 45% Content Code Links/Social
  15. 15. 7827742414 info@webbraininfotech.co m Code
  16. 16. 7827742414 info@webbraininfotech.co m Code • No Tables • Fast • Semantic Code • Hierarchical
  17. 17. 7827742414 info@webbraininfotech.co m Specific Code • Meta Keywords • Title • Meta Description
  18. 18. 7827742414 info@webbraininfotech.co m Content
  19. 19. 7827742414 info@webbraininfotech.co m Keywords • User terms vs marketing terms • Often Questions • Title a page and write to it • EX: Keyword “Adopt a Pet” • Where can I Adopt a Pet?
  20. 20. 7827742414 info@webbraininfotech.co m The King of On-Page • <Title> • URL • <h1>
  21. 21. 7827742414 info@webbraininfotech.co m Other important Locations • <h2>,<h3>, <h4>, <h5>, <h6> • <img src=”keyword” /> • <img alt=”keyword” /> • <li>keyword</li> • <b>, <strong>, <i>, <em> • <p>keyword</p>
  22. 22. 7827742414 info@webbraininfotech.co m Links/Social
  23. 23. 7827742414 info@webbraininfotech.co m Back to Authority • Popular/Authoritative sites are worth more • Very difficult, any easy/paid link strategies get found out
  24. 24. 7827742414 info@webbraininfotech.co m Social is the new player • Shares • Likes • Comments • Followers • RTs/Mentions • Links
  25. 25. 7827742414 info@webbraininfotech.co m Authority Still Matters • A mention or a follow from an influencer will do more than a mention or a follow from me
  26. 26. 7827742414 info@webbraininfotech.co m SEO Ranking Factors
  27. 27. 7827742414 info@webbraininfotech.co m Remember, SEO has a place SEO SocialLinks EmailWOMOffline Ads
  28. 28. 7827742414 info@webbraininfotech.co m Questions? We’re Hiring!
  29. 29. 7827742414 info@webbraininfotech.co m Contact us  today to know more about our Internet Marketing Services
  30. 30. 7827742414 info@webbraininfotech.co m Dist r ibut ed by Web Brain I nf oTech Media Cont act : Company Name: Web Br ain I nf oTech Cont act Person: Rahul Email: inf o@webbraininf ot ech.com Phone: +91-782-774-2414 Address: 40, 1st Floor , Hasanpur Village Cit y: New Delhi St at e: Delhi Count r y: I ndia Websit e: www.webbraininf ot ech.com

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