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Creating a culture of revenue management

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Creating a culture of revenue management

  1. 1. This will never workCreating a Culture of Revenue Management Cecil Hopper, MBA, MSL, CRME, CHME, CHA
  2. 2. Agenda
  3. 3. Group Exercise
  4. 4. CultureSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  5. 5. Three levels of CultureSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  6. 6. Level One- ArtifactsSocialNormsShared Artifacts are those objects that exist as aValues physical representation of cultural.CommonBeliefs The are the easiest to understandCollective because they can be felt, heard and seen.GoalsCommonSymbolsCommunalIdeas
  7. 7. Level Two- Espoused ValuesSocialNormsShared Espoused values are the most commonlyValues recognized form of culture.CommonBeliefs Values like loyalty, accountability, andCollective appreciation are prevalent in manyGoals organizations.CommonSymbolsCommunalIdeas
  8. 8. SocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  9. 9. SocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  10. 10. InconsistenciesSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  11. 11. Revenue Management InconsistenciesSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  12. 12. The formation of cultureSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  13. 13. Level Three- Tacit AssumptionsSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  14. 14. LeadershipAutocraticLeadership Leadership directly influences the creationDemocratic and sustainment of Corporate Culture.Leadership What is perceived as successfulSituational leadership conducted by a member ofLeadership senior management, or the organizations founder, will become the definition ofServant leadership in the organization.LeadershipCharismaticLeadership
  15. 15. Leadership and the Conceptual ModelSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  16. 16. Situational LeadershipSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  17. 17. Human NatureAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  18. 18. Roadblocks to SuccessAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  19. 19. Roadblocks to SuccessAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  20. 20. The critical nature of RMAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  21. 21. Roadblocks to SuccessAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  22. 22. Conflict With Other DivisionsAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  23. 23. Roadblocks to SuccessAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  24. 24. MisunderstandingAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  25. 25. MisunderstandingAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  26. 26. Roadblocks to SuccessAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  27. 27. Poor CommunicationAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  28. 28. Roadblocks to SuccessAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  29. 29. Failure to Establish a PlanAutocraticLeadershipDemocraticLeadershipSituationalLeadershipServantLeadershipCharismaticLeadership
  30. 30. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  31. 31. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  32. 32. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  33. 33. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  34. 34. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  35. 35. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  36. 36. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  37. 37. Creating Transformative ChangeSocialNormsSharedValuesCommonBeliefsCollectiveGoalsCommonSymbolsCommunalIdeas
  38. 38. Final Thoughts

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