Responsive Approaches: Redesigning websites for Duke, NCSU & UNC Libraries

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In the last academic year, staff at Duke, NCSU and UNC Libraries redesigned their web presence to create more modern and user-centered sites. Staff at each institution had the same fundamental goal -- improve their website for their researchers -- but each approached the significant undertaking from a different perspective, incorporating research, communication strategies and assessment techniques most appropriate for their libraries and clientele. During this session, staff closely involved with the website redesigns at Duke, NCSU and UNC Libraries will describe their redesign process, the key changes they implemented, and their plans to maintain reliable, current and user-focused websites.

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Responsive Approaches: Redesigning websites for Duke, NCSU & UNC Libraries

  1. 1. Responsive approaches: Redesigning websites for Duke, NCSU & UNC Libraries Emily Daly, Head of Assessment & User Experience, Duke University Libraries Charlie Morris, User Experience Development Librarian, NCSU Libraries Kim Vassiliadis, Head of User Experience, UNC Libraries TRLN Annual Meeting | July 23, 2014
  2. 2. By the numbers DUKE NCSU UNC CMS Drupal Drupal WordPress Timeframe Oct 12 - Jan 13 Nov 13 - May 14 Oct 12 - Aug 13 Consultants In-house + 1 content editor In-house In-house Content Editors 70+ 84 70+ # of Pages 910 (down from 4000+ pages) 1,617 nodes 360 (down from 30,000+ pages)
  3. 3. Responsive Update: Scoped for Design
  4. 4. Before
  5. 5. What our needs were ● Responsive Web Design ● Flat design ● User interface templates ○ brand
  6. 6. Minimalist approach ● not a redesign ● phased approach is okay ● “Getting Real” see http://gettingreal.37signals.com
  7. 7. Minimize disruption boiling a frog
  8. 8. Addressing content ● address content in later phase ● content inventory to keep track of all pages and apps in terms of design
  9. 9. Desktop
  10. 10. Mobile
  11. 11. Some other bits ● Moved to git and GitHub ● Implemented Capistrano v3 for fail-safe deployments ● Wrote our own Drupal theme for Foundation 5 ● Actively soliciting feedback now ● Kept bits of the old m.lib site that made sense
  12. 12. Next ● Structuring content ● Workflows ● Updating remaining “classic” interfaces ● Information architecture
  13. 13. UNC Intro slide here! Website Redesign: From the Ground Up
  14. 14. ● 30,000 manually coded files ● No real content oversight ● Organizational focused, not user focused Why a Redesign?
  15. 15. RIP 1998 - 2013
  16. 16. From This...
  17. 17. To This!
  18. 18. Goal 1: Discovery Users know where to start to conduct research or find information about the libraries and they are able to successfully find the research materials or information they need. Goal 2: Access Users can easily access library materials, including books, journals, articles, DVDs, Special Collections, and digital collections. * Access to Branches as open/available physical locations Goal 3: Services Users can easily find information about library resources, services and expertise available. Goal 4: Branding Users view the Libraries as knowledgeable, reliable, helpful, consistent, welcoming, professional, and approachable Goal 5: Device neutrality Users can interact with the website on whatever device they use User-Centered Website Goals
  19. 19. Worked with ALL content owners Content Inventory
  20. 20. ● Wish List ● Usability User Feedback
  21. 21. Since Launch
  22. 22. Future Plans ● Content Audits ● User Testing ● Constant Care & Feeding
  23. 23. Website Overhaul: A collaborative endeavor
  24. 24. Why redesign?
  25. 25. Project tenets ● User-centered ● Collaborative ● Transparent ● Iterative ● In-house ● Grounded in research, strategy & planning
  26. 26. Vision & Values
  27. 27. Research, research, research ●
  28. 28. Information Architecture Credit: Murray Thompson
  29. 29. Time for content
  30. 30. Launch!
  31. 31. Assess, refine, repeat
  32. 32. What’s ahead
  33. 33. Thanks for listening! Emily Daly, emily.daly@duke.edu Charlie Morris, cdmorris@ncsu.edu Kim Vassiliadis, kimv@email.unc.edu

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