Location: POD 60Phone: (416) 979 – 5177Email: career@ryerson.caHours: Mon – Thu 8:30 am – 6:30 pm/Fri 8:30 am – 4:30 pm
Career Development Workshops       Get Ready                       Get Set                              GO Know yourself a...
Agenda1. Introduction     •   2 truths about jobs2. Reactive vs. Proactive3. Conducting a   Proactive Job Search     •   C...
Introduction2 fundamental truths about jobs:Truth #1 – There are always jobs availablePeople get:                     Peop...
Introduction2 fundamental truths about jobs:Truth #2 – Finding a job depends on what methods ofjob search you are using
Reactive vs. ProactiveMost job seekers use the following methods to look for work:          Job postings on the Internet  ...
Reactive vs. ProactiveEmployers tend to use the following methods to find applicants:                                 Ads ...
Conducting a Proactive Job SearchTarget Your Search• Identify your job targetFocus On:• You, your needs, goals• Behaviours...
Conducting a Proactive Job Search•   Company Research•   Networking•   Cold Calling•   Information Interview•   Social Media
Company Research
Company ResearchConduct Research• Research 50-100  organizations/ companies/  businesses• Focus on where & who  you want t...
Company Research      Evaluate:      • Advancement opportunities      • Corporate climate      • Future growth of organiza...
Company ResearchResources:•    Company websites•    Career Resource Centre    (POD 60A)      • Directories and         alm...
Networking"Its not what you know, but who you know!"
NetworkingKey purposes of networking:• Information     • Advice    • Guidance
NetworkingContacts can be made through:•   Meetings•   Professional associations•   Trade shows•   Job fairs•   Conference...
Activity: Elevator PitchYour personal „commercial‟ needs to inform andpersuade. Include:Who you are  • Name, present statu...
Elevator Pitch30 Second Presentation:1. Who you are  I am a ______________who has _______years experience with (or  in) __...
Elevator PitchAsk an open-ended question to end your presentationExample:•   “What are the most immediate needs your compa...
Cold Calling
Cold CallingCold Calling can be done:• By phone• Through e-mail• In person• To find out who to speak to    If you get turn...
Cold CallingGetting past the gatekeeper (receptionist / secretary)Caller:Hello my name is ________. I am conducting some l...
Cold CallingGetting past the gatekeeper (receptionist / secretary)When you have reached the Contact:Hello my name is _____...
ActivityIn groups of 2:• Practice your elevator pitch within the context of a  cold call• Discuss alternative strategies f...
Information Interviews
Information Interviews            Useful for:            •   Career planning            •   Work search            •   Dev...
Information InterviewsAsk about:• Occupational outlook     • A specific company• Educational background   • An industry• P...
Information InterviewsSample Questions:• What is a typical day like in this occupation?• How did you get into this field?•...
Information InterviewsThe process:1. Research the profession, career, work2. Research companies in that field3. Identify a...
Information InterviewsBefore the interview:• Arrange meeting date / time• Be accommodating / flexible• Decide: What inform...
Social MediaAttend our LinkedIn and/or social media workshop!
www.whoplusyou.com
Keeping a Record of Your            Job Search• Binder/Paper• Excel spread sheet• Online: My Job Cards (Facebook), Jibber ...
SummaryIncrease your likelihood of employment opportunities by using a variety of job search strategies and being         ...
ResourcesCareer Resource Centre – POD60A
Connect With Us!                                Contact Information:www.facebook.com/RyersonCDEC                          ...
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Job search strategies that maximize results

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  • Does the employer offer advancement opportunities?What is the corporate climate like?How is the organization positioned for future growth?Is the company’s philosophy similar to my own?What kind of reputation does the company have?
  • Key purposes of networking:Gather informationAdviceGuidance to empower yourself to take the next step
  • Key purposes of networking:Gather informationAdviceGuidance to empower yourself to take the next step
  • Students can use elevator pitch handout as a reference for this activity Wrap up activity by asking them what strategies they came up with for getting past a gatekeeper and/or strategies they have used in the past
  • Remind students that WhoPlusYou is another resource where their indicated skills are “matched” to jobsWPY is an initiative from the Digital Media Zone Mention one-to-one WhoPlusYou advising to help with creating a profile
  • Mention that there are additional hard copy resources in the Career Resource Centre, if students would like more information
  • Job search strategies that maximize results

    1. 1. Location: POD 60Phone: (416) 979 – 5177Email: career@ryerson.caHours: Mon – Thu 8:30 am – 6:30 pm/Fri 8:30 am – 4:30 pm
    2. 2. Career Development Workshops Get Ready Get Set GO Know yourself and what you Present yourself with style Make your move want• Discover Your Career • The “Wow” Factor: Resumes • Job Search Strategies that Passion & Cover Letters that stand Maximize Results out• Pinpointing Resources for • Interview Techniques that • Leveraging Social Media for Career Planning Land the Job Your Job Search • Grad School Application • LinkedIn: Developing Career Essentials Connections & Effective Profiles • Keep It Pro: Business • Make it a Breeze: Etiquette & Dress Transitioning from School to Work • Don‟t Slurp the Soup! Tips for Dining Etiquette Success • Showing Achievements: Crafting an Engaging Portfolio
    3. 3. Agenda1. Introduction • 2 truths about jobs2. Reactive vs. Proactive3. Conducting a Proactive Job Search • Company Research • Networking • Cold Calling • Information Interview • Social Media4. Summary
    4. 4. Introduction2 fundamental truths about jobs:Truth #1 – There are always jobs availablePeople get: People:• Promoted • Quit• Fired • Move• Sick • Retire• Injured • Die• Contract / work term ends • Go back to school • Go on leave (medical, parental, vacation, sabbatical)New jobs are being created each month!
    5. 5. Introduction2 fundamental truths about jobs:Truth #2 – Finding a job depends on what methods ofjob search you are using
    6. 6. Reactive vs. ProactiveMost job seekers use the following methods to look for work: Job postings on the Internet Job ads in newspapers, journals, binders, bulletin boards, etc. Employment agencies/headhunters they are interested in Reactive Send resumes to companies/organizations Networking and social media (LinkedIn, FB, Twitter, etc.) , Proactive cold calling
    7. 7. Reactive vs. ProactiveEmployers tend to use the following methods to find applicants: Ads on Internet, newspapers, journals, etc. Refer to unsolicited resumes or those identified by ASP technology Use employment agencies/recruiters Seek recommendations from trusted friends/colleagues and social media (LinkedIn, Facebook, Twitter, etc.) Look for internal/known candidates
    8. 8. Conducting a Proactive Job SearchTarget Your Search• Identify your job targetFocus On:• You, your needs, goals• Behaviours, personal beliefs, values, interests, personality• Skills, aptitudes, work styles
    9. 9. Conducting a Proactive Job Search• Company Research• Networking• Cold Calling• Information Interview• Social Media
    10. 10. Company Research
    11. 11. Company ResearchConduct Research• Research 50-100 organizations/ companies/ businesses• Focus on where & who you want to work for• How employers fit with your career path
    12. 12. Company Research Evaluate: • Advancement opportunities • Corporate climate • Future growth of organization • Company philosophy / vision • Company reputation
    13. 13. Company ResearchResources:• Company websites• Career Resource Centre (POD 60A) • Directories and almanacs• Workshop • “Pinpointing Resources for Career Planning”• www.yellowpages.ca • Search  “By Proximity”
    14. 14. Networking"Its not what you know, but who you know!"
    15. 15. NetworkingKey purposes of networking:• Information • Advice • Guidance
    16. 16. NetworkingContacts can be made through:• Meetings• Professional associations• Trade shows• Job fairs• Conferences• Chamber of commerce• Networking events
    17. 17. Activity: Elevator PitchYour personal „commercial‟ needs to inform andpersuade. Include:Who you are • Name, present status / situationWhat you have to offer • Brief skills / strengths / experience statementNext steps • Link to next step in hiring or ask question regarding opportunities / advice
    18. 18. Elevator Pitch30 Second Presentation:1. Who you are I am a ______________who has _______years experience with (or in) _________. If it is relevant to mention your education, do it here.2. What you have to offer My main areas of study (experience, knowledge) are: 1. _____________ 2. _____________ 3. _____________3. Next steps Close with an open-ended question
    19. 19. Elevator PitchAsk an open-ended question to end your presentationExample:• “What are the most immediate needs your company may have that I can help you with?”• “Based on the skills and knowledge I‟ve shared with you, what would you look for career wise if you were me?”• “Do you know of any companies I could approach that may need people with my background?”• “Based on the skills I‟ve just shared with you, what might you do?” (USE IN AN ADVICE CALL ONLY)
    20. 20. Cold Calling
    21. 21. Cold CallingCold Calling can be done:• By phone• Through e-mail• In person• To find out who to speak to If you get turned down, don‟t take this as a personal rejection!
    22. 22. Cold CallingGetting past the gatekeeper (receptionist / secretary)Caller:Hello my name is ________. I am conducting some labour marketresearch to determine the qualifications required for me to work as a(n)________. Can you please tell me the name of someone I can speak to?Receptionist:That would be Mr./Ms. ________.Caller:That‟s great! One more question, does Mr./Ms. ___ have a direct line?Receptionist:Yes. #### OR No. You have to go through the main #Caller:Thank you very much. Could you transfer me to Mr./Ms.________?
    23. 23. Cold CallingGetting past the gatekeeper (receptionist / secretary)When you have reached the Contact:Hello my name is _____ and I am conducting some labour marketresearch on the field of _________.I have a background in _________ Mention 2 or 3 of your topskills_________, and would like to know more about the qualifications ortraining required for this career.What qualifications... Ask open-ended question At the end of the call, remember to thank the person you have been talking to!
    24. 24. ActivityIn groups of 2:• Practice your elevator pitch within the context of a cold call• Discuss alternative strategies for getting past a “gatekeeper”
    25. 25. Information Interviews
    26. 26. Information Interviews Useful for: • Career planning • Work search • Developing connections • Gaining industry insider knowledge Types: • In-person meeting • Telephone • Online
    27. 27. Information InterviewsAsk about:• Occupational outlook • A specific company• Educational background • An industry• Possible opportunities • Salary
    28. 28. Information InterviewsSample Questions:• What is a typical day like in this occupation?• How did you get into this field?• What do enjoy the most about your work?• What are some of the frustrations?• Where are the best places to look for work in this field?• What job opportunities are available?• Where can I go from here?• Would you be able to recommend another person to talk to? Recommend a school? A program?• What else should I know?
    29. 29. Information InterviewsThe process:1. Research the profession, career, work2. Research companies in that field3. Identify a contact person and make contact!
    30. 30. Information InterviewsBefore the interview:• Arrange meeting date / time• Be accommodating / flexible• Decide: What information do I need to make a decision?• Decide: What questions will I ask?During the interview:• Be true to your intentions!• Confirm if „okay‟ to take notes and/or record session• Be mindful of timeAfter the interview:• Evaluate your session• Thank your Interviewee!
    31. 31. Social MediaAttend our LinkedIn and/or social media workshop!
    32. 32. www.whoplusyou.com
    33. 33. Keeping a Record of Your Job Search• Binder/Paper• Excel spread sheet• Online: My Job Cards (Facebook), Jibber Jobber
    34. 34. SummaryIncrease your likelihood of employment opportunities by using a variety of job search strategies and being proactive with your approach!
    35. 35. ResourcesCareer Resource Centre – POD60A
    36. 36. Connect With Us! Contact Information:www.facebook.com/RyersonCDEC Location: POD 60www.twitter.com/RyersonCareer Phone: (416) 979 – 5177 Email: career@ryerson.cawww.youtube.com/RyersonCareer Hours: Mon. – Thur. 8:30 am – 6:30 pm Fri. 8:30 am – 4:30 pm www.ryerson.ca/career

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