Google+ Strategies for Growth

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Google+ Strategies for Growth

  1. 1. Chelsea Bevins Google+ Strategies for growth Google Image
  2. 2. 1.15 B 359 M 2013 Active users VS Registered users Google+: Behind the numbers[Infographic]. (2014). Social Media Today. Retrieved from http://socialmediatoday.com/irfan- ahmad/2168511/google-behind-numbers-infographic. Google+ Users Google Image
  3. 3. 38% WOMEN 62% MEN 31% 25-34 years old are the most active Google+: Behind the numbers[Infographic]. (2014). Social Media Today. Retrieved from http://socialmediatoday.com/irfan- ahmad/2168511/google-behind-numbers-infographic. Google+ Active Users Google Images
  4. 4. Drive Follower Growth Segment Followers with Circles Know your Audience Take Advantages of Features Analyze & Adjust Strategy Be Visual Encourage people to share Become eligible for direct connect Blog about your page Mak, L. (2011). How to build an effective Google+ brand strategy. Mashable. Retrieved from http://mashable.com/2011/12/21/google-plus-brand-strategy/. Strategies for Growth Google Image
  5. 5. Blain, A. (2013). 10 Steps to developing a niche following on Google Plus. Viral Heat. Retrieved from https://www.viralheat.com/blog/2013/04/17/10-steps-to-developing-a-niche-following-on-google-plus/. Find a Niche Market 1. Define your niche 2. Type in keywords & find people 3. Use the 80 – 20 rule 4. Interact 5. 8 out of 10 posts should be about interest based content 6. 2 out of 10 posts should be about you 7. Post often Google Image
  6. 6. References Blain, A. (2013). 10 Steps to developing a niche following on Google Plus. Viral Heat. Retrieved from https://www.viralheat.com/blog/2013/04/17/10-steps-to- developing-a-niche-following-on-google-plus/. Google+: Behind the numbers[Infographic]. (2014). Social Media Today. Retrieved from http://socialmediatoday.com/irfan- ahmad/2168511/google-behind-numbers-infographic. Mak, L. (2011). How to build an effective Google+ brand strategy. Mashable. Retrieved from http://mashable.com/2011/12/21/google-plus-brand-strategy/.

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