"Making UX Strategic" was presented by Chris Collingridge at Northern User Experience on 1st August 2011.
Summary: Is providing a good user experience central to the way your organisation operates? Or is it a “nice to have”? Do you have people you need to get on board who just don’t hear what you’re saying? Are you under pressure to do more a more with fewer resources?
“Making UX Strategic” discusses what you can do to make user experience part of your organisation’s strategy – and help make the world a slightly better place…