Website Creation Process

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Discovery
Design
Development
Delivery
of websites.

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Website Creation Process

  1. 1. Design Checklist <ul><li>Discovery </li></ul><ul><li>Design </li></ul><ul><li>Development </li></ul><ul><li>Delivery </li></ul>
  2. 2. Discovery <ul><li>Purpose: </li></ul><ul><ul><li>Discover the needs/wants of your company, your customer and other stakeholders </li></ul></ul><ul><ul><li>Determine what is feasible given your budget, timeline, priorities, culture, constraints and resources </li></ul></ul><ul><li>Components may include: </li></ul><ul><ul><li>Market analysis </li></ul></ul><ul><ul><li>Competitor analysis </li></ul></ul><ul><ul><li>Evaluation of existing site or product (yours or competitors) </li></ul></ul><ul><ul><li>Needs assessment (Immediate, near term and long range planning) </li></ul></ul><ul><li>Participants may include: </li></ul><ul><ul><li>Clients subject matter expert </li></ul></ul><ul><ul><li>Project manager </li></ul></ul><ul><ul><li>Technical lead </li></ul></ul><ul><ul><li>Creative director </li></ul></ul><ul><li>Outcome: </li></ul><ul><ul><li>An effective online strategy </li></ul></ul><ul><ul><li>Prioritized functionality for your web site. </li></ul></ul><ul><li>Deliverables may include: </li></ul><ul><ul><li>Project scope and requirements document </li></ul></ul><ul><ul><li>Identification of capacity requirements </li></ul></ul><ul><ul><li>Estimate </li></ul></ul><ul><ul><li>Initial flow charts </li></ul></ul><ul><ul><li>A rough prototype of some pages may also be included </li></ul></ul>
  3. 3. Design <ul><li>Purpose: </li></ul><ul><ul><li>Develop a prototype of the website </li></ul></ul><ul><ul><li>Establish a visual look for the website that leverages your brand and existing assets </li></ul></ul><ul><li>Components may include: </li></ul><ul><ul><li>Information design of website, including navigation </li></ul></ul><ul><ul><li>Customized graphic design </li></ul></ul><ul><ul><li>Early prototype </li></ul></ul><ul><ul><li>Usability testing </li></ul></ul><ul><li>Participants may include: </li></ul><ul><ul><li>Information architect </li></ul></ul><ul><ul><li>Project manager </li></ul></ul><ul><ul><li>Lead graphic designer </li></ul></ul><ul><ul><li>Technical lead </li></ul></ul><ul><li>Outcome: </li></ul><ul><ul><li>A prototype ready to move to production </li></ul></ul><ul><ul><li>A completed graphic look for the website </li></ul></ul><ul><li>Deliverables may include: </li></ul><ul><ul><li>Prototype with production notes </li></ul></ul><ul><ul><li>Flow charts and any additional documentation needed by production staff </li></ul></ul><ul><ul><li>Graphic templates and standards documentation </li></ul></ul><ul><ul><li>Identification of possible error conditions or other out-of-bounds messages </li></ul></ul><ul><ul><li>Identification of post-delivery maintenance needs and parties </li></ul></ul>
  4. 4. Develop <ul><li>Purpose: </li></ul><ul><ul><li>Develop and test your website </li></ul></ul><ul><li>Components may include: </li></ul><ul><ul><li>Database design and programming of website </li></ul></ul><ul><ul><li>Implementing graphic design layout </li></ul></ul><ul><ul><li>Building a Content Management System </li></ul></ul><ul><ul><li>Interfaces for any legacy data or systems that need to be integrated with new website </li></ul></ul><ul><ul><li>Functional testing of the website and usability testing with users </li></ul></ul><ul><ul><li>Loading of initial data, migration of legacy data or validation of existing data </li></ul></ul><ul><li>Participants may include: </li></ul><ul><ul><li>Programming and graphics staff </li></ul></ul><ul><ul><li>Technical strategist </li></ul></ul><ul><ul><li>Project manager </li></ul></ul><ul><ul><li>Information architect acts as a consultant on usability concerns </li></ul></ul><ul><li>Deliverable may include: </li></ul><ul><ul><li>A completed and tested website ready for launch - on time and on budget </li></ul></ul><ul><ul><li>Finalized Documentation for any portions of the system that require it </li></ul></ul>
  5. 5. Deliver <ul><li>Purpose: </li></ul><ul><ul><li>Creation or migration of live instance of website to new design and functionality </li></ul></ul><ul><ul><li>Measure current performance to prioritize for future enhancements </li></ul></ul><ul><li>Components may include: </li></ul><ul><ul><li>DNS, web server and file system changes </li></ul></ul><ul><ul><li>Installation scripts or packages to install the code on your production web server and database server </li></ul></ul><ul><ul><li>Identifying next steps and phased enhancements </li></ul></ul><ul><ul><li>Identifying maintenance resources and transitioning maintenance tasks </li></ul></ul><ul><li>Participants may include: </li></ul><ul><ul><li>Creative director </li></ul></ul><ul><ul><li>Business and measurement analyst </li></ul></ul><ul><ul><li>Account manager </li></ul></ul><ul><li>Outcome: </li></ul><ul><ul><li>Measured and sustained success </li></ul></ul>

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