From Papyrus to Cyberspace


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Using the social phenomenon of blogs to connect people and build communities in a whole new way. The why, what, and how of blogging in ministry.

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From Papyrus to Cyberspace

  1. 1. Objectives  Discern and address current new media realities in my life, the Church and the world in light of the Gospel. (1.4)  Relate respectfully with a diversity of persons, age groups and cultures by discovering how I can blog meaningfully with them in today‟s Church. (1.6)  Exercise flexibility in ministerial situations by meaningfully exploring the what and how of E- communication. (4.19 PCL)  Demonstrate effective oral and written communication skills for catechetical purposes by blogging. (5.12 PCL)
  2. 2. Learn what a blog is and  how a typical blog is structured  Learn how to get started  Understand why blogging is a powerful tool for ministry, the classroom, your own professional development.
  3. 3. Fundamentals The New Tools  Global  Blogs  Topical  Pods  Frequent, brief  Social networks communications  Wikis  Texting  Viral videos  Tweets  Virtual worlds
  4. 4. Web 2.0 Tagging   Social Networking RSS   Blogs Wikis   It’s all about the 2 C’s Collaboration & Convergence
  5. 5. Do you write one?   Do you read any?  Close friend of RSS  Microblogging anyone? Cool Tool: - Website That tracks all things blog
  6. 6. What presidential candidates use? A. B. An easy way to create a webpage? C. An opportunity for a conversation? D. All above options
  7. 7. Short for weblog, blogs are online  journals that display the most recent content first  Can combine text, images, and links to audio and video files (podcasting)  Readers may often leave comments and interact with the writer  offers free blog space
  8. 8. “In 2004 when Technorati started, the typical reaction to the word „blog‟ was „huh – can you repeat yourself?‟ Today, blogs are everywhere – even presidential candidates have blogs. The blog has forever changed the way publishing works – now anyone can be a publisher. The issue is no longer distribution, rather, it‟s relevance.” Brad Field, Managing Director, Foundry Group
  9. 9.  Step 1  Step 2 Begin Add Blogging Blogging Myself into my ministry
  10. 10.  Step 1 Begin Blogging Myself
  11. 11. Read other minister blogs and “listen” to  what is being said by others. Additionally, look closely at the comments left by others (important to get the lay of the land!)  Begin leaving comments on these blogs to understand how “blogging conversations” begin and continue.
  12. 12. Go to - istry That is “underscore” /blog_ministry
  13. 13. Choose a blogging platform and set up  your own blog – choose an applicable, interesting topic that you wish to explore more or one that you want to share with a specific audience. › All of the following are “hosted” platforms, meaning your content is stored on the server      ($4.95/month) 
  14. 14. Set reasonable posting goals for yourself –  adjust as you go.  All the while, continue reading other blogs, comment, and while there, invite others to visit your blog (experience the read, write, read, write pattern of blogging). Actively seek and encourage the “cross-pollination of ideas.”  Engage in “connective reading and writing” (blogging) with a “growth mindset.”  Engage in “connective reading and writing” (blogging) with the intent to freely “share.”
  15. 15. A series of videos are located at
  16. 16.  Step 2 Add Blogging into my ministry
  17. 17. Blogging is a revolution in communication, community, and authentic conversation; a revolution that churches cannot afford to ignore. Welcome to the blogosphere – the new online home of the curious and creative. - Brian Bailey
  18. 18. Why should the ministry I‟m involved in  embrace blogging?  What can blogs accomplish in my ministry?  Remember – “Blogging is simple, inexpensive, and powerful.” – Brian Bailey
  19. 19. Communication: Who is your audience?  What story do they need to hear from you? E-Learning: Who is your audience? How will  they be “engaged” with you? What is your motivation for writing?  Is your blog a tool or a toy?  Is the story of your ministry being told?  Are those involved with you part of the  conversation? How will you handle comments? 
  20. 20. Does the blog belong to you or the  parish?  Is your blog personal, professional, or organizational?  How much are you willing to pay? (Normally free)  Do you have a name for your blog?
  21. 21. Upcoming Events   Testimonies and Stories of Life Change  Ministry News  Pictures  Special Events  Weekend Message  Start a conversation  Connect Your Staff
  22. 22. Welcome new catechists with a picture 1. and short introduction. Cast the vision for an upcoming event 2. and ask for help. Spotlight one of your best catechists. 3. Celebrate birthdays and 4. milestones, such as a volunteering anniversary. Share prayer requests for catechists, the 5. ministry, and the church as a whole.
  23. 23. Announce the week‟s lesson and invite 6. catechists to download an outline. 7. Post ministry stories that show the true impact of what your catechists do. 8. Answer common questions. 9. Publish photos from the weekend or a recent event. (Note: Children – Extra steps) 10. Familiarize catechists with the staff in whatever fun way you like. - Adapted from: Blogging Church, pg. 57
  24. 24. Brevity is BEAUTIFUL!   Send People Away (People come back to places that send them away)  Spelling Matters  Picasso famously said, “Good artists copy. Great artists steal.”  Eventually develop a personal voice that is familiar.
  25. 25. Give credit   Link, Quote, But Never Copy Perry Noble has a great rule: never write anything on your blog that you wouldn’t be willing to say to someone’s face. It’s a simple way to avoid surprises.
  26. 26. Start Blogging Without the Support of Your Church  Leadership  Draft Your Bloggers  Avoid Ownership  Use the Same Great Content You Have Elsewhere  Write Without Passion or Personality  Write When You Have Time  Build Your Blog in Pleasantville  Pretend the Rest of the World Doesn‟t Exist  One Blog Fits All
  27. 27. Is a format for delivering content   Ability to subscribe to sources of your choice and have the latest updates delivered directly to you throughout the day.  RSS feed is updated every time someone posts a new item or makes a change to a previous one.  Click a Single button and all updates brought to you.
  28. 28. Really Simple Syndication   Push content › Blog › Audio files (podcasting) ›, UI Web Toolbox Receive content  › Subscribe to a feed › iTunes, Yahoo, Firefox, IE 7 all aggregate RSS feeds Dynamic web sites  › Include a feed on your course site › Cartoon by Dave Walker. Find more cartoons you can freely re-use on your blog at We Blog Cartoons.
  29. 29.  Step 2 Add Blogging as a Student Activity
  30. 30.  10 year old  Honor the memory of her grandfather who had died the year before (2007)  Decided to do one good deed each day  With mother‟s approval, to share her work with the world
  31. 31. What will the student blogs focus on? To  jumpstart your creativity, a listing of ideas can be found at One class blog where all students  contribute as writers/authors Group blogs, consisting of 3 to 5 authors  each Every student has his/her own individual  blog Who will be the primary audience of the  blog? How will you/your students handle the comments?
  32. 32. Check your diocesan/school AUP  (Acceptable Use Policy)  Outline how you want to use the blogs, meaning how you want to structure student posts and comments, develop rationale for class use (don‟t forget that blogging supports many of the ISTE NETS for Students.  Get parents informed and involved.  Know your blogging platform.
  33. 33. Elementary Level High School Level   Class Blogmeister EPals School Blog ClassPress ($24.95/year) ClassPress ($24.95/year for unlimited student blogs Adult  under your account.) 7-Blog Tools Choices Middle School Level  http://webdesign.about.c om/od/weblogs/tp/aat EPals School Blog p_weblogs.htm ClassPress ($24.95/year)
  34. 34. Go Slow – Digital Natives? Well…   Do lots of step-by-step demos  Go to or for additional information about blogging  Read tips by other blog using educators or ministers
  35. 35. Baily, Brian. The Blogging Church. John  Wiley & Sons, Inc., 2007. Walsh, Bob. Clear Blogging. Apress, 2007.  Demopoulos, What No One Ever Tells You  About…Blogging and Podcasting. Kaplan Publishing, 2007. Black, Jani. Blogging in the Classroom for  Beginners. ISTE Webinar, Wednesday, October 22, 2008. Spellos, James. Welcome to Wiki-ville The  New Face of the Internet. 2008 Rejuvenate Marketplace Keynote, November 12, 2008
  36. 36. Caroline Cerveny, SSJ, D. Min. President