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columbus imPRessions portfolio

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Summary Sheet Minus Reference Page

  1. 1. making an awareness splash columbus imPRessions columbus imPRessions is a marketing and communication business primarily serving small businesses, nonprofit organizations and trade associations. using an innovative, “beyond the box” approach, columbus imPRessions blends marketing messaging, and social media to create multi-media success and a clear call to action. creative skills and imagination, coupled with industry experience allows columbus imPRessions to provide services in a knowledgeable, timely and efficient way. web email twitter call @cbusimpressions 740.816.3251
  2. 2. services columbus imPRessions is versatile, able to meet deadlines, and prepared to fulfill the diverse needs of any client. Individual projects customized packages, or long-term contracts are personalized to meet the varied scope, budgets, and needs all clients. columbus imPRessions forms strategic partnerships with reliable, talented industry professionals to enhance our services. _______________________________ brand marketing: ✓ strategic branding - market research, defining value, identity, tone ✓ collateral material including brochures, flyers, posters, postcards, annual reports, invitations, logos, banners, ads ✓ creative writing - articles, ad copy, web copy, marketing copy, newsletter copy, public service announcements public relations: ✓ strategic key messaging and define calls to action ✓ press releases ✓ media relations ✓ extensive list of media contacts social media: ✓ web strategy, navigation and e-communication ✓ social media strategy ✓ social media training ✓ social networking - twitter, facebook, linkedin, blogging web email twitter call @cbusimpressions 740.816.3251
  3. 3. michele savoldi michele savoldi began her career in marketing and PR at a radio station more than 20 years ago. since then, her PR experience has included work at an ad agency, corporate communications, and nonprofit organizations. prior to starting her own business, michele was the director of brand marketing & development for the make-a-wish foundation of greater ohio, kentucky & indiana for six years, where she directed the development, implementation and integration of all strategies, activities and goals relating to marketing, brand, development programs, communication and public relations for a tri-state area. In april 2008, michele combined her experiences to form her own marketing and communication company, columbus imPRessions. michele is a bowling green state university grad and 23 year resident of central ohio. she is a speaker and trainer of social media and on-line reputation management. is the founder of in-kind connection and a feature writer on columbus underground, the greatest city of all, and columbus nonprofit business examiner. Social media stats: ✓ over 1,500 twitter followers ✓ over 900 facebook friends/fans ✓ over 280 linkedin connections ________________________________ “I’m enthusiastic about branding, fascinated with social networking, and passionate about making a difference for the greater good. I live for creative expression and indulge in laughter every chance I get. My greatest accomplishment, however, is being a mom to the two most incredible kids in the world. Together with the support of my husband we have built a life filled with blessings in abundance.” web email twitter call @cbusimpressions 740.816.3251
  4. 4. client list working with many amazing clients has verified columbus imPRessions abilities to produce successful results both locally and state-wide. ✓ 10tv wbns - manage commit to be fit program ✓ epilepsy foundation of central ohio – handled PR, marketing, creation of sponsorship packages and social media for stroll for epilepsy, mardi gras and mud volleyball events ✓ camp fire usa central ohio council – handled PR for milestone 80th anniversary ✓ la jeune mariee bridal boutique – handled PR, and marketing for grand opening and kick-off to wedding season. also handled advertising, consultation on website redesign/navigation ✓ the crohn’s & colitis foundation of central ohio – handled PR for take steps walk ✓ focus on funding – created brand identity package for start-up business and created blog ✓ ohio association of community health centers – acted as three month interim marketing department. handled marketing, annual conference materials, newsletter, and PR ✓ baby the planet expo – handled PR for event ✓ the culinary table – created brand identity package for start-up business, PR, marketing, blog, social media & eblast ✓ family promise of delaware county – PR, marketing and web site assistance for start-up non- profit organization ✓ ohio benefit bank – social media speaker/trainer for state-wide members annual meeting ✓ ohio credit union league – social media speaker/trainer for four city media training tour ✓ baby bonanza and kid expo - handled PR for event web email twitter call @cbusimpressions 740.816.3251
  5. 5. swatch web email twitter call @cbusimpressions 740.816.3251