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PREPARING
FOR BADGES
JOYCE SEITZINGER
@ACADEMICTRIBE
@CATSPYJAMASNZ
#AITD2015
14 MAY 2015
	
  
ACTIVITY: SKETCH YOUR BADGE
WORKPLACE CHALLENGES &
OPPORTUNITIES #AITD2015
HOW DO OPEN BADGES
WORK?
DIGITAL BADGE DEFINITION
•  “Digital	
  creden.al	
  that	
  represents	
  skills,	
  
interests	
  and	
  achievements	
  earned	
  by	
  an	
  
individual	
  through	
  specific	
  projects,	
  
programmes,	
  courses	
  or	
  other	
  
ac.vi.es.”	
  (Mozilla,	
  2013)	
  
CODEACADEMY
TRIPADVISOR
MOZILLA’S OPEN BADGES
“Learning	
  today	
  happens	
  everywhere.	
  But	
  it's	
  
oJen	
  difficult	
  to	
  get	
  recogni.on	
  for	
  skills	
  and	
  
achievements	
  that	
  happen	
  online	
  or	
  out	
  of	
  
school.	
  Mozilla	
  Open	
  Badges	
  helps	
  solve	
  that	
  
problem,	
  making	
  it	
  easy	
  for	
  any	
  organisa.on	
  to	
  
issue,	
  manage	
  and	
  display	
  digital	
  badges	
  across	
  
the	
  web.”	
  
OBI
Not this one…
OBI
YOU MAY ALREADY HAVE BADGE POWERS
BADGE ALLIANCE
ADOPTED BY IMS
HOW DO OPEN BADGES
REALLY WORK?
EARNER, ISSUER, DISPLAYER,
AUDIENCE
BADGES ARE LIKE LEARNING CURRENCY
BADGE PACK
DEPEND ON TRUST
Cclicensehttps://www.flickr.com/photos/
orinrobertjohn/
GRANULAR WITH DIFFERENT
DENOMINATIONS
DEPEND ON CRITERIA & EVIDENCE
https://www.flickr.com/photos/somegeekintn/
BADGE SYSTEM DESIGN
http://carlacasilli.wordpress.com/2013/03/25/badge-pathways-part-1-the-paraquel/
BADGE SYSTEM DESIGN
STACKABLE
FACE
BOOK
INSTA
GRAM
BLOG
TWIT
TER
YOUT
UBE
SOCIAL
NINJA
3 PART BADGE SYSTEM
http://carlacasilli.wordpress.com/2014/03/17/a-foundational-badge-system-design/
Content	
  
Achievement	
  	
  
Capability	
  
Poten.al	
  
Par.cipa.on	
  
Membership	
  
Commitment	
  
Encouragement	
  
Issuer	
  
Organiza.onal	
  
Team	
  
Social / Peer
Process	
  
Ac.vity	
  
Mission
Assignment
Composite
Progress	
  
Grade
Hierarchical
BADGE TAXONOMY
https://ibuchem.wordpress.com/2015/02/28/digital-badges-
open-badges-taxonomy/
LEAN STARTUP CYCLE FOR BADGE SYSTEMS
IDEAS
BADGESDATA
BUILD
MEAS
URE
LEARN
Build	
  faster	
  
Incremental	
  deployment	
  
Just-­‐in-­‐8me	
  scalability	
  
Developer	
  sandbox	
  
Simple	
  prototypes	
  	
  
Usability	
  tests	
  
Op8mise	
  your	
  	
  
badge	
  marke8ng	
  
	
  
Measure	
  faster	
  
Have	
  a	
  clear	
  badge	
  owner	
  
Real	
  8me	
  alerts	
  on	
  badge	
  issues	
  
Usability	
  tests	
  
Do	
  user	
  surveys/focus	
  groups	
  
A/B	
  tes8ng	
  
Learn	
  faster	
  
User	
  analy8cs	
  
Weekly	
  reports	
  
Badge	
  owner	
  repor8ng	
  
	
  
Image CC license BY-SA
Joyce Seitzinger / Academic Tribe
CONSIDER BADGE ECOSYSTEM
LEARNER – BENEFITS
LEARNER – SEEING THE PATHWAY
ORGANISATION – OVERVIEW OF
VISIBLE, EVIDENCED SKILLS
WHERE ARE THE BADGE
OPPORTUNITIES?
CASE: UX MELBOURNE – A NEW FIELD
PERS
ONA
JOUR
NEY
WIRE
FRAM
E
INTE
RVIE
W
CASE: QUALIT - ALIGN W FRAMEWORK
CASE: DEAKIN DIGITAL
CITIES OF LEARNING
INTRODUCTIONS
CITIES OF LEARNING
BADGE THE UK
BADGE CONSEQUENCES
FOR L&D PROFESSIONALS
CHALLENGE: YOU WILL HAVE TO
DEAL WITH BADGES COMING IN
CHALLENGE: OPEN BADGES SHARED
WITH COMPETITION
MAKE LEARNING VISIBLE WHEREVER
AND WHENEVER IT HAPPENS…
CclicenseFlickrhttps://www.flickr.com/photos/cmkalina/
5223696997/
CURATE & ENDORSE BADGES
BADGE DISCOVERY
BADGE EXCHANGE
www.openbadge.exchange
DESIGN OR CONNECT THE LEARNING
EXPERIENCES
BAD
GE
Formal
Informal
COACHING
SOCIAL LEARNING
PEER RECOGNITION
TEAM BUILDING
COMMUNITIES
ORGANISATIONAL CULTURE
SOCIAL ENDEAVOURS
MOTIVATION & EXPLORATION
MOTIVATION & EXPLORATION
http://www.txwescetl.com/pedagogy-map/
MOTIVATION & EXPLORATION
http://www.growthengineering.com
START SMALL
BUILD > MEASURE > LEARN
IDEA IDEAIDEA
GO FORTH AND BADGE!
YOU GET A BADGE!
To	
  claim	
  
•  Go	
  to	
  Credly.com	
  
•  Use	
  claim	
  code	
  
7B6-­‐1E02-­‐09B	
  
	
  
Or	
  email	
  
hello@academictribe.co	
  
Joyce Seitzinger
@academictribe
www.academictribe.co
hello@academictribe.co
BE A NODE IN OUR NETWORK!

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