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OPEN BADGES 
DESIGN, 
EVERY WHICH 
WAY 
JOYCE SEITZINGER 
#ACEC2014 
1 OCTOBER 2014
JOYCE SEITZINGER 
• Founder 
Academic 
Tribe 
• Educa1on 
Technologist 
• Learning 
Designer 
• Moodle 
Tool 
Guide 
• @ca...
A 
networked 
collec1ve 
of 
experienced 
and 
crea1ve 
learning 
designers, 
educa1on 
technologists 
and 
other 
educa1o...
WORKSHOP 
• Introduc1ons 
(10 
mins) 
• Badge 
Learning 
Design 
Ac1vity 
(40 
mins) 
• Badge 
Visual 
Design 
(20 
mins) ...
FIND THIS PRESENTATION 
www.slideshare.net/catspyjamas
INTRODUCTIONS
INTRODUCTION ACTIVITY 
• Create 
a 
small 
name 
badge 
using 
the 
post-­‐it 
and 
s1ck 
it 
in 
front 
of 
you 
on 
the ...
QUICK OPEN BADGES INTRO
BADGE DEFINITION 
• “Digital 
creden1al 
that 
represents 
skills, 
interests 
and 
achievements 
earned 
by 
an 
individu...
WHO IS USING DIGITAL BADGES? 
• Khan 
Academy 
• LinkedIn 
• Deloi[e 
• Gamifica1on 
• Do 
not 
talk 
to 
each 
other. 
• ...
CODEACADEMY
MOZILLA’S OPEN BADGES 
“Learning 
today 
happens 
everywhere. 
But 
it's 
ocen 
difficult 
to 
get 
recogni1on 
for 
skill...
OBI
Not this one…
OBI
EARNER, ISSUER, DISPLAYER, 
AUDIENCE
Image: Mozilla Foundation
BADGE LEARNING DESIGN 
ACTIVITY
TABLE ACTIVITY 1: BASICS 
• At 
your 
table, 
pick 
a 
skill 
or 
achievement 
you 
want 
to 
design 
a 
badge 
for. 
(Tip...
TABLE ACTIVITY 2: PEOPLE 
• Fill 
out 
the 
right 
hand 
por1on 
of 
the 
template 
star1ng 
with 
users. 
• Then 
move 
o...
TABLE ACTIVITY 3: VALUE 
PROPOSITION 
• Fill 
out 
the 
value 
proposi1on 
for 
each 
user 
group 
for 
your 
badge. 
This...
TABLE ACTIVITY 4: YOUR CONTEXT 
• Fill 
out 
the 
learning 
pathways 
and 
resources 
for 
your 
badge 
• Under 
resources...
YOUR BADGE DESIGN CANVAS 
• You 
have 
now 
completed 
the 
whole 
badge 
canvas 
process 
• Please 
share 
your 
badge 
d...
BADGE VISUAL DESIGN 
ACTIVITY
GROUP ACTIVITY 
• Let’s 
analyze 
the 
visual 
cues 
of 
badges 
• What 
are 
other 
cues 
you 
could 
use? 
• What 
are 
...
CODEACADEMY
DIGITAL ME / MAKEWAV.ES
OLDS MOOC
TABLE ACTIVITY 
• Explore 
the 
visual 
badge 
designs 
(www.slideshare.net/catspyjamas) 
and 
find 
some 
more… 
• At 
yo...
BADGE SYSTEM DESIGN 
ACTIVITY
BADGE SYSTEM DESIGN 
http://carlacasilli.wordpress.com/2013/03/25/badge-pathways-part-1-the-paraquel/
DESIGNING BADGE SYSTEMS
LEAN STARTUP CYCLE FOR BADGE 
SYSTEMS 
IDEAS 
BUILD 
DATA BADGES 
MEASU 
RE 
LEARN 
academictribe.co 
Build faster 
Increm...
GROUP ACTIVITY 
• Let’s 
explore 
a 
tool 
for 
badge 
system 
design 
• In 
an 
evolving 
system, 
what 
are 
op1ons 
for...
Op1onal 
ac1vity 
TECH SOLUTIONS FOR OPEN 
BADGES
BE A NODE IN MY NETWORK! 
Joyce Seitzinger 
@catspyjamasnz 
@academictribe 
joyce@academictribe.co
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
#acec2014 Open Badge Design, Every Which Way #openbadges
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#acec2014 Open Badge Design, Every Which Way #openbadges

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#acec2014 Open Badge Design, Every Which Way #openbadges

  1. 1. OPEN BADGES DESIGN, EVERY WHICH WAY JOYCE SEITZINGER #ACEC2014 1 OCTOBER 2014
  2. 2. JOYCE SEITZINGER • Founder Academic Tribe • Educa1on Technologist • Learning Designer • Moodle Tool Guide • @catspyjamasnz • Ter1ary spaces • Ukulele player
  3. 3. A networked collec1ve of experienced and crea1ve learning designers, educa1on technologists and other educa1on experts, working with ins1tu1ons and organiza1ons to develop learning solu1ons for now. We do learning design, learning resource development, assessment design, digital presence building & coaching, community management, social media advice, staff development, and more.
  4. 4. WORKSHOP • Introduc1ons (10 mins) • Badge Learning Design Ac1vity (40 mins) • Badge Visual Design (20 mins) • Badge System Design INSIGNIA (20 mins) • Op1onal: Explore Tech Solu1ons for badges
  5. 5. FIND THIS PRESENTATION www.slideshare.net/catspyjamas
  6. 6. INTRODUCTIONS
  7. 7. INTRODUCTION ACTIVITY • Create a small name badge using the post-­‐it and s1ck it in front of you on the table • Around the room, please share – Your name, ins1tu1on and role – Interest in badges – What informal learning or skill would you have loved to have go[en a badge for? Joyce
  8. 8. QUICK OPEN BADGES INTRO
  9. 9. BADGE DEFINITION • “Digital creden1al that represents skills, interests and achievements earned by an individual through specific projects, programmes, courses or other ac1vi1es.” (Mozilla, 2013)
  10. 10. WHO IS USING DIGITAL BADGES? • Khan Academy • LinkedIn • Deloi[e • Gamifica1on • Do not talk to each other. • Not transferable
  11. 11. CODEACADEMY
  12. 12. MOZILLA’S OPEN BADGES “Learning today happens everywhere. But it's ocen difficult to get recogni1on for skills and achievements that happen online or out of school. Mozilla Open Badges helps solve that problem, making it easy for any organisa1on to issue, manage and display digital badges across the web.”
  13. 13. OBI
  14. 14. Not this one…
  15. 15. OBI
  16. 16. EARNER, ISSUER, DISPLAYER, AUDIENCE
  17. 17. Image: Mozilla Foundation
  18. 18. BADGE LEARNING DESIGN ACTIVITY
  19. 19. TABLE ACTIVITY 1: BASICS • At your table, pick a skill or achievement you want to design a badge for. (Tip: pick a teaching skill or achievement. Something you might award to a colleague.) • Fill out the lec hand por1on of the template incl, badge name, skills knowledge, behaviour, criteria and evidence. • One person to pitch your badge in 30 sec. • 8 mins
  20. 20. TABLE ACTIVITY 2: PEOPLE • Fill out the right hand por1on of the template star1ng with users. • Then move on to endorsers, channels and awarded. • 8 mins • Report to group
  21. 21. TABLE ACTIVITY 3: VALUE PROPOSITION • Fill out the value proposi1on for each user group for your badge. This is all about mo1va1on for par1cipa1on in the learning process… • 8 mins
  22. 22. TABLE ACTIVITY 4: YOUR CONTEXT • Fill out the learning pathways and resources for your badge • Under resources, consider also which backpack your users might use • 8 mins • Recap
  23. 23. YOUR BADGE DESIGN CANVAS • You have now completed the whole badge canvas process • Please share your badge design with #acec2014
  24. 24. BADGE VISUAL DESIGN ACTIVITY
  25. 25. GROUP ACTIVITY • Let’s analyze the visual cues of badges • What are other cues you could use? • What are issues for crea1ng visuals in your context? What are opportuni1es?
  26. 26. CODEACADEMY
  27. 27. DIGITAL ME / MAKEWAV.ES
  28. 28. OLDS MOOC
  29. 29. TABLE ACTIVITY • Explore the visual badge designs (www.slideshare.net/catspyjamas) and find some more… • At your table, create 3 visual designs for 3 related badges • Share your design • You can tweet them if you like #acec2014
  30. 30. BADGE SYSTEM DESIGN ACTIVITY
  31. 31. BADGE SYSTEM DESIGN http://carlacasilli.wordpress.com/2013/03/25/badge-pathways-part-1-the-paraquel/
  32. 32. DESIGNING BADGE SYSTEMS
  33. 33. LEAN STARTUP CYCLE FOR BADGE SYSTEMS IDEAS BUILD DATA BADGES MEASU RE LEARN academictribe.co Build faster Incremental deployment Just-in-time scalability Developer sandbox Usability tests Measure faster Have a clear badge owner Optimise your badge marketing Real time alerts on badge issues Usability tests Learn faster Do user interviews Work on user development User surveys
  34. 34. GROUP ACTIVITY • Let’s explore a tool for badge system design • In an evolving system, what are op1ons for feedback loops from earners? From audience?
  35. 35. Op1onal ac1vity TECH SOLUTIONS FOR OPEN BADGES
  36. 36. BE A NODE IN MY NETWORK! Joyce Seitzinger @catspyjamasnz @academictribe joyce@academictribe.co

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