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Partner Assistance Reward (PAR)
PROGRAM APPENDIX
1. Overview
Red Hat’s Partner Assistance Reward Program (“Reward Program”...
3. PAR Registration and PAR Rewards
Partner may request a PAR Reward for a New Opportunity by registering the New Opportun...
ATTACHMENT A
MARKET DEVELOPMENT FUNDS
1. MDF Structure.
For the Term of, and subject to the Reward Program, including this...
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Advanced par program cm february 27 2014 rn cm edits 042814 cm 05152014

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Advanced par program cm february 27 2014 rn cm edits 042814 cm 05152014

  1. 1. Partner Assistance Reward (PAR) PROGRAM APPENDIX 1. Overview Red Hat’s Partner Assistance Reward Program (“Reward Program”) is designed to recognize the value delivered by certain Partners in support of new business sales of Red Hat offerings and provides program rewards for new business opportunities registered pursuant to this Program Appendix. To participate in this Program, Partner must be a current authorized Red Hat Partner, and must be invited to this Program by Red Hat. In addition, Partner must actively participate in the creation, cultivation and closure of new opportunities in order to qualify for the program rewards. Capitalized terms not defined herein are defined in the Agreement, Program Appendix and/or Program Guide. 2. New Opportunities and PAR Rewards Subject to the requirements set forth in this Program Appendix, for each new sales opportunity that Partner generates for Red Hat (“New Opportunity”) Partner may be eligible for a Program Reward specified in the table below (“PAR Reward”). If the New Opportunity qualifies for a PAR Reward, Red Hat will provide such Reward in the form of market development funds (“MDF ”) as described in Attachment A. New Opportunities PAR Reward* RHEL 6% Other Red Hat Products 10% * The percentages are based on actual customer revenue received by Red Hat based on approved registered opportunities brought in accordance with the terms of this Reward Program. 2.1 Eligible Offerings The Red Hat offerings that are eligible for PAR Rewards (“Eligible Offerings”) consist of the following: Red Hat Enterprise Linux, Red Hat JBoss Middleware, Red Hat Storage, Red Hat Network, and Red Hat's Cloud Computing Products. Eligible Offerings do not include Global Professional Services, Global Learning Services, Global Engineerings Services, Technical Account Management Services, or any opportunity that is an L3 SKU. 2.2 Minimum Requirements In order to qualify for a PAR Reward, the New Opportunity must represent a value of at least ten-thousand US Dollars (USD 10,000), and may not include any sales to (a) federal, state, local government entities or educational accounts, (b) channel partners including but not limited to embedded partners, or (c) other entities that are not End Users. 2.3 Evaluation Red Hat and Partner will jointly review a New Opportunity and possible qualification for a PAR Reward. Such review will be done on the basis of sales activities typically occuring during the sales process including: • Opportunity Plan created & reviewed with the Red Hat account team • Presentation/Briefing(s) held with End User Opportunity Power Sponsor • Evaluation Plan agreed to by Power Sponsor • Establishment of a Proof-of-Concept (POC) • Partner participation in creation of Request for Proposal (RFP) and/or Bid response PAR PROGRAM v.1 Page 1 of 3 May 2014 Red Hat Confidential Information
  2. 2. 3. PAR Registration and PAR Rewards Partner may request a PAR Reward for a New Opportunity by registering the New Opportunity in Red Hat’s Partner Portal (www.redhat.com/partners) (“PAR Registration”) and entering the required information, including End User information and the considered Red Hat Products with sizing. Upon receipt of the PAR Registration, Red Hat will determine at its sole discretion whether the New Opportunity is a unique opportunity within Red Hat’s Salesforce CRM System that qualifies for the requested PAR Reward. Such determination will be made in light of the added value that Red Hat expects the New Opportunity to represent. If the Eligible Products are not purchased within two hundred and seventy (270) days as of the PAR Registration, the PAR Registration will expire upon expiration of that term unless otherwise agreed in writing. 4. Term and Termination 4.1 Term. This Program Appendix including Attachment A, begins on the Effective Date and continues until the expiration or termination of the Agreement, unless terminated in accordance with Section 4.2. 4.2 Termination by Red Hat or Partner. Red Hat or Partner may (without prejudice to any other right or remedy) terminate this Partner Assistance Reward Program (and Partner’s participation in such Program) for any reason at any time upon thirty (30) days prior notice in writing to the other Party. PAR PROGRAM v.1 Page 2 of 3 May 2014 Red Hat Confidential Information
  3. 3. ATTACHMENT A MARKET DEVELOPMENT FUNDS 1. MDF Structure. For the Term of, and subject to the Reward Program, including this Attachment A, Red Hat will provide one or more rewards in the form of MDF to the Partner based on Partner’s proof of performance for qualified expenses. The relevant reward(s) will be applied to an MDF account set up for the Partner from which and MDF reimbursement may be requested. 2. MDF Reimbursement Request, Proof of Performance, and Payment 2.1 MDF Reimbursement Request: The Partner may request a reimbursement from the PAR MDF account for a qualified activity concerning Red Hat Products. The Partner will submit the reimbursement request through the Partner Portal along with proof of performance documentation. Examples of possible qualified activities include: a) Red Hat Education; b) Red Hat Professional Services; c) Customer facing events that promote Red Hat products; d) Attendance at events such as Red Hat’s Summit; e) Proof of Concept expenses; and f) Marketing Campaigns promoting Red Hat products. 2.2 Proof of Performance. Partner will provide relevant documentation supporting any payment request. Red Hat reserves the right to deny any claims where required documentation for reimbursement is not available or is incomplete. All expense reimbursement requests must be submitted within ninety (90) days of date expense is incurred. Red Hat will review the MDF reimbursement amount and advise Partner whether the MDF is approved. The parties will resolve any disputed amounts in good faith and Red Hat will have the final determination of any dispute. 2.3 Payment. Once a request for MDF has been approved by Red Hat in writing, Partner will submit an invoice to Red Hat in the amount of the approved MDF. Red Hat will pay the MDF reimbursement amount to Partner within forty-five (45) days of Red Hat’s receipt of Partner’s proof of performance documentation and the relevant invoice. 2.4 Spending of the MDF and expiration. Any amounts of accrued MDF that remain unallocated at the end of each Quarter will be carried forward and applied to subsequent quarterly MDF amounts. The term “Quarter” refers to Red Hat’s fiscal calendar quarters. Red Hat’s first Quarter begins on March 1st and ends on May 31st of each year. MDF amounts not consumed within twelve (12) months of their initial accrual will expire. The twelve (12) months is calculated beginning on the 1st day of the month following the month the funds were applied. PAR PROGRAM v.1 Page 3 of 3 May 2014 Red Hat Confidential Information

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