A sales Consortium Optmised Resources at Variable cost … rather than … Passable Resources at FIXED cost. … is a Salesdriven Catalyst to build and grow the Wealth of participants.
Product Portfolio More Brand Support Services 200% Resources Development & Customer Referral Liquor 100% Thin Clients Portal Roselle Coalmine Coal Instrumentation 40% LED Home Lighting Furniture ATM Consumables eCommerce Less Entry & 12% Resources Automation LowVolume HighVolume ROI Client 1 Client 2 Client 3 Client 10 Quantum ranging from Rs. 10 to 1000 lakhs. US $ 250,000 to 20 million
Sales Sharing … Leads Order AfterMarket Marketing Sales Management Management Services 15% 30% 15% 30% 10% 1 Advisory 2 Business Sync. 3 Staffing 4 Customer Information 5 Product Information
Execution Sharing … Marketing Order & Sales Management Execution Support Statutory 10% 10% 60% 8% 12% 1 Consulting 2 Business Sync. 3 Delivery 4 Staffing 5 AfterMarket Services
People … 1. Casper Abraham 2. Shankar P. 3. TKS Varma 4. Hari Govindan 5. Atul Sharma o General & Operational Management • Administration, HR, Inventory, Logistics. o Marketing & Sales Management. o Brand & Product Lifecycle Management. o Sales Administration & Sales Force Monitoring. o Information & Technology Management o eCommerce Management. o Business Management.
Operations (FOR EACH) • SEPARATE • Separate Company. (or Division). • Separate Board / Management. • Head for each Business Unit / Profit Centre. • Separate Financial Accounting. • Separate Budget, Revenue & Expenses. • Operational Staff on 24x7x365 availability. • SHARED • SHARED Management Accounting & Costallocations BEFORE & AFTER approvals. • Higher cost Managers, Leaders, SalesPeople, Experts OR Specialists. • Lead Generation. Deal Closing. Sales Commissions.
Common … A. PHYSICAL 1. Registered address. 2. Business Centre. 3. Statutory. Tax, Duties, Imports, Exports. 4. Statutory. Labour, Factory, Shops & Establishment Acts. 5. Physical Security presence. Manual & Automated. B. CASH MANAGEMENT 1. Budgeting and Budget administration. 2. Sales & Targets achievement. 3. Expenses allocation & distribution. 4. Resources & Assets Management. 5. MRO (Maintenance, Repairs & Operations). 6. Audit & Risk assessment & Management. 7. Stay & Travel Assistance. (Local and nonLocal) C. MARKETING, SALES, QUALITY & SUPPORT 1. Marketing & Brand Building. 2. Promotions & Public Relations. 3. Use of ONE copy of online ASP version of dextra. 4. Quality Assurance and Controls. 5. Customer Support. (Phone, email & web) D. VIRTUAL 1. Operations. Virtual. Security. Remote 24x7x365. 2. Internet website. 3. Online eCommerce : Local & Global opportunities.
Prime or Lead VendorPositioning Zedge corecompetency Zedge role
Relationship Management Partner Supplier 12 Motivators : • Add Value Vendor • Reduce costs • Improve communication • Develop Trust • Resolve Conflicts • Remove hidden agendas • Provide Leadership • Empower People • Gain commitment • Develop ownership Zero Major • Breakdown departmental barriers 0 1 2 3 4 5 6 7 8 9 10 • Remove FearDegree of : • complexity • time • ROI • competitive advantage • customer satisfaction • innovation
Coverage … 1. Internal … 1. Out of Bangalore to South India. 2. Out of Bangalore to the World. 3. From the world into Bangalore. 4. From the world into South India / India. 2. External … 1. Malaysia (Secure Card) 2. Singapore (CommGate) 3. US (ERM) 4. UK (Technites) 5. France (GSI) 6. Italy (Xtecnica) 7. Middle East (Investment & Contacts) 8. Australia (Corporate Partners) Several other Partner firms involved in Investment, Resources, Sales OR Delivery.
Programme Focus 1. A project with a name Start date, End date, People and Resource assignment, finites cost, clear goal. 2. i. Plan with options; ii. Decide; iii. Implement; iv. Monitor & Measure; v. Review & Report. 3. Deploy and use ‘dextra Decision Execution System’. (Can’t do without it). 4. Functional … 1. Infrastructure & Facilities Buildup 2. Managed Services IT 3. Managed Services Inventory 4. Managed Services HR 5. Loyalty Card Administration. 6. Risk Management Practice 7. Information Agency. (Combines Advertising, Mgt., HR & IT). 5. FirstTime; OneTime; Transitional AND/OR OnGoing.
Transition Phase Support Zedge Support Existing Intermediate Targeted Current Phase Returns Operations Cost = c Cost = 3 x c Cost = 0.2 x c Time = t Time = 4 months Time = 0.3 x t April 2010 September 2010
Customer Benefits … 1. Customer needs & desire … • More foreign Competition. • Global spread yet Local know how & Expertise • Internet becoming a major factor. • Importance of Quality Information in Operations. • Convergence. Media, TeleComm., Mobile, TVCable Shopping, eCommerce, 2. The customer sees ‘ Zedge’ as a singlepoint source for the matched PORTFOLIO of needs & supply. 3. Evextra ITModule, ERP, BI and/or KM. • As a keyInformationTechnology Convergence integrator for CRM, SCM, PLM etc.
The ‘Zedge’ way Problems, Products Needs, & Desires Services & Aspirations The ‘deal’ Problem Space Solution Space Awareness of all known problems. Awareness of all known solutions. Bikelike vs Froglike problems Research for alternate ones. Current scope and risks. Evaluate incoming ones. Space Dynamics of Problem. SWOT on options. Time Dynamics of Problem. Decision Trees. Define & State the Problem. Risk evaluation of decisions. Focus on the CENTRAL Problem. Bike vs Frog solutions. Problem breakdown. Future scope and risks. Time dynamics of Solution(s). Space dynamics of Solution(s)
Principle Contact … Casper Abraham Cellphone : 98450 61870 firstname.lastname@example.org http://www.edgevalue.com/zedge 62 B Modi Residency Benson Town Bangalore 560 046 INDIA Phone : 91 (india) 80 (bangalore) 2595 0059