Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Getting Started on Linked In.


Published on

This powerpoint was created to help the students at the Iowa State Daily get started on LinkedIn. It demonstrates how to create and build your profile, and educations on the effective tools LinkedIn provides to connect with people and how to share information and insight.

Published in: Education, Technology
  • Be the first to comment

Getting Started on Linked In.

  1. 1. LinkedIn
  2. 2. What the heck is LinkedIn? <ul><li>LinkedIn is the world’s largest professional network with over 40 million members and growing rapidly. </li></ul><ul><li>LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. </li></ul>
  3. 3. Why are Social Networks Important? <ul><li>We’ll share some insight! </li></ul>
  4. 4. Malcolm Gladwell’s The Tipping Point <ul><li>The human brain is hard-wired to handle a maximum of about 150 active social connections. In addition to the time requirements to maintain those relationships, they occupy space in our mind even when we are not in contact with them. </li></ul><ul><li>Even with electronic tools, it is extremely difficult to sustain more than about 150 strong ties. Fortunately, electronic tools such as contact managers and online social networks allow us to develop a much larger network of weak ties. They relieve our brains of some of the workload of maintaining all those relationships. </li></ul>
  5. 5. The Strength of Weak Ties Mark Granovetter, State University of New York <ul><li>The argument asserts that our acquaintances (weak ties) are less likely to be socially involved with one another than are our close friends (strong ties). Thus the set of people made up of any individual. </li></ul>
  6. 6. Establish Your Professional Profile <ul><li>LinkedIn gives you the keys to controlling your online identity. </li></ul><ul><li>Have you Googled yourself lately? You never know what may come up. </li></ul><ul><li>LinkedIn profiles rise to the top of search results, letting you control the first impression people get when searching for you online. </li></ul>
  7. 7. Who are you, where are you currently working, and what are you working on? <ul><li>Write your Summary & Specialties This should include what kind of worker you are and skills you have. </li></ul><ul><li>Breaking it down! </li></ul>This is where your going to want to make a personal connection with your prospective audience to sell yourself to them as a valuable hiring candidate.
  8. 8. <ul><li>Experience </li></ul><ul><li>Education, Activities and Societies, and any additional information </li></ul>Breaking it down!
  9. 9. Make Connections Stay in touch with Colleagues and Friends <ul><li>In today’s professional world, people change jobs and locations constantly. </li></ul><ul><li>By connecting on LinkedIn, your address book will never go out of date. </li></ul><ul><li>Your contacts update their profiles, keeping you current with their latest jobs, projects and contact info. </li></ul><ul><li>You’ll stay in closer contact with great tools to communicate and collaborate </li></ul>
  10. 10. Take Advantage Of…. <ul><li>Groups / Recommendations </li></ul><ul><li>Questions & Answers / Introductions </li></ul>
  11. 11. Groups <ul><li>Group Directory </li></ul>The Groups Directory allows you to easily find the right group. Click on the Category dropdown to sort by different group types (Alumni, Corporate, Non-Profit, Corporate, etc). Once you have found a group you are interested in joining, click on the Join Group link to request to join the group. Clicking the Share button lets you invite your connections to join the group as well.
  12. 12. Groups <ul><li>My Groups </li></ul><ul><li>Once you have joined a group, it will appear on your left side navigation bar under Groups. </li></ul><ul><li>Click on the Groups link to view all of your groups. </li></ul><ul><li>This page gives you a quick overview of all of your groups, and allows you to access the homepages for each of your groups. </li></ul>
  13. 13. Questions & Answers <ul><li>You’ve got questions? We’ve got answers. </li></ul>LinkedIn Answers is one of the best places on the web to share business knowledge: Ask your question and get fast, accurate answers from your network and other experts worldwide
  14. 14. Questions & Answers <ul><li>Showcase your knowledge, expertise, and interests by answering questions </li></ul><ul><li>Stay up on the latest in your industry and functional area </li></ul>
  15. 15. Recommendations <ul><li>Getting recommendations gains creditability. </li></ul><ul><li>Rule of thumb: You only want to recommend people you would honestly hire or work with. </li></ul><ul><li>If someone recommends you, it is common curtsy to recommend that person back. </li></ul>
  16. 16. Introductions <ul><li>Linked In is not Facebook! You only want to connect with people that you know. </li></ul><ul><li>If you are job prospecting and want to get introduced to someone, check to see if you have a connection that could introduce you! </li></ul>
  17. 17. Once You’ve Figured it Out <ul><li>Find a Job!! </li></ul><ul><li>You can start by browsing, or searching within your Groups! </li></ul>