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Storyboard i phone scholz_week_9


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Storyboard i phone scholz_week_9

  1. 1. iPhone & Applications for People With Disabilities Carol Scholz
  2. 2. iPhone <ul><li>The iPhone is a line of Internet and multimedia-enabled smartphones designed and marketed by Apple Inc. </li></ul><ul><li>The first iPhone was introduced on January 9, 2007. </li></ul>
  3. 3. Need <ul><li>Why do we need the iPhone? </li></ul><ul><li>The iPhone helps to streamline your life! </li></ul><ul><li>The iPhone actually provides access to three electronic devices in one; </li></ul><ul><ul><li>cell phone </li></ul></ul><ul><ul><li>iPod or media device </li></ul></ul><ul><ul><li>PDA </li></ul></ul>
  4. 4. iPhone Applications for People With Disabilities
  5. 5. Research <ul><li>Research that went into the development of the iPhone includes; </li></ul><ul><li>(a) organization/people who developed the innovation, </li></ul><ul><li>(b) findings of their research, </li></ul><ul><li>(c) “lead thinkers,” for the innovation </li></ul><ul><li>d) how they convinced a manufacturer to produce the innovation </li></ul>
  6. 6. Organization that Developed the iPhone <ul><li>Apple CEO Steve Jobs </li></ul><ul><li>Investigated Touch Screens </li></ul><ul><li>Began with Collaboration with AT & T Mobility and Cingular </li></ul><ul><li>Motorola Collaborative Venture Rejected ROKR E1 </li></ul><ul><li>Cingular Gave iPhone development to </li></ul>
  7. 7. Research Findings Podcast & PowerPoint Slide <ul><li>Four Generations of iPhone </li></ul><ul><li>Four Major Releases of iPhone OS </li></ul><ul><li>Orginal Design of Screen Size and Buttons Still Used </li></ul><ul><li>iPhone 3G – Cellular Network, GPS,compass faster processor,higher resolution camera and video </li></ul><ul><li>iPhone 4 has two cameras for FaceTime video calling higher resolution display,released on June 24, 2010 in certain countries and is in the process of being released worldwide. </li></ul>
  8. 8. Lead Thinkers U-Tube Video of Jobs & Podcast Embedded in Pwrpt <ul><li>Click here to watch Steve Jobs announce the release of iPhone 4 </li></ul>
  9. 9. Convincing a Manufacturer A global effort! <ul><li>Apple Inc does NOT manufacture the iPhone alone. The iPhone is a global effort. </li></ul><ul><li>More than 30 companies on 3 continents work together to make Apple's first phone possible. Apple, of course, designs the product, and also created the single most important 'component' - the software that gives the iPhone its unique personalit </li></ul>
  10. 10. Development Problems Podcast & PowerPoint <ul><li>Critical iPhone 4 Issues </li></ul><ul><li>Yellow Display - iPhone’s “Retina Display” is susceptible to a yellow discoloration, either as a thin line of yellow or as a circular tint. </li></ul><ul><li>Reception - holding the new iPhone by its sides can decrease reception quality. The metal bands of the iPhone 4 also act as antennas for the device. </li></ul>
  11. 11. Intended Market Podcast & PowerPoint The intended market for the iPhone 4 is any Cell phone user who also would like to have access to three technologies in one package including the capabilty to surf the net, video phone, GPS as wall as access to thousands of applications.
  12. 12. Accessibility <ul><li>Click here to watch a video on Voice Over </li></ul><ul><li> </li></ul><ul><li>Enlarged Text </li></ul><ul><li>Closed Captioning </li></ul><ul><li>External TTY </li></ul><ul><li>White on Black </li></ul><ul><li>Voice Over </li></ul><ul><li>Zooming </li></ul><ul><li>Mono audio </li></ul>
  13. 13. Production Release, Manufacturing & Packaging
  14. 14. Marketing and Distribution Podcast & PowerPoint
  15. 15. Time Line for the iPhone Five Stages Rogers’ Innovation-Decision Process: Podcast & PowerPoint Knowledge Persuasion Decision Implementation Confirmation
  16. 16. iPhone Timeline
  17. 17. iAd Communication Channel for iPhone
  18. 18. S Curve for the iPhone
  19. 19. iPhone - Growth Stage <ul><li>The iPhone and its Applications are in the growth stage of the s-Curve as they do not have all of the market share. </li></ul><ul><li>The Droid and Curve are two other phones with significant market share. </li></ul><ul><li>One of the advantages of the iPhone is that it has more applications which have been developed than any other smart phone and has cornered the market on the applications for people with disabilities. </li></ul><ul><li>The iPhone and its apps have not leveled out or reached their maximum market share so have not completed the s-curve trajectory. </li></ul><ul><li>The final stages are maturity and the iPhone and its applications are still so new having been first released in 2007 that they have not reached maturity. </li></ul><ul><li>Unless the iPhone’s competition the Droid and Curve developers manage to develop a product which directly competes with the iPhone multifaceted capabilities and thousands of apps the market share for the iPhone will continue to grow. </li></ul>
  20. 20. iPhone Customers are Very Satisfied!
  21. 21. Who are the Innovators ? iPhone and its Applications for Disabilities <ul><li>Idaho Assistive Technology </li></ul><ul><li>Project Staff </li></ul><ul><li>and </li></ul><ul><li>AT Lending Libraries </li></ul><ul><li>innovators </li></ul><ul><li>early adopters </li></ul>
  22. 22. Don’t Be a Road Block to Independence! Laggards reject innovation . <ul><li>STOP </li></ul><ul><li>using obsolete devices! </li></ul><ul><li>spending thousands of dollars! </li></ul><ul><li>disabling students by denying access to transformative assistive technology like the iPhone! </li></ul>
  23. 23. FOCUS ON ABILITY Combination of Perceived Attributes of iPhone for Critical Mass in Assistive Technology Market <ul><li>Replace Dis ability with ABILITY </li></ul><ul><li>iPHone & its Apps </li></ul><ul><li>Afford ability – low cost compared to AT </li></ul><ul><li>Flexi bility – thousands of applications </li></ul><ul><li>Port ability – Slips in pocket or purse </li></ul><ul><li>Sustain ability – Grows with the Person </li></ul><ul><li>Train ability – Easy to Use! </li></ul><ul><li>Plus it is age appropriate! </li></ul>
  24. 24. Centralized Approach <ul><li>Initial Phase - iPhone for People with Disabilities Lending Library </li></ul><ul><li>Centralized approach through Idaho Center for Assistive Technology works best for the adoption of this innovation! </li></ul><ul><ul><li>Central Location of Devices - Assistive Technology Lending Libraries </li></ul></ul><ul><ul><li>Central Location for Training – Online Idaho Training Clearinghouse Webinar Training </li></ul></ul>
  25. 25. Key Change Agents <ul><li>YOU! - Assistive Technology Advisory Board Members </li></ul><ul><li>Idaho Assistive Technology Project Director </li></ul><ul><li>Assistive Technology Grant Writer – Carol Scholz M.Ed. </li></ul><ul><li>Idaho Assistive Technology Project AT Providers </li></ul><ul><li>Assistive Technology Lending Libraries </li></ul>
  26. 26. Critical Mass = People with Disabilities Needing an iPhone Have One! <ul><li>Strategies for Achieving Critical Mass </li></ul><ul><li>Funding Approval - Idaho Assistive Technology Board and Directors </li></ul><ul><li>Grant Funding for iPhones and Apps </li></ul><ul><li>Training AT Providers on iPhone Apps Implementation - FTF Workshops </li></ul><ul><li>Producing Archived Webinars for AT Providers, Educators and Parents on Use of iPhone Apps Idaho Training Clearinghouse Assistive Tech Learning Community </li></ul><ul><li>Providing Assistive Technology Lending Libraries with iPhones and Apps for Loan to Individuals, Schools and Parents </li></ul>
  27. 27. Voiceover Built in Accessibility for Visually Impaired! <ul><li> </li></ul>
  28. 28. iPrompts Help Autistic Children! Picture Scheduler Timer
  29. 29. Augmentative Communication in Your Pocket! Proloquo2Go
  30. 30. Learn American Sign Language!
  31. 31. Baby Sign Language
  32. 32. Sign Language Dictionary
  33. 33. iPhone Apps Enable Disabled Child to Talk! <ul><li> </li></ul>
  34. 34. Idaho Assistive Technology For All Online Data Base No iPhones and No Apps YET!
  35. 35. iPhone Disability Apps Exemplary & Innovative! It’s Your Mission! <ul><li>The Idaho Assistive Technology Project and the Center on Disabilities and Human Development improving lives for people with disabilities and their families through exemplary and innovative education, outreach, research, and service. </li></ul>
  36. 36. iPhone Disability Apps for Regular Lives ! <ul><li>Mission Statement </li></ul><ul><li>Idaho Center for Assistive Technology </li></ul><ul><li>Helping people with disabilities live regular lives through the use of modern technology! </li></ul>
  37. 37. Transformative Technology iPhone and Applications for People With Disabilities at the AT Lending Library Transforming Lives!
  38. 38. References <ul><li>iPhone Timeline retrieved July 7, 2010 from </li></ul><ul><li>iPhone Timeline retrieved July 9, 2010 </li></ul><ul><li>iPhone Manufacturers retrieved July 12, 2010 from </li></ul><ul><li>Sweney, M Apple's iAd iPhone advertising platform claims $60m in pre-launch bookings The Guardian Retrieved July 12, </li></ul><ul><li>2010 from </li></ul><ul><li>Ipod touchiphone apps round up retrieved July, 12, 2010 from </li></ul>